
Ignace Bertrand SIEWE
Senior E-Business Analyst
Salaire / Taux journalier
64000 Pau, France
Mobilité : France
Freelance
Peut venir sur site
Expertises
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À propos
Introduction
E-business and data science professional with 15+ years at TotalEnergies, specializing in digital transformation and analytics across African markets. Led pan-African e-business operations, driving EBITDA growth and managing digital product development as Product Owner. Currently combining reservoir monitoring data science expertise with proven track record in digital strategy, payment systems, and business intelligence to deliver measurable results.
Expérience de travail
TotalEnergies
janv. 2008 - Présent
18 ans 10 mois
64000 Pau, France
Snr Reservoir Monitoring Data Scientist
août 2024 - Présent
2 ans 3 mois
64000 Pau, France
E-business Operations Manager, Africa division
août 2020 - août 2024
4 ans 1 mois
64000 Pau, France
• Develop e-business volumes • Inspire a dynamic of business development in all African subsidiaries (including those being deployed). • Improve e-business EBITDA • Manage the SLA • As Product Owner, oversee the development of the digital applications used in our e-business activities (GU, ewallet, mypass, etc..)
Head of Projects & Digital
juin 2019 - août 2020
1 an 3 mois
Douala, Cameroun
• Define the digital strategy, ambition and roadmap of the subsidiary TotalEnergies Cameroon. • Monitor the progress of digital projects as defined in the roadmap. • Ensure the deployment of e-business projects and their profitability • Define and manage the subsidiary's loyalty program • Be in regular contact with digital partners (start-up, Intouch, Orange, MTN, UBA, Ecobank, YUP, EU, etc.) to define the acceptance strategy of their payment methods and services in our digital platforms • Conduct a competitive intelligence on the positioning of competitors on the digital tools used • Manage the deployment of the SIS and ensure their proper functioning (OASIS project, START, etc.)
Responsable Développement Cartes, Digital & M-payment
févr. 2017 - juil. 2019
2 ans 6 mois
Douala, Cameroun
• Prepare and monitor the subsidiary's M-payment budget • Develop the commercial and marketing activity for fuel cards and m-payment • Draft the subsidiary's electronic payment and M-payment procedures • Propose and follow up any commercial and/or promotional action allowing the development of the sales and the notoriety of the fuel card and the m-payment in our points of sale • Manage fraud and customer complaints • Develop, monitor and analyze the implementation of other payment methods: M-payment, Visa cards, Orange Money - sending/receiving money by phone, merchant payment, TOTAL fuel vouchers, ATMs (Automatic Teller Machines),
Digital Marketing manager
févr. 2017 - juil. 2019
2 ans 6 mois
Douala, Cameroun
• Promote a digital & innovative mindset within the subsidiary: collaboration between teams: Putting the customer at the center • Manage and monitor all current and future digital assets in coordination with communication (social media management) • In coordination with the Executive Committee, quickly manage online generated queries to improve consumer perception • Identify emerging digital marketing and communication opportunities to support overall business objectives
Technical Support and TotalEnergies fuel Card Key Account manager
sept. 2013 - janv. 2017
3 ans 5 mois
Douala, Cameroun
• Manage the development of the fuel card and new concepts (e-business) • Develop/implement digital marketing strategies: market orientation and strategic intelligence, choice of partners • Provide technical support for the card activity (manage the back office activity)
Digital Boot Camp at Total Marketing & Services (Paris & San Francisco)
sept. 2016 - déc. 2016
4 mois
Paris, San Francisco
• Analysis of digital opportunities and threats (Seminar at Google and Orange Fab headquarters in San Francisco) • Participation in the DreamForce conference 2016 • Managing a digital project (Microsoft France, Google France)
Fuel Card Manager
janv. 2008 - oct. 2013
5 ans 10 mois
Douala, Cameroun
• Act as an interface between customers, the card back office, points of sale and other departments. • Manage and develop the fuel card and digital sales activity. • Control the administrative management of the cards (invoicing/customer payments and reimbursement of managers)
Formation
ESCP Business School
Executive Master in International Business, Management
2025 - Présent
1 an 10 mois
Résultat : On going
ESSEC Business School
MBA, Master of Business Administration (MBA), INTERNATIONAL BUSINESS
2011 - 2013
2 ans 1 mois
Activités et associations : Membre du comité de reflexion 16ème Promotion - Cellule Communication
University Institute of Technology
Bachelor's degree, Computer Software Engineering
2007 - 2008
1 an 1 mois
Activités et associations : Délégué adjoint promotion GL 2007/2008
Licences et certifications
Data for manager
Délivré le : juin 2023