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Digital Product Manager | UX & CRO

Salary / Daily rate

Île-de-France, France

Mobility: France, Italy, ...

Freelance, open to permanent contract

Can come onsite

Skills

CROGoogle AnalyticsWeb AnalyticsProduct ManagerWeb3E-commerce CMSAirtablePrestaShopProduct StrategyCanvaJiraGrowth MarketerDrupalUser ResearchA/B TestingAmplitudeProduct Marketing ManagerGoogle Tag ManagerDigital Marketing ManagerUX Product DesignData AnalystFlutterFlowHotjarE-commerce WebsitesWebsitesWordPressDesign ThinkingOptimizelyProduct OwnerFigmaConfluenceMarketing ManagerShopify

Languages

Italian (Native)English

About me

Intro

Digital Product Manager specialized in User Experience, Digital Growth and e-commerce. Strong expertise in data analysis, experimentation and A/B testing, and customer journey optimization. I translate user needs and business challenges into high-performing product solutions. Experienced in Agile and international environments, I collaborate with business and technical teams to design and evolve high-impact digital products.

Links

Work experience

e-Commerce & CRO Manager | SNCF Connect & Tech

SNCF Connect & Tech

Feb 2024 - Present

2 years 9 months

Paris, France

Skills: Ottimizzazione delle conversioni · Tasso di conversione · Key Performance Indicator

e-Commerce Specialist

Macif

Sep 2020 - Mar 2024

3 years 7 months

Paris, France

Skills: Pagine di destinazione · Ottimizzazione delle conversioni · Tasso di conversione · Key Performance Indicator

Web Sales Production Project Specialist

vente-privee

Jan 2011 - Oct 2020

9 years 10 months

7620 Paris, Denmark

Skills: Pagine di destinazione · Ottimizzazione delle conversioni · Tasso di conversione · Key Performance Indicator · Strategia di prezzo

Emailing & CRM Manager

Easyvoyage

Nov 2010 - Jul 2011

9 months

7620 Paris, Denmark

- Advertising sales newsletters, emailing and display campaigns (CPC and CPM) - Negotiation advertising contracts - Prospecting - Analyses of the statistics of newsletters and site to identify actions to improve newsletters performances - Monitoring and reporting the performance of CRM channel

Junior Market Researcher

Università degli Studi di napoli Federico II - Statistic department

Apr 2008 - May 2010

2 years 2 months

Naples, Metropolitan City of Naples, Italy

- Realization and management of inquiries concerning tourist satisfaction - Market studies BtoB and strategic advice for tourism companies - Analytical elaboration of database - Creation and Management of a web site Monitour (STAD research group)


Education

Università degli Studi di Napoli Federico II

Economics

2008 - Present

18 years 10 months

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