Françoise Estrada

As an experienced consultant and founder @FestASAP-Consulting, I am one of the few women who have been working in technology since 2001 (17% to 30% of the workforce in France, depending on the sector). You will see me communicating with #frenchwomenintech on social media to raise the profile of women working in this field and also to bring us together. I hope we achieve #techparity before I retire. (in 20 years ;-)) I support business leaders/CEOs or Digital/E-commerce/Information Systems/IT/Supply Chain/AI Marketing Directors who want to advance their digital transformation and take advantage of existing technology to improve their performance and efficiency. I offer strategic consulting services and support you in the operational implementation of your digital and IT, e-commerce/marketing, and supply chain projects. I manage the project and lead change within all departments impacted by this digital transformation. These services are tailor-made and adapted to your company and the current global context. I specialize in the e-commerce and B2B (wholesale) supply chain sectors and the development of Made in France/Made in EU brands with an eco-responsible CSR approach. Information System & Website e-commerce - digital marketing services - SOFTWARE Portfolio cosmetics - perfume - wines and spirits photography https://francoise-estrada.com/

FestASAP Consulting is a consulting company offering digital services to increase your visibility and sales via the Internet. FestASAP Consulting will support you throughout your project : from the definition phase of your digital strategy to the implementation of web and e-commerce solutions. These first steps will be optimized by the implementation of webmarketing tools to generate traffic and optimize your web conversion. SERVICES WE OFFER Information System Consulting - Information System Audit - Proposal for optimizing your purchasing, sales and logistics business processes and associated information flows, - Scoping study - Analysis of your needs and the specifics of your business, - Requirements and specifications for developers, - ERP implementation, - Project management, cross-functional management, - Support for your ERP project - Change management. E-commerce digital strategy consulting - Definition of the digital strategy to be adopted according to your company's target clientele and sector of activity, - Scoping study - Analysis of your needs and the specifics of your business, - Proposal of web solutions adapted to your needs and budget, - Advice on choosing your domain name and registering your trademark, - Specifications for the creation of a Responsive Web Design website or e-commerce site, - Creative and technical briefs for graphic artists, photographers, web designers and web copywriters, - Web project management using Agile methodology - Coordination of technical and creative teams - AMOA, Product Owner, Product Manager - Support for your digital transformation - Change management.