Frederic Erimo

Senior FMCG Executive | Growth & Transformation

Salaire / Taux journalier

Paris, France

Mobilité : Londres

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Stratégie & ConsultingStratégie ProduitProduct MarketingProduct ManagementSales OpsCROCampagne de CommunicationGo-to-marketLead GenerationCRMGestion de projet - PMOMarketing OpsBusiness DevelopmentStratégie de marqueCoaching agileGrowthSEAÉvénementielWeb AnalyticsStratégie SalesCommunity managementFinanceStratégie MarketingEmailingSEOSocial AdsRelations PresseUser Research

Langues

Anglais

À propos

Introduction

CEO & FMCG executive with 25+ years driving growth across multinational brands and startups. Successfully led turnarounds at Unilever France, launched D2C ventures, and delivered double-digit growth across 40+ countries. Expert in omnichannel strategy, digital transformation, and P&L management for beauty, personal care, and household brands.

Liens

Expérience de travail

CEO, CO-FOUNDER & SHAREHOLDER HEXANATURE - PERSONAL CARE

HexaNature

juil. 2022 - Présent

4 ans 4 mois

92100 Boulogne-Billancourt, France

HexaNature – commercializing Peaudouce, France’s pioneering diaper brand since 1971, reinvented in D2C with a clean, natural, eco-designed and made-in-France range of diapers, hygiene and skincare products for babies and young mothers.

SENIOR ADVISOR FOR PRIVATE EQUITY / PE, MANUFACTURER, STARTUP

IMPACT CONSEIL

sept. 2020 - juil. 2022

1 an 11 mois

Paris, France

-Senior Advisor in M&A for Private Equity Funds & Manufacturers -Strategic Advisor to a manufacturer to set up a new B2C e-commerce division -Advisor for DNVB and E-commerce startups on early stage fundraising

Unilever

janv. 2011 - août 2020

9 ans 8 mois

Paris, France

MANAGING DIRECTOR B.U. BEAUTY & PERSONAL CARE FRANCE

sept. 2016 - août 2020

4 ans

Paris, France

French Subsidiary - Executive Board Member Unilever France 14 Beauty & Personal Care brands - Categories: Oral Care, Deodorant, Shower, Hair Care, Skin Care -Successful turnaround of the 2nd largest French Beauty and Personal Care FMCG company -Impactful transformation of the brand/product portfolio and distribution channels -Transformation of the organization on an entrepreneurial and digital model -Social and Environmental agenda acceleration

EUROPE MARKETING & DEVELOPMENT DIRECTOR HOUSEHOLD CARE

janv. 2013 - août 2016

3 ans 8 mois

Rotterdam, Pays-Bas

European Unilever Headquarters 28 countries - 6 Household care brands - Categories: Dish Wash Hand & Machine, Surface Care -Topline growth: Pan-European portfolio relaunch, brand extension on new markets and geographical expansion, acquisition -Bottom line improvement: European portfolio rationalisation and production cost improvement plan -Innovation pipe acceleration and time to market divided by 2 -Social Responsibility activation plan

GLOBAL MARKETING & DEVELOPMENT DIRECTOR DISH WASH I HOUSEHOLD CARE

janv. 2011 - déc. 2012

2 ans

Milan, Italie

Global Headquarters Household Care 40+ Countries - 2 Brands - Categories: Dish Wash Hand & Machine -Double digit topline growth -Significant Step up on brand strategy, vision and ambition via geographical expansion in developping and emerging countries, -Improved communication ROI thanks to a new communication strategy and assets validated worlwide -New Brand Social Mission and digital strategy launch

Sara Lee

août 2002 - déc. 2010

8 ans 5 mois

Milan, Italie

MARKETING & CATEGORY MANAGEMENT DIRECTOR PERSONAL CARE & HOUSEHOLD CARE

janv. 2009 - déc. 2010

2 ans

Milan, Italie

Italian Subsidiary - Executive Board Member 6 Brands - Categories: Baby Care, Shower, Skin Care, Depilatories, Air Care, Household Care

MARKETING & CATEGORY MANAGEMENT DIRECTOR HOUSEHOLD CARE

nov. 2005 - déc. 2008

3 ans 2 mois

Paris, France

French Subsidiary - Executive Board Member

MARKETING MANAGER HYGIENE BEAUTE

août 2002 - oct. 2005

3 ans 3 mois

Paris, France

MARKETING MANAGER WHISKY BALLANTINES, MALIBU - BEVERAGES

Allied Domecq

janv. 1998 - déc. 2002

5 ans

Paris, France

SENIOR BRAND MANAGER PIZZA & INNOVATION - FOOD

McCain Foods

janv. 1997 - déc. 1999

3 ans

Lille, France

BRAND MANAGER CANDEREL SWEETENER - FOOD

The SEARLE Company Ltd.

janv. 1994 - déc. 1997

4 ans

92100 Boulogne-Billancourt, France

SALES DEVELOPMENT UK - TRANSPORT & TOURISME

Air France - Brit Air

janv. 1992 - déc. 1994

3 ans

Londres, Royaume-Uni


Formation

IMD

2006 - 2006

1 an

ISG Institut Supérieur de Gestion

ISG

1989 - 1992

4 ans

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