Frédéric Tapissier

I am doing consulting in Media technologies, Product Strategy and Innovation. Here are some of the achievements of the last years: • South-East Asia Marketing consulting & coordination. Viaccess-Orca • Anti-piracy Worldwide Marketing Study. Viaccess-Orca • Strategy for accelerating targeted advertising adoption on broadcast TV in Europe. Samba TV • French TV market sales strategy. Ericsson France • MVNO General Programme Management. Sisteer and Parsian Bank (Tehran, Iran) • Product marketing (Advertising spots Data service). Vianeos • Study of the impact of non-linear TV on TV guide business + brainstorming workshops. TelecableSatellite

- EBU Technical Liaison Officer & proxy for the CTO at the Technical Committee - coordination of France Télévisions' participation to EBU Technology & Innovation Group

DRTVLAB was a company that collected and presented (data Viz) information for the indusctry of the Diresct Reponse Television (Teleshopping) in Europe. As founder and President, I was prime contributor of : • identify business opportunities and create the business plan • negotiate with strategic partners and shareholders • define technical architecture and source key providers • run the operations (customer support, data production quality supervision...) • drive the marketing strategy (product management, communication) Company results: - company created in December 2014 - choice of shareholders and providers in June 2015 - commercial launch in October 2015 - 31 TV channels over 3 geographic zones (UK, France, Germany/Austria/Switzerland) - Partnership with ERA Europe - 10 customers after 6 months of operation After having worked for big corporations for 15 years, I decided to embrace the challenge of creating and managing a start-up. This venture has also been inspired by my numerous projects and contacts within the start-up ecosystem. I partnered with TV Shopping veteran Marie-Laure Barrau that brought the in-depth understanding of the market when I was bringing technology expertise and methodology. This venture has been a fulfilling experience as I covered all the aspects of the creation and management of a business from ideation and business planning, to installation the technical platform, sales support and the outsourcing of some of the operations to Moldova. After having worked more than 18 months to build the company, we decided to hand over its management to shareholder Media Analytics that would benefit from economies of scale with its US operations.

• Market studies and competitive analysis • Identification product opportunities and coordination with R&D • Sales speech and face-to-face presentations with customers • Marketing collaterals & events • Strategic partnerships management (Adobe, Bluestreak, Access,...) • Vice-President and treasurer of AFDESI (professional association for TV interactive) At NDS, I could reinforce my competencies in Product Management in a very multi-cultural environment (Europe, Asia, Americas) and initiate lobbying actions in favour of the adoption of Interactive TV for the TNT platform (French Digital Terrestrial TV)

• Creation and management of a products portfolio of TV applications for the world market (SMS, chat, EPG, Sport, email) • Business plans • Marketing & communication • project management with development teams (Mountain View (CA) & Paris) • Marketing collaterals & communication • Pre-sales and customers’ presentations (SKY, MTV, Multichoice…) • Filing of 2 international patents (US20030078972 A1, US20040055017 A1) The Product Manager position at OpenTV was a great opportunity to use my newly acquired competences in business management and leverage my digital TV expertise. I was very eager to embrace the challenge of managing a products portfolio that was addressing the worldwide market.

• Distribution channel strategy - Bouygues Telecom • IT Programme management for the launch of Mobile operator in Kenya - Vivendi Telecom International • Digital Terrestrial TV launch strategy - RAI In order to explore new horizons beyond technical project management, I joined Business & Strategy consulting firm GEMINI CONSULTING where I could leverage my experience of vanguard technologies and build-up new skills in business management, marketing and corporate organizations.

• project management & launch of the following applications : TPS mail, interactive advertising, Customer care, 1998 Football World Cup, French football championship TPS had been spined-off from the RTL Group original project, and I jumped on the opportunity to lead innovative projects in interactive TV. This was a very exciting period when almost each project was a world premiere.

• Participation to the design and testing plans of Digital TV Technical platform (esp. EPG data) • configured and deployed a bug tracking system which drove 90% down the error rate of the play-out system After my military where I lead a few software development projects, I started my first job at RTL Group as a system engineer. This was a great opportunity to participate to the first digital television project in Europe. I led various technical projects around the launch and deployment of pay-TV satellite platforms in France, Germany and Spain.