Jonathan Montel

Responsable marketing produit

Salaire / Taux journalier

Île-de-France, France

CDI

Peut venir sur site

Expertises

Stratégie ProduitProduct ManagementGo-to-marketProduct MarketingHead of MarketingProduct Marketing ManagerStratégie MarketingHead of ProductStratégie SalesMarketing OpsBusiness DevelopmentProduct ManagerResponsable Marketing

Langues

Anglais (Maternelle)Français (Maternelle)

À propos

Introduction

Experienced product marketing specialist with expertise in product strategy, launch coordination, and lifecycle management, driving profitability and market performance for leading automotive brands.

Liens

Expérience de travail

Nissan Qashqai product marketing specialist (CMM)

Nissan Europe S.A.S.

févr. 2023 - Présent

3 ans 9 mois

Montigny-le-Bretonneux, France

Nissan Europe

janv. 2011 - Présent

15 ans 10 mois

Nissan Qashqai product marketing specialist (CMM)

févr. 2023 - Présent

3 ans 9 mois

Performance Management & Profit Optimization - Acted as the operational driver for Qashqai profitability across Regional Business Units. - Designed and implemented European model performance reporting, enabling data-driven decisions. - Recommended optimal gradings, mix strategies, and pricing to achieve business targets in collaboration with country product managers. - Supported distribution planning by proposing product allocations aligned with strategic and profit objectives. New Model Launch Leadership - Coordinated multiple European model launches, ensuring seamless execution across markets. - Defined content and messaging for the European product marketing platform. - Assisted in Go-to-Market strategy development, including launch scheduling and execution. - Managed content and asset coordination with communication department to maintain consistent positioning and messaging. - Oversaw the European launch schedule, aligning all cross-functional teams. - Organized and managed corporate events to support product launch. - Served as speaker during international product launch press events, presenting product evolution / improvements to journalists Lifecycle Management & Strategic Planning - Advocated for product positioning through regional presentations and strategic discussions. - Led development of lifecycle events (minor changes, special editions, product milestones) by driving collaboration with cross-functional teams.

Aftersales product manager

juil. 2019 - oct. 2023

4 ans 4 mois

Montigny-le-Bretonneux, France

I had the pleasure of managing Zarmeen for 3 years at Nissan Europe, and I can genuinely say she was one of the most reliable and well-rounded professionals on my team. What stood out immediately was her autonomy, she would take ownership of her work from start to finish, with a level of precision that left little room for error. Her communication skills, both written and verbal, were excellent: clear, thoughtful, and always adapted to her audience, whether colleagues or senior stakeholders. Beyond her technical qualities, Zarmeen has a rare ability to step out of her comfort zone without hesitation. She consistently embraced new challenges and unfamiliar territory, always coming out stronger. Her organization kept projects on track even in the most demanding periods. She was also a true team player and knew how to bring people on board and align stakeholders around shared goals. I would not hesitate to recommend Zarmeen to any team lucky enough to work with her.

Maintenance and loyalty specialist coordinator

mai 2017 - juil. 2019

2 ans 3 mois

Montigny-le-Bretonneux, France

--> Management of the development and deployment of integrated marketing and communications plans align with the firm’s strategy to improve customers loyalty --> Providing strategic marketing expertise to support business development efforts on selected products -->Tracking and follow up of European market performance on maintenance related parts

Product Manager

janv. 2015 - janv. 2019

4 ans 1 mois

Managed and developed the second-line parts portfolio within the Aftersales Business Development & Marketing department. Supervised daily operations of a 4-member team, ensuring smooth execution of projects. Supported European Regional Business Units in launching global and local initiatives (seasonal campaigns, dealer kits, etc.). Designed and deployed marketing and communication assets (brochures, posters, videos) Consolidated marketing materials for consistent branding across product lines. Expanded product range by identifying new applications and market opportunities. Conducted competitive benchmarking to strengthen positioning and identify growth areas. Coordinated supplier activities and ensured alignment with business objectives. Implemented continuous process improvements to enhance efficiency and control.

Maintenance Specialist

janv. 2011 - janv. 2015

4 ans 1 mois

Provided overall strategic direction to support customer loyalty increase and business growth

Mechanical Specialist

janv. 2011 - janv. 2011

1 mois

2nd line product manager - Section manager

Nissan Motor Corporation

juil. 2019 - oct. 2023

4 ans 4 mois

Montigny-le-Bretonneux, France

Manage and develop the second line parts business in Europe with main objective to monitor and grow the Aftersales business within Europe. Main tasks and responsabilities: - Product / Project manager in charge of 2nd line business within the Aftersales Business Development & Marketing department: - Daily Management of 1 coordinator. - Support Nissan European Regional Business Units (RBUs) business for the launch of global or local actions (seasonal campaigns, dealer kits, etc.). - Marketing & Communication: develop and deploy Marketing assets to promote the 2nd line business: brochures for customers and dealers, posters, videos, etc. - Consolidation of the marketing and communication material for both 2nd line ranges (VA & Reman) - Develop current range of products by identifying new applicabilities. - Identify new opportunities to increase the range coverage of 2nd line programs (new commodities) - Benchmark other key players on the market. - Coordination of suppliers’ activities. - Support Ad-hoc requests from the Management and Aftersales events preparation (FRM, etc.). - Continuous process improvements for higher efficiency and control. Main stakeholders: - Regional Business Units / Nissan National Sales Companies. - Nissan Europe internal departments: Pricing, Service Engineering, etc. - Nissan mother division in Japan (NML). - Suppliers.

Nissan Europe SAS

juin 2012 - juil. 2019

7 ans 2 mois

After sales repair product planning

mai 2014 - juil. 2019

5 ans 3 mois

-Initiate and manage projects linked to automotive parts for mechanical repair: Remanufactured parts and maintenance: 2nd Line -Manage and coordinate action between all involved parties for the development and launch of new parts & families (Remanufactured parts, 2nd line) -Launch of new process flow (financial and physical) for all European countries to develop the Remanufactured business (automated surcharge reimbursement process, core tracking system) -TCO specialist -Reporting through the use of Eurotaxglass’s CarCostExpert TCO calculator tool -Total Cost of Ownership studies for existing and future models to integrate key objectives for development teams and secure a good TCO performance at model launch -Data analysis to produce ad-hoc reports, highlighting axes of improvement on TCO -MLC coordinator for BD&M for all Infiniti and Nissan models new model launch

after sales Cross Range & Mechanical Repair Business CMM - Officer

juin 2012 - mai 2014

2 ans

Montigny-le-Bretonneux, France

-Coordinate and develop all range of Mechanical Parts, Remanufactured Parts Programme (Reman), etc…. -Support Wholesale Programme -Develop all Products, Programmes & Services necessary to increase our Mechanical Repair business Follow up and Enhance of the Sales Performance

Chef de projet Programmation Commerciale

Renault

avr. 2011 - janv. 2012

10 mois

Technocentre Guyancourt

Chargé de la programmation commerciale automobile, mise en production.


Formation

ISEG

Master's Degree

2007 - 2010

3 ans 1 mois

ISEG

Master, affaire internationnale

2004 - 2010

6 ans 1 mois

ISEG

Bachelor's Degree, Communication, général

2004 - 2007

3 ans 1 mois

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