Kemal Simsek

Founder of a Glocal Trade & FMCG eCommerce company.

– Use consumer research to drive and deliver PerfectDraft OmniChannel product strategy in order to change the way returnable kegs are bought and returned in Europe. – PerfectDraft is the best way to enjoy beer at home. This elegant machine cools the six-litre kegs down to 3°C, ready to be served. With PerfectDraft OmniChannel, we aim to own the off-line journey, to bridge it to our online value proposition, in order to offer a unified market approach and elevate the overall customer experience.

– Corporate Start-up Founder. – Beer Hawk FRESH saves bar, restaurant and shop owners time by allowing them to order from all their trusted breweries in a single place. All delivered cold if needed, and in a single delivery. Beer Hawk FRESH drives efficiencies for both breweries and vendors while offering New Business to all parties involved. – Responsible for Investment Rounds, Full Commercial Cycle, Product/Market Fit and Stakeholder Management. – Responsible for driving sales and executing our ambitious growth strategy for the UK market. – Driving exponential customer acquisition and profitable growth as Sales Manager. – Working closely with the eCommerce Director and Vice President. – Supporting a team of 2 front-end and back-end developers working at scrum as Product Manager while applying user-centric design. Managing a team of 4 sales representatives to drive brewery listings with vendors. – In charge of the end-to-end digital experience for business owners (restaurants/bars/hotels/etc.) and Breweries. – Collaboration with Product, IT, Operations, Legal and Finance as Project Manager.

– Corporate Start-up Co-Founder. – OneStopShop saves bar and restaurant owners time by allowing them to order from all their trusted suppliers in 1 place. 24/7 ordering, Mobile and Desktop. OneStopShop drives efficiencies for both Horeca managers and vendors while offering New Business to suppliers. – Responsible for Full Commercial Cycle, Product/Market Fit and Stakeholder Management. – Responsible for driving sales and executing our ambitious growth strategy for the European B2B business. – Driving exponential customer acquisition and profitable growth as Sales Manager. – Working closely with the eCommerce Director and Vice President. – Supporting a team of 8 front-end and back-end developers as UX/UI Researcher while applying user-centric design. – In charge of the end-to-end digital experience for on-premise business owners (restaurants/bars/hotels/etc.). – Collaboration with Product, IT, Operations, Legal and Finance as Project Manager.

– The Market Visionaries Program is an intensive and selective (<1% acceptance rate) 24 month rotational Sales & Marketing Management training/apprenticeship program which attracts the brightest, most driven graduates and nurtures their talent by giving relevant experiences right from the start. – The program's goal is to find people who can take on challenging positions early on in their career and let them show how they will become AB-InBev's future leaders. – Key accomplishments: – Sold first digital HL of beer with UberEats (Cold Beer delivery in under '30!) – Set up various existing and new product activations. (Euro-Cup 2016, Hoegaarden NAB Acceleration, Jupiler Blue L&L, Jupiler 0,0% & Hoegaarden Radler roll out) – Won various employee awards. ("Raise the Bar", "Consumer Centric Champion")

– Retail bank branch management experience. – Achievements: – Helped increase the branch's credit-wallet by 15% trough customer awareness projects that led to a higher number of cash deposits into savings accounts. – Actively participated in stopping the bank-run of October 2011. – Assisted to the rebranding of Dexia bank into Belfius Bank.

– SEO for Toyota.be in three languages - IQ Font Marketing project: https://vimeo.com/5233789 (Launch of the Toyota Urban Cruiser 1,33l petrol and 1,41 diesel)

– Accounting internship: Rolled out "Scan2Workflow" project.

– Administrative assistant to the bridge team.