Hajar Fiouz

Marketing and Communication Specialist

Salary / Daily rate

Turin, Metropolitan City of Turin, Italy

Freelance, open to permanent contract

Can come onsite

Skills

HubspotSEMrushCustomer.ioCanvaLinkedIn AdsAdobe IllustratorMeta AdsMailChimpGoogle AnalyticsAhrefsAdobe PhotoshopStrategy & ConsultingGoogle AdsTikTok AdsSketchUpMicrosoft Dynamics 365

Languages

Italian (Native)Spanish (Fluent)Portuguese (Fluent)EnglishFrench

About me

Intro

Multilingual Growth Marketer with 2+ years specializing in SEO automation, influencer campaigns, and business development across Italian, Portuguese, and Spanish markets. Expert in driving brand visibility through strategic partnerships, lead generation, and conversion optimization. Ready to accelerate your growth with data-driven marketing strategies and cross-cultural expertise.

Links

Work experience

Marketing and Communication Specialist | SEO Automation & Growth Strategy

Paperbox HealthFreelance

Mar 2025 - Present

1 year 8 months

Turin, Metropolitan City of Turin, Italy

I support the team as a freelance specialist in marketing and communication. My work focuses on enhancing the brand’s visibility, improving digital communication, and driving growth through automated SEO strategies.

CertiDealFreelance

Aug 2024 - Present

2 years 3 months

Hybrid

Growth & Business Developer Manager IT - PT

Feb 2025 - Present

1 year 9 months

Hybrid

I develop and implement growth strategies for CertiDeal in the Italian market, aiming to expand our presence and strengthen strategic partnerships. Key responsibilities include: - Business Development: Identifying new opportunities and expanding the partner network. - Growth Marketing: Defining and optimizing customer acquisition strategies, focusing on lead generation and conversion. - Co-branding & Partnerships: Creating collaborations to enhance visibility and brand value. - Market Analysis: Monitoring trends and consumer behavior to adapt sales strategies. - Operational Support: Implementing expansion projects and optimizing business processes for efficiency.

Growth Marketer IT-PT-ES

Aug 2024 - Mar 2025

8 months

Hybrid

In this position, I deal with: - Developing and implementing SEO strategies, with a focus on link building and content generation. - Managing influencer marketing campaigns on social platforms (Instagram, YouTube, TikTok) and industry sites. - Creation and management of business-oriented mailing campaigns. - Optimisation of email automation campaigns, including creation of new workflows. - Administration of the e-commerce site, including creation of product sheets and tracking of the purchase path, as well as commercial animation.

Educational tutoring for the Disabled and DSA

Università degli Studi di Torino

Oct 2021 - May 2024

2 years 8 months

Turin, Metropolitan City of Turin, Italy

I have provided educational tutoring services for students with disabilities and DSA, creating customised study plans and supporting them with homework and exam preparation. I used assistive technology to facilitate learning and collaborated with families and teachers to ensure an integrated approach. My goal has been to improve students' educational experience and achievement by fostering a positive and supportive environment.

Marketing & Communication and Public Relations Intern

Câmara Municipal de Lisboa

May 2023 - Jul 2023

3 months

Lisbon, Portugal

I did an internship in Marketing, Communication and Public Relations, where I was involved in developing marketing strategies, managing advertising campaigns and creating content for social media. I collaborated with the team to organise events and write press releases, helping to improve the image and visibility of the City of Lisbon. In addition, I analysed market data to support strategic decisions and optimise communication campaigns through their social and online sites.

Marketing Communication Specialist & Graphic Web

VITALOCAL

Nov 2022 - Mar 2023

5 months

Turin, Metropolitan City of Turin, Italy

Coordinator of website, social media, digital campaigns. Digital strategy development and graphic web design.


Education

Università degli Studi di Torino

Foreign Languages for International Communication

2021 - 2024

2 years 8 months

Università degli Studi di Torino

Attestati & Certificazioni

2023 - 2023

5 months

Università degli Studi di Torino

Laurea triennale

2016 - 2021

5 years 3 months

Liceo Psico-pedagogico

Diploma di Specializzazione di 1° livello DS1 in Scienze Umanistiche

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