Gael Seguillon

Implementation and P&L of the Dropshipping Business Unit Road Map and Business Plan Recruitment of key suppliers in new sectors Integration of the ERP with suppliers: EDI flows Deployment of PIM + SDM ( (Akeneo) Implementation of CRM (HubSpot) Member of the executive committee

E-commerce Direction: Build + Run Implemented and developed e-commerce activity: Achieved, 40M€ 2023, and 50 M€ 2024. Managed the automation of product/offering flows across 30 Marketplaceshops (Sage X3 - Prestashop - Shopping Feed – Mirakl - Iceberg). Oversaw and implemented 3 e-commerce website projects (Prestashop). Managed a product information management project (PIM Quable) and a dashboard (Laravel; Google BigQuery; Google Lookerstudio). Established and managed BtoC customer service (6 people). Recruited and manage a team of 10 individuals

Developed Business Plan, designed designs and specifcations, and built from scratch ecommerce website ( launched website in September 2018, 375 K€ revenue for 2018) Led tendering process and selection of the services provider (Magento + Mirakl ; 1 million budget) Manage P&L , and Marketplace Strategy Recruited and manage 10 people team Member of the executive committee (GL-Events Group)

CRM : Consulting, assistance and integration specialized in e-commerce

In charge of the P&L and the management of the team for Paris Iambnb Offices

Founded a concierge service company Defined, designed and developed an automated channel manager tool to supervise 150 flats in Paris . revenues fees : 2015 =110 K€, 2016 = 250 K€ Recruited and managed 3 employees and 25 free lance workers Sold company to Iambnb (Amsterdam) OhMyGuest take care of your apartment and your guests!

Managed P&L , developed marketplace strategy of the Marketplace ; revenue 2014 120 millions, average sales commission from 7% to 10% in 2 years Member of the executive committee Recruited and managed 50 employees (Account Managers, Sales, Project Manager, IT support for sellers, Administration) Developed, optimized and redesigned website (project management for sales, marketing). Optimized conversion rate ,de􀃕ned and managed customer acquisition Strategy De􀃕ned Sales target and variable remuneration objectives. Determined speci􀃕cations, tendering process and selection services provider for Business Intelligence and CRM tools (Salesforce - Qlikview) Led key account approach and negotiation. Managed 1200 professionals sellers portfolio, Settled and managed a loyalty program and monetization plan (revenue 15 millions in 2014) Defined and managed sales promotion (sales operations, banners, newsletters, events) Implemented advertisement production activity (revenue 6 millions in 2014)

Managed P&L , development strategy of Marketplace BtoBtoC ; revenue 50 millions in 2011 Defined and managed sales and CRM strategy for France and international (UK, Espagne) Led key account approach and negotiation. Managed 8000 international professionals sellers portfolio, de􀃕ned and managed loyalty program, and monetization plan. (revenue 2 millions in 2011) Recruited and managed 15 people (Account Managers, Sales, Project Manager, IT support for sellers, Administration) Defined sales target and variable remuneration objectives Developed, optimized, redesigned website (project management sales, marketing). Defined and managed sales promotion (sales operations, banners, newsletters, events Implemented and set CRM Salesforce