Juliette Labadie

-Develop and evolve the brand’s visual territories while ensuring consistency across all touchpoints -Translate marketing and brand strategies into premium creative concepts and visual narratives -Create and oversee high-end visual content for campaigns, social media, e-commerce, retail, CRM, events, press and brand activations -Develop moodboards, creative concepts, storyboards, layouts and art direction presentations -Ensure strong visual consistency across digital, retail and printed assets -Contribute to the development and implementation of brand image guidelines and creative standards -Supervise and refine packshots, still life visuals and product imagery to maintain luxury-level execution -Collaborate with photographers, directors, stylists, retouchers, set designers and external agencies during creative productions -Ensure excellence in composition, lighting, materials, textures, color accuracy and final visual rendering -Participate in the artistic preparation and direction of photo and video shoots -Create visually impactful and elevated content aligned with luxury industry standards and trends -Support product launches with compelling visual storytelling and premium content execution -Guarantee alignment between campaign visuals, social content and e-commerce assets -Work closely with marketing, digital, retail, social media and communication teams on creative development -Present creative concepts, visual directions and final assets to internal stakeholders -Monitor creative trends, luxury aesthetics and emerging visual innovations to continuously elevate brand image -Manage multiple creative projects simultaneously while respecting timelines and production requirements -Maintain a strong attention to detail and a high level of craft across all deliverables -Contribute to reinforcing brand desirability and visual identity on an international scale

Campaign Senior Art Director (Print, Digital, OOH, 3D) Creation of the new brand platform Trade marketing (Exclusive offers, Chinese new year etc…) Creation of exclusive gifts (from top clients to ultra VIP clients)

Development of global campaigns (360 - TVC - Digital - Print) for makeup and skincare – L'Oréal Paris

Directrice artistique junior pour L'Oréal et Maybelline en Thailande. -Réalisation de campagne print, TV et digitale pour les gammes hair care, hair color, make up, et skin care. -Brief des différents acteurs de la chaine graphique au cours des projets ( retoucheur, post-production etc ...) -Préparation des différents shooting (photos et vidéos) -Pige et création d'une banque d'images de référence Art direction for l'Oréal and Maybelline in Thailand. -Worked on TVC, digital, print,and shooting for hair care, hair color, make up and skin care. -Brief of the various actors of the graphic chain during the projects ( retouch, post-production etc ...) -Preparation of different shooting (photos and videos) -Creation of a image bank

Assistante directeur artistique au service marketing chez Bernard Magrez. Mise à jour de fiches techniques, étiquettes de vin, publicités pour les Grands Crus, communication presse et web ... Assistant Art Director in the marketing department at Bernard Magrez. Technical sheets about wine update, wine labels, advertisements for Grands Crus, press and web communication for the group ( luxury wine experience, "La grande Maison restaurant" Château Pape Clément, Château Fombrauge, Château Clos Haut Peyraguey, Château La Tour Carnet, "L'institut Culturel" ...)

Stage avec Audrey Cousseau, directrice artistique freelance sur Bordeaux et Paris. Créatrice de l'agence "Le barreau". Missions effectuées pendant le stage -Réalisation d'un logo pour Bourjois Paris -Réalisation de post Facebook pour les soldes, bandeau Facebook et cartes de visites pour Bel Ordinaire ( agence parisienne d'architecture et de mobilier d'intérieur ). -Réalisation d'un calendrier dans la tendance D.I.Y pour les meilleurs clients de l'entreprise "Le barreau" Workshop with Audrey Cousseau, freelance art director on Bordeaux and Paris. Creative agency "Le Barreau". Missions during internship -Realization of a logo for Bourjois Paris -Facebook post Realization for the sales, Facebook banner and business cards for Beautiful Ordinary (Paris branch of architecture and interior furniture). -Realization of a calendar in the D.I.Y tendency for the best clients of the company "Le Barreau"

Mission confiée pendant le stage : Promouvoir la nouvelle gamme de casquettes snapback Réalisation : Création d'un décor en papier, ton sur ton pour présenter la nouvelle collection Mission entrusted during the internship: Promote the new range of snapback Direction: Creating a paper setting, tone on tone to present the new collection of snapback