Jean-Michel Bernard

Introduction

At Levi Strauss & Co., my expertise in orchestrating paid media activations across European markets has been instrumental in driving growth. Our team's dedication to data-driven strategies ensures enhanced traffic quality and stronger conversion rates, a testament to our commitment to excellence in digital marketing. Collaborating closely with branding teams, we've established a full-funnel approach that integrates campaign planning and consumer engagement. My previous role as Senior Paid Acquisition Manager at Accor fortified my proficiency in performance analytics, enabling our organization to navigate the competitive landscape of global e-commerce effectively.

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