Hadi Kamouh
Interim General Manager - Marketing & Sales
Salary / Daily rate
Brussels, Belgium
Mobility: Paris, Lille, ...
Freelance, open to permanent contract
Can come onsite
Skills
Languages
About me
Intro
I am Interim General Manager, with a deep focus on P&L Management, Marketing, Sales, Growth, and Strategy. Sectors: FMCG, Cosmetics, Luxury, Retail, Travel, Leisure, Banking, Financial Services My background spans a multisector corporate career with: -Leadership roles in FMCG & Cosmetics (L’Oréal), Luxury (LVMH/Dior), Travel & Leisure (Club Med), and Banking & Financial Services (Degroof Petercam). -Strong business continuity skills -Expertise in Marketing, Sales, Branding
Work experience
Interim General Manager
K Expertise
Jul 2020 - Present
6 years 4 months
Brussels, Belgium
I partner with leadership teams to: → Accelerate growth through sharp brand positioning, go-to-market excellence, and disciplined P&L management → Lead transformation during key transition phases by aligning strategy, teams, governance, and culture → Build and scale premium brands that connect performance, purpose, and storytelling → Strengthen leadership and teams, improving engagement, skills, and execution velocity ⸻ Selected credentials & client experience As an interim executive, I have delivered business continuity, growth acceleration, and complex transformation projects for: • Fashion & Lifestyle: Delsey Paris • FMCG: Ricola, Meurisse • Cosmetics & Beauty: Cent Pur Cent, i.am.klean Make-up, Cîme Skincare, Edenea • Luxury: Limited Edition • Travel, Leisure & Hospitality: Eurostar / Thalys, Little Guest • Banking & Financial Services: MeDirect Bank, Consilium, Oney Bank ⸻ Examples of impact ✔ Relaunched a financial institution’s brand and narrative, strengthening differentiation and client engagement ✔ Delivered double-digit revenue growth for FMCG brands through innovative marketing and sales strategies ✔ Built and orchestrated high-performing agency ecosystems (media, PR, digital, creative) ✔ Designed and executed omnichannel growth strategies in highly competitive markets ⸻ What drives me I believe real transformation happens when strategy meets execution, when leadership combines clarity, creativity, and courage to make things happen, fast, and with impact. If you are looking for a senior interim executive or strategic partner to lead growth, brand evolution, or organizational transformation, let’s connect.
Group Chief Marketing Officer
Degroof Petercam
Oct 2016 - Jun 2020
3 years 9 months
Brussels, Belgium
Member of the Group Executive Committee In charge of Strategic & Operational Marketing, Business Development, Digital Acceleration, Physical & Digital Customer Experience, Branding & Content, Media Strategy, Sponsoring & Events, Customer Segmentation, Business Intelligence, Data Analytics, Corporate Communication (internal & external), Crisis Management, Facilities Management & Distribution network
Club Med
Jan 2012 - Sep 2016
4 years 9 months
Brussels, Belgium
General Manager, Club Med BeNeLux
Sep 2012 - Sep 2016
4 years 1 month
Brussels, Belgium
Country General Manager: Belgium, Netherlands, Luxembourg In charge of P&L, Business Development, Regional Organization, Sales, Retail, Omni-Channel Distribution (Self-Owned, Open Distribution and E-Commerce), Marketing, Customer Experience, HR, Finance, Transportation Logistic, After-Sales, Corporate Communication and Crisis Management
General Manager, Club Med BeLux
Jan 2012 - Aug 2012
8 months
Brussels, Belgium
Country General Manager: Belgium, Luxembourg In charge of P&L, Business Development, Regional Organization, Sales, Retail, Omni-Channel Distribution (Self-Owned, Open Distribution and E-Commerce), Marketing, Customer Experience, HR, Finance, Transportation Logistic, After-Sales, Corporate Communication and Crisis Management
Marketing Director, Parfums Christian Dior, Middle-East
LVMH
Oct 2009 - Dec 2011
2 years 3 months
Dubai - United Arab Emirates
Regional Marketing & Brand Management: Dior Fragrances, Make-up, Skincare Job based in Dubai, 50% travelling abroad in the Middle-East Region and Africa, Turkey, India
L'Oréal
Feb 1996 - Jun 2009
13 years 5 months
Brussels, Belgium
Marketing Director, L'Oréal Belgium, Consumer Products Division
Sep 2003 - Jun 2009
5 years 10 months
Brussels, Belgium
Marketing & Brand Management: “L’Oréal Paris": Haircare, Styling, Haircolor, Skincare, Make-up
Marketing Manager, L'Oréal, Consumer Products Division, Eastern & Central Europe
Jan 2000 - Aug 2003
3 years 8 months
Paris, France
Regional Marketing & Brand Management “L’Oréal Paris": Haircare, Styling, Haircolor, Skincare, Make-up Job based in the Paris HQ, 50% travelling abroad in the Eastern & Central Europe Region
Group Brand Manager, L'Oréal Belgium, Consumer Products Division
Jan 1999 - Dec 1999
1 year
Brussels, Belgium
Brand Management “Garnier”: Haircare, Styling, Skincare, Suncare
Brand Manager, L'Oréal Belgium, Consumer Products Division
Feb 1996 - Dec 1998
2 years 11 months
Brussels, Belgium
Brand Management: “Maybelline & Garnier”: Fragrances, Make-up, Haircare, Styling
Education
Solvay Brussels School of Economics and Management
Master Degree, Business Engineering
1990 - 1995
4 years 10 months
Abroad Exchange Program (Jan to May 1995) Babson Graduate School of Business (MBA program) Boston, USA
Babson F.W. Olin Graduate School of Business
Exchange Program
1995 - 1995
5 months
College St Pierre Uccle (Brussels)
Maths-Sciences
1984 - 1990
5 years 10 months