Justine Ramage

- Advising executives and leadership teams in contexts of business creation, brand repositioning, business diversification, and economic model transformation. - Expertise: B2B service offer marketing, strategic project management, brand and business model strategy consulting, drafting high-value commercial offers. Private and Public tenders: preparation and writing of technical proposals for BtoB services companies. Over 70 clients supported: large accounts (Arkea Capital, Servier Laboratories), SMEs, institutions, and entrepreneurs. French Tech partner and accredited consultant for the DLA french program (supporting Social and Solidarity Economy organizations).

Company specialized in connectivity and fleet management of smartphones and IoT devices for large accounts (Sephora, Thales, Louis Vuitton, Crédit Agricole, Schindler, Rexel, Guy Hoquet). Revenue: €10M – 100 employees. - Member of the Group Executive Comitee - Team management (team based in Paris/Mauritius Island) - Design and launch of BtoB service offerings ; marketing and brand strategy - Preparation of commercial offers in the context of calls for tender (private markets) - Management of strategic partnerships Key project : Design and deployment, in partnership with Microsoft US, of the first B2B after-sales service offering for Surface Pro in France. Set up of the entire logistics chain and training of partner sales forces on the new offer.

- Creation of training plans for SFR's online store information system: > customer sales path, CRM, and customer data. - Organization and delivery of training.

Australian subsidiary based in Sydney, specialized in waste collection, recycling and recovery. Following my experience on ENGIE’s consolidated revenue project, I initiated and led the first customer portfolio analysis for SITA Australia. - Analyzing revenue by industry sector and client size to identify market gaps and growth opportunities. - Delivering a structured customer insights, which enabled the design of a targeted marketing and commercial strategy. - Support of the sales team : design of client-focused offers and sales materials - Development and promotion of dedicated waste management offers - Draft of strategic communication materials in English, tailored to B2B clients and decision-makers.

Marketing Executive (Engie Headquarters - Global) • Development of industry sector reports • Support of a global customer turnover consolidation tool • Creation of marketing collateral on global services and cross-branches offerings • Marketing group activities coordination Marketing & Sales Coordinator (EU Branch) - Collaboration between marketing and customer service representatives: • Change management • Organisation of training on B2B energy services • Creation of marketing collateral and tools to support sales • Participation in customer segmentation and sales stratification projects

• Events organisation • PR • Development of communications tools • Business development • Strategic recommendations