Jonas García

Managing Director / EMEA Business Operations

Salary / Daily rate

London, UK

Freelance, open to permanent contract

Languages

EnglishFrenchSpanish

About me

Intro

Managing Director with 10+ years driving FMCG/retail market expansion (EMEA) and M&A execution across international markets. Expert in scaling brands from startup to acquisition, including LSA Innovation Award winner launch. Specialized in go-to-market strategy, commercial optimization, and value creation for brands and investors. Based in London and Paris

Links

Work experience

Managing Director

La Colomba UK Ltd.

Mar 2023 - Present

3 years 8 months

London, UK

La Colomba UK Ltd. supports FMCG and retail businesses with market expansion, commercial strategy, and operational optimisation. We specialise in pre- and post-M&A go-to-market execution and international scaling, helping brands and investors unlock growth and maximise value. Our clients include top-tier consulting firms, financial institutions, retail and FMCG businesses among others.

International and Procurement Consultant

All About Food Ltd

Nov 2023 - Oct 2024

1 year

London, Manchester (UK)

Skills: Account Management · Fast-Moving Consumer Goods (FMCG) · Operational Strategy · International Relations · Strategic Thinking · Retail Sales · Operations · Procurement · Commercial Negotiation · Presentations · Sales Planning · International Sales · Business Growth Strategies · Business Acumen · Strategy · Key Performance Indicators · Commercial Account Management · Sales Leadership · Sales Strategy · Pricing Strategy · Market Analysis · Critical Thinking · Decision-Making · Revenue Management · Category Management · Value Creation · Consumer Packaged Goods (CPG) · Supply Chain Management · Cross-functional Team Leadership · Strategic Sourcing · Fast-Moving Consumer Goods (FMCG) Sales · Business Operations · Analytical Skills · Strategic Planning · Problem Solving

Head of Sales UK

Poilâne

Mar 2023 - Oct 2023

8 months

London, UK

Skills: P&L Management · Account Management · Fast-Moving Consumer Goods (FMCG) · Operational Strategy · Retail Sales · Operations · Procurement · Commercial Negotiation · Sales Planning · Business Growth Strategies · Business Acumen · Relationship Building · Strategy · Key Performance Indicators · Commercial Account Management · Sales Leadership · Sales Strategy · Pricing Strategy · Decision-Making · Revenue Management · Category Management · Commercial Planning · Consumer Packaged Goods (CPG) · Supply Chain Management · Cross-functional Team Leadership · Team Leadership · Strategic Sourcing · Fast-Moving Consumer Goods (FMCG) Sales · Business Operations · Strategic Planning · Problem Solving

Head of Global Business Development

Yofix Probiotics Ltd.

Dec 2021 - Dec 2022

1 year 1 month

London, UK

Skills: P&L Management · Account Management · Fast-Moving Consumer Goods (FMCG) · Operational Strategy · International Relations · Retail Sales · Operations · Commercial Negotiation · Sales Planning · International Sales · Business Growth Strategies · Business Acumen · Relationship Building · Strategy · Key Performance Indicators · Commercial Account Management · Sales Leadership · Sales Strategy · Pricing Strategy · Decision-Making · Revenue Management · Category Management · Commercial Planning · Consumer Packaged Goods (CPG) · Board Level · Customer Acquisition · Supply Chain Management · Cross-functional Team Leadership · Team Leadership · Strategic Sourcing · Fast-Moving Consumer Goods (FMCG) Sales · Business Operations · Analytical Skills · Strategic Planning

International Sales Manager

itsu [grocery]

Aug 2019 - Dec 2021

2 years 5 months

London, UK

Skills: P&L Management · Account Management · Fast-Moving Consumer Goods (FMCG) · International Relations · Retail Sales · Operations · Commercial Negotiation · Sales Planning · International Sales · Business Growth Strategies · Business Acumen · Relationship Building · Strategy · Commercial Account Management · Sales Strategy · Pricing Strategy · Decision-Making · Revenue Management · Commercial Planning · Consumer Packaged Goods (CPG) · Customer Acquisition · Supply Chain Management · Cross-functional Team Leadership · Team Leadership · Fast-Moving Consumer Goods (FMCG) Sales · Business Operations · Strategic Planning

EU Business Development Manager

WOW Food & Drinks Ltd

Aug 2018 - Jul 2019

1 year

London, UK

Acquired by Raylex Brands (July 2019).

Founding Partner

Bemos

Jul 2017 - Aug 2018

1 year 2 months

Tel Aviv-Yafo, Israel

Skills: Presentations · Business Acumen · Strategy · Commercial Account Management · Pricing Strategy · Market Analysis · Revenue Management · Analytical Skills

Guest Lecturer

KEDGE Business School

Sep 2017 - Dec 2017

4 months

Marseille, France

Marketing and Entrepreneurship IBBA program - International Marketing (FR/EN).

National Account Manager

Coldpress Foods Ltd

Feb 2016 - Oct 2017

1 year 9 months

Marseille, France

In charge of the launch of Coldpress in France. LSA innovation award 2016.

National Sales Manager

MULEBAR (official since 2016)

Sep 2015 - Jan 2016

5 months

Marseille Area, France

Acquired by Groupe GNG (2015) and relaunched by Greg and Denis, from Marseille. 1% for the planet.

Sports Industry - Freelance projects and Internships

Various Companies

Jan 2012 - Jan 2015

3 years 1 month

France and UK

Gap Year - Coldpress Foods Ltd (London, UK) : Sales Executive OOH - Internship (Gap Year) - MuleBar (Salisbury, UK) : Business Developer FR/CH - Internship (Gap Year) - Mavic - Amer Sports (Annecy, FR) : Sales Assistant - Internship (Gap Year) - Fitness Challenges Magazine (Aix-en-Pce, FR) : Marketing Assistant - Summer Internship Bachelor's degree - Draft Sports Consulting (Marseille, FR) : Sole Trader - Decathlon (Aubagne, FR) : Sales Person running department - Student job - Groupe GNG (Aix-en-Pce, FR) : Sales representative - Summer Internship - Triathl'Aix (Aix-en-Pce, FR) : Partnerships, Events and Marketing - Internship


Education

INSEAD

SAPF

2021 - 2021

1 month

KEDGE Business School

Master of Science (MSc)

2015 - 2017

2 years 1 month

Aix-Marseille University

Master's degree

2014 - 2015

1 year 1 month

Aix-Marseille University

Bachelor's degree

2011 - 2014

3 years 1 month

Lycée Paul Cézanne Aix-en-Provence

Baccalauréat

2009 - 2011

1 year 11 months

Ohr Somayach

Mechina

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