Justine Fry

Senior Creative Producer & Project Manager

Salary / Daily rate

Amsterdam, Netherlands

Freelance, open to permanent contract

Skills

Project Management (PMO)Event ManagementOutbound

Languages

English

About me

Intro

Creative Producer & Project Manager with 10+ years orchestrating large-scale events and global brand campaigns. Led multidisciplinary productions from drone light shows to 3,000+ performer events, plus managed Tommy Hilfiger's global rebrand initiatives. Expert in cross-functional team leadership, budget management, and delivering creative projects on time and strategy.

Links

Work experience

Creative Producer

Drone StoriesFreelance

Jan 2025 - May 2025

5 months

- Led the creative development and production of a multidisciplinary drone light circus show. - Management and co-ordination of creative teams, production teams, directors and stakeholders - Creative direction of performing acts, staging, lighting, live and composed music, LED screens and drones - Oversaw budgets, resources, timelines, and final asset delivery to ensure artistic and strategic goals were met

Tommy Hilfiger

Sep 2022 - Dec 2024

2 years 4 months

Freelance Operations Manager

Apr 2024 - Dec 2024

9 months

- Onboarded freelancers for the Global Brand Marketing team including Art Directors, Producers, Project Managers and Copy Writers - Created Job postings and liaising with recruitment agencies to coordinate contracts - Managed contracts, PO’s and IT logistics to support creative production flow

Freelance Senior Project Manager Global Brand Marketing

Sep 2022 - Dec 2024

2 years 4 months

Amsterdam, Netherlands

- Led global brand marketing initiatives, including phase one of the TH rebrand and on-product communications projects - Coordinated creative timelines, resources, and cross-functional global teams across procurement, legal, sustainability and design - Championed creative briefings, process improvement, and stakeholder alignment across regions.

Small Business Owner

The Jungle Body NetherlandFreelance

Mar 2018 - Jul 2024

6 years 5 months

The Randstad, Netherlands

- Built a successful fitness and events business with weekly classes and pop-up events - Managed business operations including scheduling, budgeting, team training, and venue sourcing - Led community growth, social media strategy, and brand partnerships

Communications & Production - Dutch Creativity Awards & Festival

ADCN | Club for CreativityFreelance

Jan 2021 - Dec 2021

1 year

Amsterdam, Netherlands

- Produced the 2021 Dutch Creativity Festival exhibition and artist programme - Created digital content, managed newsletters, and maintained brand tone across platforms - Collaborated with the marketing team on integrated campaigns and events

Event Producer

WEnnovateFreelance

Jan 2021 - Jul 2021

7 months

Amsterdam, Netherlands

WEnnovate is a community that exists to improve the state of diversity in science and technology by creating a more equitable, gender-just and inclusive world. - Managed speaker communications, scheduling, and onboarding to a 3D virtual platform - Coordinated the two-day digital event schedule and volunteer teams - Led social media content and engagement throughout the event

Event Manager

UP Events

Apr 2020 - Jul 2020

4 months

Amsterdam, Netherlands

- Delivered corporate and virtual events from planning to execution - Managed teams, client communications, and supplier coordination - Provided timely solutions and supported event marketing and social media

Producer & Program Manager

Saracens Sport Foundation

Nov 2016 - Dec 2018

2 years 2 months

London, UK

- Produced large-scale events including “Dance @ Wembley” with 3,000+ performers - Developed and managed inclusive programmes to encourage an active lifestyle supporting youth and underserved communities

Assistant Manager, Event Coordinator, Teacher and Choreographer

The Rose Arts LondonFreelance

Mar 2017 - Dec 2017

10 months

London, UK

- Assistant Manager at The Rose Arts London Performing Arts School - Organised events across corporate, private, school, and community settings - Supervised, taught, and choreographed dance lessons and stage productions

Project Manager and Community Outreach Leader

Activate Performing Arts

Oct 2014 - Oct 2016

2 years 1 month

Dorchester DT2, UK

- Project Manager for the Associate Programme of Inside Out Dorset Festival - Developed an engaging programme for the community, artists and schools to get involved with the festival - Student mentor across the South West of England advising their next steps and career choices


Education

Kingston University

Bachelor of Arts - BA

2012 - 2013

1 year 1 month

Bournemouth University

Foundation degree

2010 - 2012

2 years 1 month

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