
Gaspard Pastural
Product Marketing - B2B - FR/EN
2 recommendations
Salary / Daily rate
2 people recommend
Paris, France
Mobility: Paris, Tours, ...
Freelance, open to permanent contract
Can come onsite
Skills
Languages
Work experience
Product Marketing for B2B SaaS
Growth Systems
Mar 2023 - Present
3 years 8 months
Remote
Helping to market and grow B2B SaaS products.
Product Marketing
yxirFreelance
Dec 2025 - Jul 2026
8 months
Paris, France
Clarification du positionnement d'Yxir, un SaaS B2B d'agent IA pour les équipes qualité industrielle, comprenant les cibles prioritaires (secteurs, verticales, personae) et les cas d'usages phare de la solution. Sprint de marketing & sales enablement : website, présentations, pitch, messages de prospection...
Product & Growth Marketing
TEQOYAFreelance
Oct 2025 - Apr 2026
7 months
Paris, France
Product Marketing
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Aug 2024 - Mar 2025
8 months
Paris, France
Harmonisation des produits : 32+ SaaS B2B repackagés en 8 solutions. Travail sur leur positionnement et messaging afin de soutenir les opérations Sales et Marketing (sales decks, product webpages, brochures, case studies...). Alignement interne entre les équipes internationales (ES, FR, MX) dans le cadre d'un go-to-market sur plusieurs continents et de la construction d'une stratégie de cross-sell, suite à l'acquisition d'une filiale, nécessitant de revoir la communication interne pour comprendre les différents SaaS B2B existants et commercialisés.
Growth Marketer
BulldozerFreelance
Sep 2023 - Dec 2024
1 year 4 months
Remote
Growth
Germinal
Feb 2023 - Aug 2023
7 months
Paris, France
Number 1 growth marketing agency in France. Ask any French growth marketer.
Growth Marketer Analyst
Spaag
Sep 2022 - Aug 2023
1 year
Paris, France
75% of our clients doubled their income after working with us for only one year. We boost profitable business growth using digital marketing and growth hacking. Growth marketing consulting firm from Paris
Associate
Team for the Planet
Apr 2022 - Jul 2023
1 year 4 months
Time for the Planet is gathering 1 billion euros to detect and deploy 100 global innovations against greenhouse gases.
Member
Growth.Talent
May 2022 - Nov 2022
7 months
Growth.Talent and Spaag organized the very first Growth Marketing Awards in France, gathering the French growth community members for this special event in Paris.
Business Developer
Agence UNAMI
Feb 2022 - Jul 2022
6 months
92800 Puteaux, France
I worked as business developer and marketing lead. That's when I realized sales and marketing should be aligned in B2B companies. I've deployed lead generation and nurturing tactics, as well as sales ops and a growth strategy.
Education
IIM Digital School
Digital Project Manager - Bachelor's degree, Marketing and E-Business
2021 - 2023
2 years 6 months
Spéos Photo Video CGI School
Photographer - Master's Degree, Photography
2019 - 2020
1 year 2 months
Licenses & certifications
LinkedIn Marketing Strategy
Issued: Aug 2023
Google Ads - Search
Issued: Mar 2023
Product-Led Growth Certification
Issued: Oct 2022
Certification Google Analytics Individual Qualification
Issued: May 2022
Design Thinking
Issued: Jan 2022
Photographie RNCP7
Issued: Aug 2020
Portfolio

+60% MRR for a MarTech B2B SaaS

Expanding from the Nordics to the US

Lancement d'un nouveau SaaS B2B

Audit et coaching - GoogleAds/Meta - France/Allemagne

Mission Growth Ynstant

ADP Group - Génération de leads

ROAS >7 pendant BlackFriday
