Jean-Marie Scognamiglio

Participated to the migration to Salesforce Commerce Cloud Key Achievements: • Orchestrated the migration from legacy systems to Salesforce Commerce Cloud SFRA, ensuring seamless transition and business continuity. • Collaborated with Salesforce Commerce Cloud back-end and front-end integrators, driving technical alignment and feature deployment. • Defined Functional and Technical Specifications (FSDs & TSDs), ensuring clarity in project scope and execution. • Reinforced Agile best practices, improving backlog grooming, acceptance testing, and scope definition within the product team. • Developed the project roadmap, overseeing sprints, testing phases (UAT, SIT), content contribution, and Friend & Family releases.

Supported the global digital transformation and replatforming strategy Key Achievements: • Assisted the Integration Program Manager in coordinating system migration across DAM, CRM, CMS, ERP, and logistics solutions. • Led cross-functional alignment between IT, business units, and digital teams to streamline processes. • Managed vendor relationships and integration efforts with Salesforce Commerce Cloud • Contributed to the E-commerce architecture design, shaping the long-term digital ecosystem. • Participated in strategic workshops to define the company’s B2C e-commerce vision and roadmap.

Participated to the digital transformation and platform centralization for one of France’s largest retail groups, optimizing e-commerce operations and Agile adoption. Key Achievements: • Structured and integrated Product Owners, building a unified reference backlog to enhance roadmap visibility. • Managed UX and technical integration vendors • Conducted functional analysis for key digital initiatives • Acted as a business analyst and digital advisor for a group of stakeholders, ensuring alignment with corporate goals. • Supervised development coordination to meet business and technical requirements. • Supported digital communication strategy, aligning national and local initiatives.

Accelerated international e-commerce expansion and omnichannel strategy for a leading luxury cosmetics brand. Key Achievements: • Successfully launched e-commerce platforms in China and Japan, ensuring market adaptation and compliance. • Led global, regional (APAC, EMEA), and local teams' synchronization, ensuring timely rollouts. • Managed Salesforce Commerce Cloud integration with third-party providers • Configured and optimized Salesforce commerce settings (Content, Catalog, System configurations) to enhance user experience. • Implemented and oversaw User Acceptance Testing (UAT) to ensure platform readiness. • Conducted functional analysis for various projects, including product page redesign and sampling strategy.

Marketplace expansion of a leading French retailer, reinforcing its omnichannel strategy. Key Achievements: • Developed a comprehensive roadmap, outlining key milestones and deliverables. • Served as functional scope owner, ensuring the platform met business and user needs. • Led project planning and execution, overseeing vendor management and executive reporting.