Gilles Toussaint

As one of their board advisors, I help Enjins optimise their marketing, sales, and growth strategy. Enjins helps fast-growing Greentech/ClimateTech companies ramp up their data & AI capabilities (past clients: Tier / Planblue / Wunderflats). With a team of 25+ data & AI engineers in Utrecht and Berlin, they can act as a temporary accelerator to improve data infrastructure, iterate on crucial use cases, and ensure on-the-job handovers to the internal team at the end of the project.

Working closely with the CEO to raise a seed funding, improve our product and positioning to achieve Product Market Fit, and acquire new clients and paid pilots. Tierrasphere is an early-stage regenerative agriculture startup helping the food industry to make their supplier chain more resilient and to store carbon for 1000+ years with an innovative nature-based solution.

Have you raised millions and you are now feeling the investor pressure to hit your revenue targets? Book your call 👇. Here is my successful track record as (fractional) CMO, VP of Growth, and CCO: Planet Wild: ✅ +15% MoM and +24% in average basket size at Planet Wild Tracklib: ✅ Decreased CAC by 85% while growing YoY revenue by+55% ✅ X3 increase of visit-to-paid conversion rate. ✅ From 500k to 2M+ followers organically on social media Decreased monthly churn by 28% at iMusician: ✅ 30k to 100k+ customers. ✅ 75% and 90% YoY revenue growth with a positive ROAS. ✅ Grew a team of 15+ At ResearchGate ✅ 2x “Second best Sales performer of the quarter” for the #1 social network for scientists

🚀 Results as VP of Growth (leading the whole growth and digital marketing strategy, budget, and team) for my first 6 months: - From 3,600 to 8,200 SaaS paying subscribers (+15% MoM) - 24% increase in average basket size - 1.6 million views and dozens of high-ticket inbound B2B leads attracted through my Linkedin personal profile Every month, our team at Planet Wild goes on a mission to: 🌲 restore entire forests 🦉 bring back endangered species 🐟 clean up our oceans! 📹 And you can actually see the effect we're all having together in our monthly videos (that have already reached millions of people).

Leading the growth strategy of Tracklib, the SaaS online record store for music producers. 🚀 Results: - Decreased CAC by 85% while growing YoY revenue by+55% - X3 increase of visit-to-paid conversion rate. - Grew from 500k to 2M+ followers organically on social media - Decreased monthly churn by 28% I am responsible to reach our hyper-growth revenue targets a.o by: - leading the multi-channel digital marketing strategy, budget, & team resources - prioritizing marketing and product activities to maximize growth and minimize CAC - implementing data- and user-focused growth methodologies across the company - working in close collaboration with the CPO to test new SaaS product features rapidly and optimize the full-funnel conversions (from acquisition to retention & referral)

The podcast "masterclass" to learn from successful entrepreneurs changing the world for the better 🌍 Are you working for a better future with your startup or your NGO? Do you want hands-on tips to grow your company during the first years? Then you are in the right place! Featured in the Feedspot "Top 20 sustainability podcast to follow in 2020". 💚 All guests are founders with a company mission related to the Sustainable Development Goals 2030: From Circular Economy to GreenTech and Education to Ocean Conservation. 💡 Each episode is a deep dive into a different topic: From funding or product innovation to business models or growth marketing. It’s a masterclass with plenty of insights. 🚀 The Dos and Don’ts in each episode are concrete and actionable and come from entrepreneurs who have found great product-market fit and scaling up fast.

I led and grew the Berlin office and team of 15+ Marketing Managers and Customer Support Specialists with the objective of maximizing the global growth and revenue - in 6 languages - while providing the best customer support. In 2.5 years we went from 30'000 to 100'000+ customers and I exceeded YoY revenue hyper-growth targets by 22% in 2017 and 28% in 2018. My responsibilities included: - defining and managing the digital and offline marketing strategy and budget with clear KPIs and OKRs - reaching monthly and yearly revenue targets in our key territories (6 languages) --> Exceeded YoY revenue hypergrowth targets by 22% in 2017 and 28% in 2018 - growing and managing our international team of marketers and customer support (hiring/staffing) - streamlining communication, training, and processes within the team and between the Berlin office and the Zurich headquarters - Reporting to the CEO and sharing its vision to our Berlin office - Creating a work culture which enables the team to thrive within our international environment - Coordinate communication between the tech team and our marketing and customer support team for the launch of new products - Increasing global revenue and maximizing ROI from our marketing budget by optimizing user acquisition and conversion via our Content Marketing Strategy, Social Media Ads, SEA, Email Marketing, Affiliate marketing, Partnerships, Display Ads, SEO, A/B Testing. - Launching into one new market in 2019 (Brazil) - Making sure our team provides the best support to our 100 000+ artists (answering time < 24h) - Beside that, I also supervised operations for the Berlin office (finding and setting up a new office, continuously improve work environment, internal and external event management) #Leadership #CultureManagement #MarketingStrategy #Operations #OnlineMarketing #SocialMedia #SEA #FacebookAds #ContentMarketing #CRM #CRO #InboundMarketing #Adwords

I have founded and I am running Music Suit Up, the biggest Meetup for artists and professionals from the music industry in Berlin. It helps them to network, connect with the music industry experts and learn how they can make a better living from their music. The meetup group has 2200+ members in 2018 and has an attendance of 60-120 people at every meetup.

Soundbrenner is a wearable metronome for musicians, which lets you feel the beat through vibrations. Cofounder and in charge of the product management (product validation, customer feedback analyses, lean product development)

Thesis intitled: Synthesis of hybrid lamellar silica and study of their dispersion in a poly(ethylene oxide) matrix Assistant of the Professor Rudi Cloots (GreenMat). Beside the PhD Research, responsabilities included: - Management of student laboratory sessions - Teaching Chemistry Exercise Lessons to students - Promotion of Sciences for the University of Liege and the Department of Chemistry