Florence ARNAL

Fractional Head of Product | SaaS, Cloud & AI

Salaire / Taux journalier

Paris, France

Freelance

Peut venir sur site

Expertises

Stratégie ProduitGo-to-marketTransformation digitaleProduct ManagementStratégie MarketingProduct OwnershipConsultant en managementAnalyse concurrentielleAzureProduct MarketingJiraUser ResearchA/B testingProduct Marketing ManagerHead of ProductVP ProductMarketing OpsBusiness DevelopmentConfluenceProduct ManagerChief Product OfficerStratégie de croissanceBudgétisationManagement de transitionConsultant en stratégieStratégie & ConsultingConsultantDirecteur de la stratégieTransformationÉtude de marchéAnalyse business

Langues

AnglaisFrançais

À propos

Introduction

Fractional Head of Product & Transformation Leader Accélérer la Transformation. Garantir l'Impact Produit. 20+ ans d'expérience en stratégie SaaS, IA et monétisation. Experte en structuration de modèles opérationnels et alignement des parties prenantes autour de nouveaux business models. Pourquoi me confier votre produit ou votre transformation ? Parce que j'ai la rigueur des grands groupes et l'agilité des licornes, le tout démultiplié par l'IA. https://www.producttechconseil.com/

Liens

Expérience de travail

CEO and founder, Product Manager and Marketing Evangelist

ProductTech ConseilFreelance

mai 2020 - Présent

6 ans 6 mois

Paris, France

Consulting missions and coaching on Product Management in the high-tech sector : you are free to choose the formula that best meets your needs, I will support you throughout your project, from ignition to execution, or on a specific stage of your product strategy. EN MISSION GRAND COMPTE 2j/semaine Septembre à Novembre 2026 https://www.producttechconseil.com/

Platform Product Lead - Network API

Orange

déc. 2023 - août 2025

1 an 9 mois

Paris, France

By delivering a common and simple set of network APIs for developers globally, Orange unleashes network value for businesses, large and small. This is opening up the possibility of a new wave of digital services which will leverage in a secure way Orange rich network capabilities. ● Defined the 7-year business plan for Orange’s new Network APIs business unit, as measured by the Investment Committee’s approval of a €XXM 2024 and €YYM 2025 budget, by building a data-driven growth model and aligning strategic priorities across product, finance, and technology teams. ● Led the end-to-end roadmap for Orange’s API platform, by the successful delivery of a 0→1 consumer subscription product, by driving data-driven prioritization of requirements and KPIs, conducting stakeholder interviews, benchmarking API management vendors, defining target architecture, hiring a nearshore engineering team, and integrating third-party billing software. ● Structured and executed the go-to-market plan across 26 countries and 3 global verticals, as measured by group-wide readiness for product launch and sales enablement, by defining the introduction roadmap, creating marketing assets, and training sales teams to drive adoption and revenue growth. ● Grew the API rollout team from 2 to 23 members in under 9 months, as measured by full operational coverage across Sales, Presales, Product, and Development functions, by strategically recruiting, onboarding, and integrating cross-functional talent to support rapid telco API deployment.

Head of Product SaaS & AI

Shift Technology

avr. 2021 - déc. 2023

2 ans 9 mois

Paris, France

Drive the Shift Platform Product team reporting to the CPO cofounder. Shift is a French unicorn which enables insurers to automate & optimize decision making and detect fraud with solutions that combine AI& ML with deep insurance expertise. 10+ products serving 100+ customers in 25+ countries. ● Product strategy : Defined a 2-year microservices and REST API roadmap for the platform, gaining Excom approval, by aligning architecture with strategic priorities and building a scalable product strategy. ● Structured the product organization and governance, as measured by a 30% improvement in development efficiency and a reduction of release cycles from months to weeks, by implementing squad-based teams, KPIs, and optimized development processes. ● Hire, onboard and mentor the entire platform product team composed of 5 Product Managers ● Cutting costs by 25% via monitoring, cost controls, and improved resource allocation.

Product Strategist Cybersecurity and Cloud

WALLIX Group

janv. 2019 - juil. 2020

1 an 7 mois

Paris Area, France

Guide cloud based cybersecurity services LoB and existing product migration to the cloud/SaaS business model: ● Developed the strategic vision for the platform, as measured by Exec Committee approval, by conducting addressable market analysis, benchmarking 10 competitors, analyzing technological trends, specifying strategic requirements, and advocating cloud adoption. ● Revamped pricing and billing models, as measured by 10× faster quote generation in Salesforce CPQ, by implementing subscription and pay-per-use pricing, benchmarking billing solutions, and positioning competitively.

