Gabriel SZANTO

Key responsibilities: - Define and execute Accor’s E-Commerce strategy, impacting millions of users and generating billions in revenue across 42 brands and 110 countries. - Direct and coach 160+ product and tech people across web, mobile (iOS, Android, Huawei) and CMS. - Lead the redesign of the entire E-Commerce products. - Execute agile practices across product, engineering, and operations teams, optimizing workflow and project delivery timelines. Key achievements: - Drove +47% web direct revenue growth over the last 2 years, including +38% on Web and +113% on Apps, reaching €1B+ in mobile turnover for the first time in the company’s history. - Achieved 80% guest satisfaction and a 4.6/5 app rating on Google Play and the App Store. - Shipped impactful new features including a new app in China generating millions in revenue within 6 months, new services increasing traffic by 150%, and boosting member retention by 50%.

Thiga is an international management consulting firm providing expertise in Product Management, Product Design, Product Marketing and Product Strategy. Key responsibilities: - Coaching of Product Leaders on strategy, team topology, and C-level stakeholders management. - Training of mid-level and senior Product Managers. - Creation of Thiga Media, the online media portal of the company (defining editorial guidelines, designing, and selecting topics, writing articles, etc.). Key achievements: - Coached the CPO of Decathlon on organization and product strategy. - Trained two batches of Senior Product Managers and Heads of Products, totaling over 20 individuals. - Launched the Thiga Media portal, authored an article on M&A in Product Management, and facilitated the writing of other key Product Management topics.

Majelan is a platform for listening to audio content on iOS, Android, and the web acquired by ETX Studio. Key responsibilities: - Crafted the vision, strategy, and roadmaps for mobile (iOS, Android) and web products (webapp, website, back-office). - Hired and guided a team of product managers and designers. - Designed the iOS experience from conception to delivery with a dedicated squad. Key achievements: - Released two mobile apps within 6 months, achieving a 4.4/5 rating on both major app stores. - Generated 200k€ in ARR and acquired over 6k paying customers within 2 years. - Secured weekly features for the iOS app on the App Store, including 'App of the Day' and 'Essential Apps.

AB Tasty is an all-in-one experimentation platform that provides tools for A/B testing, user engagement, and personalization. Key responsibilities: - Enhanced and unified the software product vision and strategy. - Restructured and supervise the product and design teams, revitalizing leadership after a year-long gap. - Engaged with strategic partners and executive-level customers to foster valuable relationships. Key achievements: - Expanded the product team from 2 to 10 A-players (PM, UX, UI, PMM) within 6 months. - Contributed to a 20% revenue increase and supported a successful €17M fundraising effort that closed in May 2017. - Designed a new server-side product that secured a €300k client renewal and became a cornerstone of the company’s business.

SlugBay was a platform where developers could find and share the best resources to build great technology. Key responsibilities: - Spearheaded partnerships, marketing, business, and product initiatives for the startup. - Designed the brand identity, website, and the entire product experience from initial mockup to the launch of the live beta. Key achievements: - Deployed the beta within 9 months, attracting 2,000 signups in the first 3 weeks. - Secured the first 10 clients within 3 months of launch.

Key responsibilities: - Ran the daily operations of iAd in France in collaboration with Marketing and Sales, managing processes and driving revenue for France. - Empowered major brands and their agencies in crafting inspiring creative concepts and robust media strategies on iPhone and iPad. - Negotiated strategic deals and collaborated closely with Apple’s key internal business units, including the Marketing, Sales, and Brand departments. Key achievements: - Established Apple’s advertising business in France in 2011 as first employee. - Pioneered the first iPad advertising campaigns in Europe. - Secured Apple's first major EMEA deals with L'Oréal and Renault, each worth millions, and managed Apple’s largest portfolio in Europe exceeding millions per quarter. - Orchestrated over 150 successful advertising campaigns across 10 countries, including award-winning ads for Nespresso.

Key responsibilities: - Introduced a new SMB offering in France, including pricing, SLAs, go-to-market strategy, and marketing collateral. - Spearheaded the recruitment, training, and leadership of a team of sales and account managers. - Managed the P&L. - Conducted training for new clients on search marketing and display advertising. Key achievements: - Opened 3 subsidiaries, securing over 30 clients and establishing key partnerships with HP and Google. - Achieved break-even status for the business unit within 2 years. - Recruited and led a team of 6 people (Sales, Account Managers). - Delivered over 80 training sessions to enhance client competencies in digital advertising.

Key responsibilities: - Administered a portfolio of strategic media agencies with a quarterly media spend exceeding several million euros. - Developed dedicated processes, organization, materials, and tools tailored for media agencies. - Acted as a Product Specialist, dedicating 20% of time to localizing key Google products for France, Italy, and Spain. Key achievements: - Co-founded the French Agency team at Google EMEA Headquarters in 2006. - Trained over 1000 AdWords clients and media agencies at Google events. - Orchestrated the translation and assisted in the launch of local versions of Google Maps and Google Earth in France, Italy, and Spain in 2006. - Received 2 Google Awards for exceptional performance, exceeding targets by 110% for two consecutive years.

- Defined the musical content strategy and managed its rollout on the French musical website Sony Connect in close coordination with other European countries. - Executed and projected cross-functional and multi national promotions (newsletter, products bundles, music festivals) with major labels and ad agencies.