Frederic Streel

Responsible for founding an international HR consulting boutique in Barcelona, leading brand positioning, go-to-market, and full legal and administrative setup.

Reported to Corporate HRBP · Scope: Spain · Team: 10 · Member of ExCom Responsible for modernizing the organization and shaping a unified corporate identity across Oncology and Derma-cosmetic, identifying quick wins to boost competitiveness, reducing salesforce turnover, increasing engagement, and redesigning the organization, while owning the end-to-end HR cycle. • Led a cultural transformation across both units, covering workplace redesign, transversal “micro-battle” projects, internal mobility, company-wide events, and integrated global communication, delivering a 4-point eNPS increase over two years. • Redesigned digital onboarding, cutting new-hire time-to-productivity by 27% and increasing satisfaction to 8.1/10. • Built a competency-based academy for regional sales managers, training 15 people in 3 months with 100% completion. • Implemented flexible benefits with 72% adoption for health cover, 28% for public transport, and 8% for childcare vouchers. • Simplified sales incentive schemes, cutting KPIs from 42 to 26 to sharpen focus and clarity.

Reported to HRVP · Scope: France, BNL, DACH, Italy & Spain · Team: 3 Responsible for defining a clear talent philosophy distinct from expert roles, standardizing People Reviews with unified guidelines and guiding local HRBPs in delivering the full HR-cycle agenda. • Rolled out the Talent & People Review process across 9 countries, covering 1,000 FTEs. • Centralized European payroll at corporate level, consolidating 7 countries with TMF and reducing payroll errors by 11% and cutting operating costs by ~20%.

Reported to HRVP Europe · Scope: 18 countries · Team: 2 · Member of ExCom Responsible for establishing a brand-new European SSC integrating four departments (Client Service, Finance, Digital Media/Webmasters, and Training Academy), and for building strong internal mobility pipelines by attracting talent from both local markets and corporate into SSC roles. • Designed and implemented the European SSC organisation and governance, scaling from 0 to 190 employees in 3 years to serve 18 countries. • Deployed SSC onboarding, C&B, performance, development and career-path frameworks. • Fostered internal mobility across retail, markets and corporate, filling 14% of roles internally.

Reported to HRVP Europe · Scope: BNL · Team: 2 · Member of ExCom Responsible for setting up the Benelux HR department and implementing the full HR cycle including supporting the opening of two new stores.

(World trip / New-Zealand - Australia - Indonesia - Thailand – Cambodia - Canada - Florida)

Reported to CHRO · Scope: Benelux, Norway, Italy · Team: 5 · Member of ExCom Responsible for establishing and leading the HR function for Benelux, Norway, and Italy to support rapid business growth, a scalable pan-European client service model, and consistent people processes across countries. • Set up the Benelux HR department and acted as HR Lead for Norway & Italy. • Scaled business from 50 to 350 employees over 4 years. • Created a pan-European Client Service hub for 9 countries with a team of 80 FTE. • Designed onboarding, performance, development and mobility processes for Retail, Client Service and Markets, achieving 9% annual internal mobility. • Led a European onboarding program across 5 countries, partnering with in-house trainers to cut time-to-productivity by 20% and increase new-hire satisfaction to 4.4/5.

Responsible for recruiting middle and senior managers, while overseeing payroll and sales activities