Jyotshana Acharya

Turned internal comms into internal conversions. Ran campaigns that people actually opened and clicked. Built out engagement strategies across global teams, rewrote dry HR updates into scroll-stoppers, and optimized intranet pages with CSS. Proved internal doesn’t mean invisible—drove 60%+ spike in engagement.

Scaled from copywriter to full-stack growth driver. Owned the entire funnel—from SEO and landing pages to lead-gen email flows and ROAS-positive paid campaigns. Wrote copy that ranked, built ads that sold, and launched GTM strategies that actually launched something. Clients came for content; stayed for strategy. Results: Grew organic traffic from zero to 20K+/mo Built CRM pipelines + nurture flows that delivered 35%+ open rates Managed paid media with consistent 3.5x+ ROAS

Wrote for parents, but made it marketing. Owned Yoma’s editorial calendar—planned, wrote, and published high-trust, high-traffic parenting content that brought in thousands of organic readers. Interviewed pediatricians, psychologists, and early childhood experts to turn complex topics into relatable, actionable reads. Content wasn’t just helpful—it positioned Yoma as the go-to parenting community in Nepal. Highlights: Wrote 50+ articles across health, parenting, and education Built SEO-informed content roadmap that drove repeat traffic Ran content ops like a newsroom—on time, on brand, on point

Wrote the words users want to click. Mapped content to user journeys, built wireframes that didn’t suck, and crafted SEO-optimized copy that worked for users and search engines. UX copy that didn’t just read well—it performed.

Ran the music section like a product: audience-first, data-informed, and engagement-obsessed. Grew community by 30% through quizzes, reviews, and sharp editorial planning. Managed writers, built narratives, and delivered content that earned clicks—not eye-rolls.

Bridged biotech with the real world. Translated R&D into readable, clickable content. Ran social media, drafted strategic docs, and cleaned up internal ops using Tally. Kept the business side aligned and the science side funded.

Coordinated logistics for 500+ attendees, wrote all the emails no one ignored, and turned events into polished, press-worthy reports. Covered UN Women’s committee with photos, notes, and posts that doubled as media strategy. One-person comms army.