
Joseph Donnally
Agile CRM/Salesforce Leadership-Product Ownership
Salaire / Taux journalier
Paris, France
Mobilité : Londres, Genève, ...
Freelance, ouvert au CDI
Peut venir sur site
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À propos
Introduction
I am a highly certified CRM executive with over 25 years of experience working with international products, teams and markets. I specialise in all aspects of CRM product ownership to lead and implement business development and GTM strategies for sales, service, marketing and business intelligence teams.
Expérience de travail
International Equity - Salesforce Solutions
Freelance
nov. 2022 - mai 2025
2 ans 7 mois
Paris, France
Launched a boutique consultancy specializing in Salesforce cloud solutions for internal capital markets advisory for equity brokers, investors, and corporates in MSCI International Developed Markets. • Salesforce Solution Design: Explored and delivered tailored solutions leveraging AI-Agentforce, sales, marketing and data cloud for public & private capital market SMBs and investor relations teams. • Secured high-value client contracts, driving CRM-enabled sales and corporate access strategies for public and private equity firms. • Designed and hosted a global virtual conference series, increasing client 1x1 engagement by 40%. • Advised EMEA/APAC investor relations teams on North American market sentiment, enabling targeted roadshows and investor outreach.
Kepler Cheuvreux
juin 2005 - juil. 2022
17 ans 2 mois
Paris, France
Senior Director - North America Client Zone Advisory
janv. 2018 - juil. 2022
4 ans 7 mois
Paris, France
Served as a senior client-facing advisor for the North American zone, focused on market share growth and strategic client alignment. • Presales Solutioning: Negotiated and secured 40+ MiFID II research contracts, directly protecting €4M in annual recurring revenue using CRM intelligence and a proprietary service-level pricing model. • Led a lead/prospect conversion campaign, adding 50+ U.S. and Canadian clients and generating €1.2M in new Annual Recurring Revenue (ARR). • Co-managed the North America zone, advising on sales desk restructuring and new team member onboarding, achieving a €1M turnaround through revamped territory and client alignment via CRM tools.
Director: Global Account Management
janv. 2015 - déc. 2017
3 ans
Paris, France
Supervised and educated 15+ sales managers on account management and market share expectations for client zones representing over 25% of the firm’s cash equity revenues. • CRM Product/Compliance: Led product ownership for an updated controlled research distribution process that customized client research access down to user-level entitlement, ensuring MiFID II compliance and protecting the firm’s IP (€40M in unbundled research revenues). • Served as lead product owner for all major third-party research vendor client review meetings and content engagement reporting, collaborating closely with FinTech distribution platforms.
Lead CRM Product Owner: Equity Front Office Product Strategy
sept. 2012 - déc. 2014
2 ans 4 mois
Paris, France
Led the development and Agile delivery of a proprietary front-office CRM system for Sales, Research, and Marketing teams, serving over 200 users. • Cost Optimization: Successfully led the development effort with a small Agile team, saving over $3M in IT costs and license subscriptions compared to external vendor solutions. • Product Delivery: Delivered multiple Agile CRM DevOps release cycles, configuring advanced features like sales territory management, BI reporting for client engagement, and personalized contact lists. • Co-designed a suite of 30 research products with personalized UX and subscription models, driving over 80% of client research content consumption via the proprietary omnichannel CRM solution.
Sales & Research Marketing Manager: UK Client Zone
janv. 2009 - août 2012
3 ans 8 mois
Paris, France
Managed high-profile marketing and corporate access events while overseeing the firm’s quantitative products. • Presales/Advisory Product: Managed the firm’s Alpha Capture product suite (quantitative trade ideas), overseeing 20+ equity sales contributors and serving as the lead client liaison for major institutional clients (e.g., Marshall Wace, Two Sigma, Citadel). • Co-managed the firm’s internal best-idea portfolio, which achieved +20% alpha over the benchmark Stoxx Europe 600 index over four years. • Administered major annual research marketing events, coordinating 15+ analysts and securing 150+ analyst 1x1 meetings in a single week
Sales Account Manager - Western European Equity
juin 2005 - déc. 2008
3 ans 7 mois
Paris, France
• Lead Account Manager for The Capital Group, increasing account revenues from €800K to over €1.5M through targeted service delivery and team collaboration. • Processed McLagan market share data and built SAP Business Objects reports for research and sales leadership. • Sold the firm’s proprietary CRM solution platform (source code) to two non-competing brokers for over €50K.
Investment Specialist
American Century Investments
sept. 2000 - août 2003
3 ans
Kansas City, Missouri, États-Unis
• Advised U.S. retail clients on investment planning (IRAs, 401k rollovers, taxable accounts) and risk management via phone and web/chat channels. • Gained expertise in equity, bond, and alternative asset mutual funds, mastering an in-house family of over 30 fund products. • Attained sponsorship for MBA evening coursework in Finance and International Business whilst working full-time.
Formation
ESCP Business School
Master of Science - MS, Finance
2004 - 2005
2 ans
The University of Kansas
Master of Business Administration, International Business
2001 - 2003
3 ans
Full time 2 year MBA Program Study Abroad: China & France
The University of Kansas
BA
1996 - 2000
5 ans
Licences et certifications
PMI Agile Certified Practitioner (PMI-ACP)
Délivré le : janv. 2026
Salesforce Certified Marketing Cloud Account Engagement Specialist
Délivré le : oct. 2025