Ilona Toure

Senior Project Manager | CRM & Brand Strategy

Salaire / Taux journalier

Barcelone, Espagne

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Customer SuccessProject OwnerEmailingData AnalysisBig DataProduct ManagementLead GenerationCRMRGPDJiraMarketing OpsStratégie de ContenuStratégie de marqueSalesforceMailChimpA/B testingAsanaStratégie MarketingSEOIdentité Visuelle

Langues

Anglais (Maternelle)Français (Maternelle)

À propos

Introduction

Brand management & CRM strategist with 5+ years driving data-driven marketing solutions. Delivered 37% client growth, 95% email deliverability rates, and led cross-functional teams at top agencies. Specialized in brand development, marketing automation, and customer acquisition strategies that maximize ROI.

Liens

Expérience de travail

Live Data SolutionsFreelance

juin 2025 - août 2025

3 mois

Barcelone, Espagne

Technical Consultant

août 2025 - août 2025

1 mois

Barcelone, Espagne

- Training of the business management team on the technical tools.

Project Manager

juin 2025 - août 2025

3 mois

Barcelone, Espagne

- Training of a new team. - Lead and execute successful CRM projects by aligning creative, commercial, and technical teams to exceed client expectations. - Serve as the main point of contact for clients, managing relationships and ensuring timely multi-channel project delivery. - Coordinate teams, define specifications, manage timelines and resources, organize and prioritize tasks, applying Agile methodologies. - Oversee data governance and BDP architecture, acting as the primary contact for technical partners. - Provide guidance on CRM projects with 3 digital products, helping clients leverage insights to drive brand growth and loyalty through personalization, and identifying relevant KPIs for reporting. - Spearhead email and SMS marketing campaigns, tracking performance for maximum effectiveness while maintaining a 95% deliverability rate.

Brand Management Consultant

BigLab Music StudioFreelance

mars 2025 - juil. 2025

5 mois

69340 Francheville, France

- Developed the full business plan and defined the brand, marketing and communication strategy. - Redesigned the brand identity, including logo, colors, typography, and brand vocabulary. - Managed social media content creation and visual assets, including graphics and video editing, comunity management, and implemented a content calendar. - Increased regular clients by 37% and boosted social media engagement, multiplying the TikTok and Instagram followers by 57. - Implemented an online booking system to streamline customer reservations. - Conducted research for events and promotional opportunities to grow brand visibility. - Managed and coordinated a team, organizing weekly meeting, defining the tasks and responsabilities.

Live Data Solutions

juil. 2023 - mars 2025

1 an 9 mois

Barcelone, Espagne

Project Manager

juil. 2024 - mars 2025

9 mois

Barcelone, Espagne

Live Data Solutions is a CRM & Data Activation agency, which addresses various challenges centered around data (qualification, anti-churn, consent collection, reactivation of inactive users) in order to optimize its usage. - Lead and execute successful CRM projects by aligning creative, commercial, and technical teams to exceed client expectations. - Coordinate teams, define specifications, manage timelines and resources, organize and prioritize tasks, applying Agile methodologies. - Oversee data governance and BDP architecture, acting as the primary contact for technical partners and clients. - Provide guidance on CRM projects with 3 digital products, helping clients leverage insights to drive brand growth and loyalty through personalization, and identifying relevant KPIs for reporting. - Spearhead email and SMS marketing campaigns, tracking performance for maximum effectiveness while maintaining a 95% deliverability rate. - Manage a team, including recruitment, onboarding, and performance evaluations. - Lead and execute successful projects by aligning creative and technical teams to exceed client expectations. - Act as the main technical point of contact for clients, ensuring timely project delivery. - Oversee data governance and BDP architecture and act as the primary contact for partners. - Provide strategic guidance on data activation and customer acquisition, helping clients leverage insights to drive brand growth and loyalty. - Spearhead email marketing strategies, tracking for maximum campaign effectiveness - Manage a small team (recruitment, training, performance assessments)

Technical Account Manager

juil. 2023 - août 2024

1 an 2 mois

Barcelone, Espagne

- Serve as the point of contact for clients, and partners, managing relationships and ensuring timely multi-channel project delivery. - Ensure client satisfaction by coordinating needs and facilitating communication between internal teams and clients.

Ad Operations Specialist

Adkomo

sept. 2022 - juil. 2023

11 mois

Barcelone, Espagne

Project Manager, Sales and Marketing

BNP Paribas Leasing Solutions

sept. 2020 - oct. 2022

2 ans 2 mois

92000 Nanterre, France

BNP Paribas Leasing Solutions is one of Europe's leading providers of financing and leasing solutions for business equipment. With a focus on innovation and tailored services, they empower companies to optimize their gear and technology acquisitions. Worked cross-functionally with sales and marketing teams to ensure successful marketing automation projects delivery and alignment with the company goals. Managed email campaigns from concept and strategy development to design, implementation on platforms, and performance reporting. Optimized SEO strategies to improve website visibility and global e-reputation. Promoted and co-hosted live corporate digital events (up to 6,000 viewers).

Assistant to Sales Manager

Givenchy

août 2019 - oct. 2020

1 an 3 mois

Paris, France

Ensured a premium experience and personalized service for clients. Designed an e-commerce logistics management mobile app to enhance operationnal efficiency (cutting order processing time by 30%). - Assisted in driving key account management and enhancing in-store customer relationships, ensuring a premium experience and personalized service for clients. - Designed an e-commerce logistics management mobile app to enhance operationnal efficiency

Sales Consultant

Nike

mai 2019 - août 2019

4 mois

Paris La Défense

Nike, a leading global brand in sportswear and athletic gear, empowers their clients to strive for excellence in sports and beyond. - Ensure a premium experience and personalized service for clients.

Sales Consultant

Courir

oct. 2017 - mai 2019

1 an 8 mois

Cergy, France

Courir, a prominent footwear retailer, curates a diverse selection of sneakers and sportswear, catering to fashion-forward individuals seeking for style in performance. - Ensure a premium experience and personalized service for clients.

Multifunctional employee

Carrefour

mai 2016 - oct. 2017

1 an 6 mois

Cergy, France


Formation

London Business School

Brand management

2025 - 2025

3 mois

OMNES Education

Master Data analyst et manager du marketing digital

2020 - 2022

3 ans

Ecole Conte

Bachelor's degree

2019 - 2020

2 ans

Université Paris Nanterre

Licence

2017 - 2019

3 ans

Lycée Camille Claudel

MANAA

2016 - 2017

2 ans

Lycée Galilée

Baccalauréat

2013 - 2016

4 ans

Le meilleur endroit pour trouver votre prochaine opportunité

© 2026. Tous droits réservés.