Hassan Mustafa

Growth Marketing Manager

Salary / Daily rate

Dubai - United Arab Emirates

Freelance, open to permanent contract

Skills

Business DevelopmentGrowthLead GenerationMarketing StrategyCRMGo-to-marketProject Management (PMO)Strategy & ConsultingCold CallingLead NurturingSEOSocial Ads

Languages

English

About me

Intro

Growth Hacker with 7+ years driving marketing success and business development across SaaS and tech companies. Led growth strategies generating $300K+ ARR, specializing in performance marketing, PPC campaigns, and CRM optimization. Expert in scaling startups through data-driven growth tactics and comprehensive digital marketing strategies.

Links

Work experience

Head of Marketing & Growth

Hyer Buzz

Jun 2021 - Present

5 years 5 months

Dubai - United Arab Emirates

Skills: Sales Management · Marketing Campaigns · Advertising Sales · Business Planning · Platform as a Service (PAAS) · Creative Ideation · New Business Development · Customer Relationship Management (CRM) · Performance Marketing · Growth Hacking · Project Management · Content Strategy · Budget Management · Software as a Service (SaaS) · Brand Strategy · Pay Per Click (PPC)

Account Manager

Hyer

Feb 2017 - May 2021

4 years 4 months

Remote, OR 97458, USA

Driving up new business by setting up online demo's Onboarded clients with an ARR of over $300,000 Integration of salesforce across different teams. CRM management and training Managed and retained key accounts

Business Development

Advanced Conferences & Meetings FZ-LLC

Oct 2016 - Dec 2017

1 year 3 months

Dubai - United Arab Emirates

Skills: Negotiation · Strategic Thinking

Account Relationship Manager - Gold Banking

Mashreq Bank

Apr 2015 - Oct 2016

1 year 7 months

Dubai - United Arab Emirates

- Client Services - Priority Banking - Managing Relations with Gold Customers - Maximize Solitaire Clients

Client Services

The Videographers

Oct 2013 - Dec 2014

1 year 3 months

Lahore, Punjab, Pakistan

• Meeting and liaising with clients to discuss and identify their advertising requirements and marketing strategies. • Understanding client requirements, and translating them into detailed creative briefs to be discussed with the media planning department. • Working with the media planning team to devise an advertising campaign that meets the client's brief and budget. • Presenting the proposed media plan and budget to the client. • Being responsible for the entire implementation of the media campaign including confirmation of plans, execution of approved media plans/ads, invoicing and following up on payments. • Ensuring seamless execution of the campaign, and delivering post campaign reports/voucher copies to the client. • Monitoring the effectiveness of campaigns and making necessary amendments/suggestions for future campaigns.

Marketing Intern

Avanceon Middle East & South Asia

Jan 2014 - Mar 2014

3 months

Lahore, Punjab, Pakistan

- Responsible for internal and external communications of the company - Budgeting of an entire marketing campaign - Manage offset printing - Responsible for copy writing of communications made by the design team - Assist the Marketing Head with the execution of Fiesta 2014 of the company - Working on the client end , meeting advertising agencies professionals and preparing briefs

Marketing Assistant

Beaconhouse National University (BNU)

Nov 2012 - Mar 2014

1 year 5 months

Lahore, Punjab, Pakistan

• Responsible for executing social media campaigns, focusing on Facebook, Twitter, Google+, LinkedIn, blogger etc. • Executing social marketing campaigns that drive interactions and generate leads for clients. • Responsible for online media research & marketing. - Give presentations to potential sponsors - Meet student affairs of various leading international schools/colleges/universities - Preparing budgets - Designing the collateral

Customer Success Specialist

TRG - The Resource Group

Sep 2010 - Jan 2012

1 year 5 months

Lahore, Punjab, Pakistan

Onboarding new clients Helping new clients navigate through activations Customers service


Education

Lahore University of Management Sciences

NICL - Business Communication

2021 - 2022

8 months

University of the Punjab

Master's Degree

2015 - 2019

4 years 1 month

Beaconhouse National University

MS PR & ADVERTISING

2012 - 2014

2 years 1 month

Beaconhouse National University

Master's Degree

2010 - 2012

2 years 1 month

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