Guillemette Burtillet
Marketing Manager
Salaire / Taux journalier
Paris, France
Freelance
Expertises
Langues
À propos
Introduction
Marketing Manager with 6+ years driving digital strategies for leading tech and luxury brands including Oracle and Canon. Expert in SEO optimization, marketing automation, and multi-channel campaign management with proven success launching products and coordinating cross-functional teams. Specialized in building data-driven marketing strategies that boost brand visibility and drive business growth.
Expérience de travail
Marketing Manager
Tiime
juin 2020 - Présent
6 ans 5 mois
Paris, France
Marketing Cloud Aprentice
Oracle
sept. 2018 - oct. 2019
1 an 2 mois
92700 Colombes, France
• Rebuilding the microsite and providing content: website for OMC (Oracle Marketing Cloud) Europe teams • Organization and weekly facilitation of conference sessions with experts from the European teams to discuss specific topics (Design Thinking, Success Stories, Solutions Update, Competitors, UX) • Creation of customer journey with forward sales representatives • Marketing manager assistant for the organization of marketing events • Analysis and measurement of results and performance of communities internally • Social animation of OMC EMEA teams
Digital Marketing
Pure Luxury
févr. 2018 - juil. 2018
6 mois
Koh Samui, Ko Samui District, Surat Thani, Thaïlande
• Implementation of marketing campaigns • Site optimization for search engines • Benchmarking of digital marketing policies of competing sites • SEO Development • Participation in the development of the new website • Updating the content of the website (description of the products offered, etc.)
Product Manager Assistant
Canon France
juil. 2017 - déc. 2017
6 mois
92400 Courbevoie, France
• Analysis of Canon's market position from Infosource • Competitive & sectoral analysis of the main competitors' offers (price positioning, market, specifications, etc.) • Contribution to the development and launch of new Canon offers. • Contribution to the development of sales support tools (video success stories, webinars, etc.) • Preparation and participation in various trade fairs and events (communication campaigns, mailing, invitations, ROI analysis...) • Setting up the editorial planning for Canon France's social networks (YouTube, LinkedIn and Twitter). • Managing incoming business leads on SalesForce
COMMUNICATION STRATEGY MANAGER
Aloha - International Office of GEM
oct. 2015 - mai 2017
1 an 8 mois
Grenoble Area, France
Business Developer
Tymask
juin 2016 - août 2016
3 mois
Paris Area, France
- Databases, identification of clients, prospection, meeting and customer’s follow-up - Elaboration of a strategy for the development of the company’s offers. - Assistance to the CEO to manage everyday projects.
Project Head
TEDxGEM
sept. 2015 - mai 2016
9 mois
Grenoble Area, France
- Organization of a TEDx presentation about « Inspiring Curiosity » - Research, selection and coaching of 6 speakers - Research and establishment of financial and material partnerships - Management of a 10 people team
Chargée de communication
Le Gala
oct. 2015 - mars 2016
6 mois
Grenoble, France
- creation of visual supports (Posters, brochures, Website…) - Communication on social medias about the events organized by the association.
Stage d'Observation FRANCE Ô
France Télévisions
févr. 2012 - mars 2012
2 mois
Formation
Grenoble Ecole de Management
Master 2 (M2), Commerce international
2015 - 2019
5 ans
Classe préparatoire HEC
Commerce international
2013 - 2015
3 ans
Lycée de la Légion d'Honneur
Bachelor's degree, Marketing / gestion du marketing, général
2010 - 2013
4 ans