Imane Alami
Marketing & Media Consultant | Digital, Brand & Marketing
2 recommandations
Salaire / Taux journalier
2 personnes recommandent
Paris, France
Freelance
Peut venir sur site
Expertises
Langues
À propos
Introduction
Marketing & Media professional with experience across digital media, brand strategy and trade marketing in international environments. Proven track record in managing campaigns, coordinating agencies, driving data-driven insights for global brands in luxury and automotive aftermarket sector.
Expérience de travail
Digital Media Project Manager
MEDIA.figaro
janv. 2022 - Présent
4 ans 10 mois
Paris, France
- Strategic marketing and media partner for luxury brands (LVMH, Richemont, Kering, Chanel, Hermes, Rolex). - Development of brand visibility, audience strategy and campaign planning across digital channels (paid media, display, video, social). - Coordination of internal teams and external agencies for high-quality execution and respect of brand guidelines - Media budget management, reporting and post-campaign analysis - Client relationship management with senior stakeholders by supporting long-term partnerships
Bosch France
janv. 2020 - janv. 2022
2 ans 1 mois
Trade Marketing & Digital Manager
oct. 2021 - janv. 2022
4 mois
- Marketing Strategy & Campaign Management: Development and implementation of Sell-In and Sell-Out initiatives to strengthen product market presence and support sales teams. - Digital Optimization & CRM: Enhancement of web content through SEO techniques and performance analysis using Google Analytics. - Digital Channel Management: Administration and activation of Facebook, YouTube, and LinkedIn accounts, driving significant increases in audience engagement. - Loyalty Program Management: Oversight and optimization of a customer loyalty program in collaboration with internal team
Trade Marketing & digital project Manager
sept. 2020 - oct. 2021
1 an 2 mois
Région de Paris
- Management of Promotional Campaigns: Coordination of Sell-In and Sell-Out operations. - Communication Support: Development and management of communication materials for regional sales managers. - Digital Platform Support: Assistance in animating End-User digital platforms. - Content Management & Moderation: Oversight and moderation of content on Bosch AA’s Facebook page and YouTube channel. - Event Management: Coordination and follow-up of regional operational events.
Trade Marketing et Digital Assistant
janv. 2020 - août 2020
8 mois
Région de Paris, France
- Management and Moderation of Facebook Page & YouTube Channel Updates - Support for Digital Platform Engagement - Operational Management and Follow-up of Regional Events - Internal and External Communication
Assistant Account Manager
Shem's Publicité
mars 2019 - août 2019
6 mois
Casablanca, Maroc
- Identification of Client Needs and Strategic Workstreams - Proposal and Management of Communication Actions (events, social media influencer campaigns, radio spots, TV, and outdoor advertising) - Campaign Management and Scheduling Follow-up - Analysis of Communication Campaign Results
Project Manager Assistant
K-Events
mars 2018 - août 2018
6 mois
Casablanca, Maroc
- Support in Preparing Responses to RFPs (Requests for Proposals) - Development of Key Event Concepts - Creation of Communication Tools - Liaison with Various Project Stakeholders - Logistics Management
Assistante chargée des études Marketing
Office national de l'electricité et de l'eau potable - Branche Electricité
mai 2018 - juil. 2018
3 mois
Casablanca, Maroc
- Feasibility Study for the SMS Info Service: - Benchmarking of the “SMS Info” service - Development of questionnaires for target audiences - Implementation and monitoring of the survey - Analysis of results - Proposal of recommendations
Assistante Marketing
BASF
juin 2017 - juil. 2017
2 mois
Casablanca, Maroc
- Support in the design and implementation of internal and external communication activities - Coordination with various stakeholders - Competitive intelligence monitoring
Formation
SKEMA Business School
MS-Manager Marketing Data et commerce éléctronique
Brest Business School
Master 2 (M2), Marketing et communication
ENCG-SETTAT
Master's degree, Marketing et actions commerciales
Licences et certifications
Certificat Opquast- Maîtrise de la qualité en projet web
Délivré le : janv. 2026
Certification Google Ads pour la publicité sur le Réseau de Recherche
Délivré le : mai 2021