Gabrielle Francey

Founder @Ako| Fashion | Tech | Sustainability FL

2 recommandations

Salaire / Taux journalier

2 personnes recommandent

Paris, France

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Campagne de CommunicationStratégie MarketingStratégie de marqueSites internet e-commerceTikTok AdsGoogle AnalyticsCorrectionCommunity managementCopywritingSocial AdsWeb AnalyticsGoogle AdsUX Product DesignSEAÉvénementielLinkedIn AdsTraductionUI Product DesignStratégie SalesBusiness DevelopmentGo-to-marketDirection artistiqueMeta AdsYoutube AdsCoachingGrowthCold CallingStratégie de ContenuIdentité VisuelleTalent AcquisitionStratégie & ConsultingGestion de projet - PMOProject Owner

Langues

Anglais (Maternelle)Français (Maternelle)Espagnol (Courant)

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À propos

Introduction

Digital marketing, branding, production and product freelancer. With expertise spanning product development, e-commerce, retail, and tech, I deliver data-driven results while building compelling brand experiences that drive customer engagement. Ex-entrepreneurial product leader and co-founder with proven success launching and scaling digital ventures. Built a brand that generated $100K in first-year revenue with 3.4% conversion rate, and led growth acquisition strategies at The Bradery and +.

Liens

Expérience de travail

Freelance

Self-employed Freelance

mars 2025 - Présent

1 an 8 mois

À distance

Lancement dans mon activité de free-lance sur les besoins diverses, en fonction des besoins des clients. Parmi d'autres, j'accompagne notamment des marques de mode, d'habillements, de chaussure et des hôtels dans leur problématiques liées au marketing digital, branding et image de marque via des formations, ou des missions ponctuelles. Les missions touchent également au milieu de la tech, du produit, de la stratégie des équipes...

Co-founder & CPO

Ako

nov. 2022 - Présent

4 ans

Paris, France

Start-up Accelerator - Second place winner

HEC Launchpad

janv. 2023 - mai 2023

5 mois

Paris, France

• Participated in an intensive and comprehensive incubation program aimed at fostering entrepreneurial growth and success. • Received mentorship and coaching to refine business strategy, market positioning, and product development. • As a result of the competition, secured online incubation at HEC - Station F, a renowned startup campus and incubator.

The Bradery

juil. 2021 - juil. 2022

1 an 1 mois

Paris, France

Growth & Acquisition

janv. 2022 - juil. 2022

7 mois

Paris, France

• Managed end-to-end ads campaigns across various channels, including social media platforms, search engines, and display networks. • Defined and managed ad budgets, ensuring optimal allocation of resources for maximum return on investment (ROI). • Presented performance reports and campaign results to internal teams and management, highlighting successes, challenges, and recommendations.

E-commerce & Sales

juil. 2021 - janv. 2022

7 mois

Paris, France

• Assisted with e-merchandising activities, ensuring effective online presentation and promotion of products. • Conducted market research to identify trends, customer preferences, and competitor strategies in the e-commerce space. • Collaborated with the marketing team to develop and implement online promotional campaigns to increase brand visibility and sales.

Co-Founder | CEO

Breath CactusFreelance

mars 2020 - mars 2021

1 an 1 mois

Paris, France

• Co-founded and launched a successful dropshipping brand specializing in air quality products. • Achieved a revenue of $100000 within the first year of operation and maintained a high conversion rate of 3.4%. Fulfilled over 2000 orders within the first six months. • Created a compelling brand identity and messaging, developed and executed effective marketing strategies and leverage data analytics and tracking tools to optimize targeting strategies.

Merchandising & Product

Zadig & Voltaire

juin 2019 - déc. 2019

7 mois

Région de Paris, France

•Conducted forecasting strategy for the upcoming women knitwear collection using the brands’ historical data

Internship at the President's Office

UNICEF USA

mai 2018 - juil. 2018

3 mois

Région de New York City, États-Unis · On-site

• Assisted in monitoring and tracking progress towards organizational goals, supporting the President's Office in achieving key objectives. • Conducted background research on potential donors, partners, and stakeholders, assisting in cultivating and maintaining relationships. • Collaborated with different departments within UNICEF USA to gather information and contribute to cross-functional projects.

Visual Merchandising & Showroom

Soeur

juin 2017 - oct. 2017

5 mois

Région de Paris, France · On-site

• Assisted the showroom’s activities throughout the retail and wholesale buying period


Formation

Institut Français de la Mode

Incubation

2023 - 2024

1 an 2 mois

X-HEC Entrepreneurs

Master of Science - MS

2022 - 2023

11 mois

McGill University

Diplôme de l'Institut d'études politiques

2017 - 2020

3 ans 4 mois

Tel Aviv University

Sciences politiques et gouvernement

2020 - 2020

7 mois

Lycée Français Charles de Gaulle de Londres

French Baccalaureate

2015 - 2017

2 ans 1 mois

Lycée Français Jean Monnet

2009 - 2015

5 ans 11 mois

Portfolio

Talome

Formation Marketing Digital et Audit de performances

Stratégie Marketing Digital

Azoul

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