Jérôme WURSTER

– Built and managed two remote SDR profiles focused exclusively on outbound calling, generating 250 qualified leads per quarter with a 20% close-won rate – Co-designed and launched outbound prospecting sequences with marketing, from ICP definition to messaging and cadence – Led HubSpot implementation and rollout for a 10-rep sales team, structuring pipeline, reporting, and outbound workflows – Launched the first Al agent for medical transport companies in France (beta), designed to handle inbound requests and operational qualification – Improved sales efficiency by implementing a CPQ solution, significantly reducing quoting time and friction in late-stage deals – Launched the Madagascan subsidiary, scaling the team to 31 people across sales support, ops, and back-office – Analyzed and negotiated two external growth opportunities as part of the company's acquisition strategy

– Raised a total of €2.5m, €150k in revenues, 10+ B2B clients – Prospected and closed SaaS deals with brands (50m+ monthly clients, billions in revenues) and devised a sales funnel with Monday Sale CRM – Implemented a feedback loop to cater to customer's requests in less than 48 hours – Implemented marketing strategies leading to 10,000+ communities with 35%+ engagement – Product-led approach resulting in tech releases every 2 weeks and an NPS of 65+

– Developed a strategic financial plan for Norway's premier occupational pension provider, enhancing profitability across 15 product lines. This included creating an assumption-based financial model to monitor profits, cash flows, NPV, and customer growth, which was integral to the delivery of a £20m project in line with the organization's goals – Shaped a customer-centric operational framework, revitalizing a dormant customer segment and contributing ~1Bn NOK to the business plan in revenue uplift – Conducted comprehensive capabilities mapping and transition analysis for a pivotal Salesforce implementation, ensuring seamless integration and functionality

– Orchestrated a comprehensive digital strategy for Eiffage Construction, leading to the sale and deployment of a 3-person consultancy team for online channel revitalization – Integral member of the sales team leading to a €1m marketplace project – Drove the development of a pioneering e-commerce platform for Renault UK & NL, resulting in 120% of sales objectives over the first year – Charity (€80m yearly budget): Emailing strategy, risk, and deliverability analyses of the donation campaigns. Results: +150% in donations vs N-2 and +78% vs N-1 – Led the competitive RFP process for a top insurance company, developing an API library across 30+ product lines and setting up an objective of reducing deployment time by 30%

– Conducted an in-depth market analysis, crafting a successful entry strategy for the Swiss market, resulting in the acquisition of the first two major clients – Oversaw project management and fostered the professional growth of a team of consultants, aligning their skills with strategic business goals – Spearheaded talent acquisition by interviewing over 300 candidates and bolstered business development through engagements with over 100 prospective clients