Senior Product Manager Cybersecurity

Orange

avr. 2017 - déc. 2018

1 an 9 mois

Paris Area, France

Conceive market availability of brand new cybersecurity offers to worldwide carriers (telecom operators, ISP, content providers): ● Sustained DDoS Protection offer growth ➤ 2018 budget target x2 ● Introduced 4 new products in less than a year: Cloud based Vulnerability Assessment, Ethical Hacking, USB Malware Cleaner, Vulnerability Intelligence, Unified Identify…

Cloud Marketplace Product Leader

Cloudwatt

févr. 2015 - mai 2017

2 ans 4 mois

Paris Area, France

Product ownership and lead of the Cloudwatt Bundles & Solutions portfolio. Cloudwatt's innovative infrastructure solutions are based on OpenStack, the most growing opensource community. ● Conceived, designed, and launched an innovative application marketplace (open-source, in-house, SaaS, Big Data) with a 5-person DevOps team, achieving full deployment and adoption using Docker/Kubernetes. ● Introduced marketplace products to the French SMB market, training 500+ sales and pre-sales staff in 3 months through collaterals, presentations, training plans, and positioning papers. ● Enhanced digital marketing performance, tripling website audience by optimizing SEO, SEA, and editorial content. ● Optimized pricing strategy, securing top 3 ranking on Cloudscreener.com through competitive pricing analysis and strategic positioning.

Product Manager Consultant

Anthalia

oct. 2013 - janv. 2015

1 an 4 mois

Paris Area, France

Development plans of the cabinet: audit, competitive analysis, transformation, roadmap definition, new offers creation (training, coaching, short-term interactive workshops, MOOC setup). Operational marketing: establishment of the digital strategy (web site rejuvenation, social networking, brochure/collateral design and writing, etc.) ➤ Cabinet growth x4 Consulting missions: --​> Implementation of a gate based product process for a leader of the internet traffic analysis --​> Roadmap definition for a software manufacturer transitioning to a cloud based architecture

Alcatel-Lucent (company no longer exists)

janv. 2007 - oct. 2013

6 ans 10 mois

Paris Area, France

Program Leader

août 2012 - oct. 2013

1 an 3 mois

Paris Area, France

Project / Release Mgt for introduction of newly designed network management system from definition to customer delivery through TL 9000 quality best practices. ● Management of the product life cycle. Yearly budget of 8M€. Workforce of 100 people. ● Drive means and actions to achieve Time to Market and customer commitments

Tendering Senior Manager

juil. 2010 - juil. 2012

2 ans 1 mois

Région de Paris , France

Manage a multidisciplinary team of presales engineers involved in RFP/RFQ/bids to produce product strategy, answer statement of compliance, and define pricing strategy. Price Benchmark tool launch (price indicators, margin evolution and trends) with Value-based pricing mindset. In charge of the pre-sales knowledge management: deep dive sessions, roadshow, etc. ● People management of 15 engineers located in high and low cost countries ● Definition & implementation of the certification program and collaborative social network ➤ 150 engineers trained across 26 countries ● Transformation management, process implementation and team structuring ➤ Achieved in less than a year

Senior Product Manager Software, 4G, Femto

janv. 2007 - juil. 2010

3 ans 7 mois

Paris Area, France

cf below: acquisition of Nortel Business Unit by Alcatel

Senior Product Manager

Nortel

févr. 2000 - déc. 2006

6 ans 11 mois

Région de Paris , France

Product Strategy of Network Management System: Roadmap technical content for each release, make priority calls, manage customer needs, and define pricing structure (yearly budget 30M€). Management of breakthrough solutions for emerging wireless technologies (4G, 3G, Femto) ➤ Femto EMS delivered in less than 9 months Product information, marketing and bid team support: Drive entire external communication. Demonstrate product to internal teams, during trade show (Mobile World Congress) and to end-customers. ● Drove external communication and produce marketing packages towards large installed base of 50+ nationwide operators ➤ Average of 30 customer meetings per year across 3 continents ● Positioned product values and sustained strong relationships with Tier-1 operators Feature management: Create feature specification with cost/benefit analysis. Partners research. Particular focus on operational effectiveness related topics ➤ ~400 feature specifications written and managed up to delivery

Product Marketing Manager

Lucent Technologies

oct. 1998 - mars 2000

1 an 6 mois

Paris Area, France

Answer SDH and DWDM tender requests from various telecommunications companies. Assist sales team as required (contract negotiations, technical support, pricing customization, etc)


Formation

Ecole Du Louvre, Paris

Auditor

2019 - 2021

3 ans

ISC Paris

Master of Business Administration (M.B.A.)

Isep - École d'ingénieurs du numérique

Engineer's Degree


Licences et certifications

Automatiser ChatGPT

Délivré le : oct. 2023

Certifié par SLN Academy

(Re)-invent your business model with the Odyssey 3.14 approach

Délivré le : déc. 2018

Certifié par HEC Paris

Portfolio

Go-to-Market d'une solution SaaS

Pricing d'une solution de cryptographie SaaS

Implémentation d'un process produit end-to-end

Structuration de l'organisation et gouvernance produit

Mon CV comme site web

Automatisation Zero Touch

Plateforme de monétisation des APIs réseaux

Marketplace d'applications open source

Projet stratégique Upgrade de plateforme logicielle

Business plan

Stratégie de Pricing & Transformation Business

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