Joan Herlinger

Experienced Product and UX/UI Designer. Most recently, worked with clients including Sanofi Accelerator (digital transformation for a large healthcare company), Macif Assurance, and Tarides, a tech startup.

Redesigned a psychometric assessment product, aligning UX and UI patterns with user and business needs. Improved growth and retention of users by improving sign up completion and adding features to encourage users to return. Collaborated with product and development teams to ensure consistency. Guided executives on best practices for making user-centered decisions, and complying with WCAG 2.2 for both online and offline products. Worked closely with developers and product owner to create and implement flaxible but consistent design patterns across the product. Designed and led workshops on accessible UX design to internal and external clients in aligning (WCAG 2.2) and neurodiverse best practices. Collaborated with professors from Birkbank University to produce UX testing materials.

Client facing role, leading the User Experience Team in the creation of large global brand and ecommerce sites. Supervise team of five UX and UI designers. Create design systems and UX deliverables. Clients include Nestlé Dolce Gusto, Avene, Accor, Elancyl and Imagine for Margot.

• Created UX wireframes for web and mobile web • Created prototypes in Invision for user research and testing • Worked closely with client and product manager to fit project into Agile schedule • Created illustrations, icons and infographics for web and presentations • Worked to modernize legacy design system

As Lead UX Designer for Google.org project • Conducted research with stakeholders and product users to define scope and requirements • Worked closely with client and product manager to fit project into Agile schedule • Created UX wireframes for responsive website and calendar tool For Redshift Digital • Created and managed a complex style-guide for Kaiser Permanente’s ios and Android apps • Managed and maintained Sketch symbol library used by eight designers • Designed screens for ios and Android apps

Lead User Experience Designer, Google.org, 2017, Freelance Performed user research and strategy with stakeholders to define product requirements. Created UX designs for online booking system to allow non-profit organizations to reserve Google offices to hold their events. Mentored junior UX and UI designers. UX Design Manager, Kaiser Permanente, San Francisco, 2016-2017, Freelance Worked with a team of six UX and UI designers to create and implement a complex design-system for Kaiser Permanente’s ios and Android apps.

• Created UX and visual designs for mobile and desktop sites • Worked on two agile teams (international and US product) • Designed prototypes for in house testing • Designed a popular Baby Name Finder

Created UX and visual designs for desktop and mobile websites and apps for this educational software product. Created infographics explaining value of educational software product. Created original illustrations for educational math games.