Harold Peleszko
Senior Product & Innovation Strategist
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Paris, France
Mobilité : Lyon, Marseille
Freelance, ouvert au CDI
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À propos
Introduction
Product & Innovation Strategist with 10+ years experience helping organizations launch new products and services, transforming ideas into market-ready solutions. • Led venture building teams @ Capgemini • Launched from scratch a B2B2C HealthTech app @ Lyv Healthcare • Built brands and coms strategies @ DDB Paris • Coached entrepreneurs @ Five by Five • Teaches digital product & strategy @ CELSA - Paris Sorbonne
Expérience de travail
Product & Innovation Strategist
FreelanceFreelance
oct. 2022 - Présent
4 ans 1 mois
Hybrid
Helping organizations as a freelance : • Product manager (Product discovery, user research, feature prioritization, design and delivery management, product marketing, etc.) • Product coach (for intrapreneurs and early stage entrepreneurs) • Workshop facilitator (Design sprints, collaborative problem solving, trainer, etc.)
Lecturer
CELSA - Ecole des hautes études en sciences de l'information et de la communication
janv. 2020 - Présent
6 ans 10 mois
Région de Paris, France
Course - "Designing & promoting digital products" for M2 students Lecture - "Semiotics & analysis of "New" Innovation methodologies" for MBA students
Product Manager
Lyv App - Healthcare
oct. 2022 - oct. 2024
2 ans 1 mois
Paris, France
In charge of product management, reporting to the CEO, coordinating Product Design, Delivery, Marketing and Science streams to launch then run the product Lyv App. • Discovery, MVP and Versions scoping, delivery management with design, development and science teams, QA, user proximity, product analytics & marketing for run and retention optimization
Senior Innovation Strategist
Capgemini Invent
oct. 2020 - oct. 2022
2 ans 1 mois
Paris, France
Team lead for venture building missions, exploring business opportunities to launch new products & services. Main responsibilities: - User & market research - Strategy definition - Value proposition design & copywriting - MVP & product management - Acquisition campaigns & testing - Client & stakeholder management - Design and development teams management - Project management
Five by Five
sept. 2017 - oct. 2020
3 ans 2 mois
Région de Paris, France
Senior Program Designer & Manager
déc. 2018 - oct. 2020
1 an 11 mois
Région de Paris, France
In charge of design & delivery of venture building programs, leading teams to collaborate with intrapreneurs and launch new products & services. Main responsibilities: - Design and delivery of programs - Training and coaching project leads - User & market research - Value proposition design - Acquisition campaigns and testing - Product management for early stage products - Clients & stakeholders management
Program Designer & Manager
sept. 2017 - déc. 2018
1 an 4 mois
Paris Area, France
Five by Five is a multidisciplinary team of innovators helping organizations of all stripes drive change from within. Key clients include Lufthansa, SNCF, The World Bank, Groupe BPCE, Euler Hermes, Techstars, Facebook.
Digital Analyst & Account manager
Digital University (DDB° Group)
oct. 2014 - oct. 2017
3 ans 1 mois
Paris, France
In charge of client management, design & delivery of learning programs and creative workshops to help brands integrate digital into their culture & strategy. Main responsibilities: - Program & workshops design - Research on user trends and technology trends - Conception of training material - Trainings & workshops delivery - Clients & stakeholders management Main topics covered: Online acquisition & conversion, CRM, Branding, Social & Digital media ecosystem, CX strategy
Lecturer
Sciences Po Executive Education
janv. 2016 - juil. 2016
7 mois
Professional course - "Online acquisition & conversion" modules in the Executive Master "Transformer les organisations à l'ère digitale"
Junior Strategic Planner
DDB Paris
févr. 2014 - août 2014
7 mois
Région de Paris, France
- Research (competitive benchmarks, market studies, consumer analysis, trends book) - Cultural trends analysis - Digital brand ecosystem mapping - Positioning recommendation & creative briefs
Junior Digital Strategic Planner
Weber Shandwick
juin 2013 - août 2013
3 mois
- Online reputation audits - Key opinion leaders mapping - Positioning recommendations - Crisis simulation and management
Press Relations
Hopscotch
mars 2012 - oct. 2012
8 mois
In charge of press relations for institutional clients. - Strategy - Media listening - Interview opportunities management - Reporting
Formation
CELSA Paris-Sorbonne
Master of Arts (M.A.)
2013 - 2014
1 an 1 mois
Paris-Pantheon-Assas University
Master of Arts (M.A.)
2012 - 2013
1 an 1 mois
Université Paris 8
Bachelor of Arts (B.A.)
2009 - 2012
3 ans 1 mois
Universidad de Sevilla
Comunicación
2011 - 2011
1 mois
Portfolio
Programme de transformation RH international
