Kenza Akesbi

Business Analyst / Product Owner

Salary / Daily rate

Paris, France

Freelance

Can come onsite

Skills

ScrumJiraSalesforceFigmaJenkinsConfluenceWordPressMarketing StrategyDesign Thinking

Languages

English

About me

Intro

E-commerce & Digital Transformation Expert with extensive experience as Business Analyst and current Co-Founder of Gloowon. Proven track record in developing innovative web solutions, defining functional requirements, and implementing Agile methodologies across multiple industries. Combines technical expertise in Jira, API testing, and Salesforce Commerce Cloud with strong business acumen to deliver exceptional digital experiences that drive measurable results.

Links

Work experience

Co-Founder

GloowonFreelance

Aug 2023 - Present

3 years 3 months

- Conduct market research to identify user expectations and behaviors. - Recruit and coordinate the development team, leading regular follow-up meetings to ensure project alignment. - Define and prioritize functional requirements via Jira to structure the product backlog (MVP). - Track the development of an innovative web application featuring interactive challenges. - Set up a Jira workflow to manage prospecting activities. -Conduct field prospecting and lead commercial presentations to showcase services and expand the client portfolio. -Develop a new business division focused on digital marketing to diversify industry sectors. Technical environment: Jira, Confluence, Miro, WordPress (for the showcase site), Figma. https://gloowon.com/

Business Analyst O+O

L'Oréal

Jun 2022 - Jul 2023

1 year 2 months

Clichy, France

- Develop project management processes for ANAPLAN: Design, Build, Support. - Create PPT presentations to track projects and highlight service offerings. - Lead workshops to align stakeholders on project objectives. - Support projects with tailored materials to enhance requirement gathering and project tracking. Technical environment: Anaplan, API, Jira, Postman, Planner, Teams, Microsoft Office.

Business Analyst logistique e-commerce

BUT

Sep 2021 - May 2022

9 months

- Define functional specifications for appointment scheduling, order tracking, and pickup point listing. - Facilitate workshops with Product Owners and developers to refine functional improvements and participate in Scrum events. - Draft technical-functional specifications on Confluence/Jira, considering project and data constraints via API. - Conduct end-to-end testing and validate new features (Postman, Jenkins, support team). - Write specifications for the deployment tracking dashboard of the Drive on Appointment project. - Support the deployment of the Drive on Appointment solution. - Monitor production bugs, analyze issues, and document findings (Testing + SPEC documentation). - Produce a benchmarking report on product availability communication throughout the customer journey. Technical environment: Figma, Jira, Confluence, reporting tools, Postman, Swagger, Jenkins, Microsoft Office.

Business Analyst E-Commerce

Office DEPOT France

Feb 2020 - Oct 2021

1 year 9 months

Vétheuil, France

- Deploy Agile Scrum management in a current project (B2B Cloud Craze - webshop) - Analyze the needs of stakeholders to build iteratively a sprint backlog with mockups - Coordinate technical partners to ensure the smooth progress - Lead technical or business workshops adopting critical thinking Training: Salesforce Administration to understand the native features of Cloud Craze

Consultant on digital transformation

IBM Interactive - an IBM company

Oct 2018 - Jul 2019

10 months

Région de Paris, France

- Support the Scrum team in deploying a cloud solution for BNP. - Collaborate with the Product Owner to build and manage the product backlog. - Apply the "4L" retrospective method to drive continuous project improvement. - Facilitate design thinking workshops with the Product Owner and architects to gather requirements and define processes. Technical environment: Cloud environment, Agile tools, Miro.

Supply Chain Consultant

Altran

Mar 2018 - Oct 2018

8 months

Région de Toulouse, France

- Reduce pricing activities error from 40% to 0% into 3 days by checking their conformity automatically in an excel file that I created . - Satisfy the client request by designing a strategic poster map view about the smart logistic and next steps for the company - Standardize the process of logistic project management among 4 countries by building a Power Point presentation including all best practices with two advanced consultants.

Participant to an innovative event with Agro-nutrition

Toulouse INP-ENSIACET

Oct 2017 - Oct 2017

1 month

Région de Toulouse, France

With a multi-functional team, we proposed a new supply chain process with VMI Method and a new concept of web services intended for the customer to offer the right product to the right user.

Assistant Warehouse Manager

Groupe Renault

May 2017 - Oct 2017

6 months

Villeroy, France

- Offer a visibility on project progress by creating important indicators "KPIs" to manage the project of location setting in excel. - Discover after many interviews with operational team, that compacting products could reduce the volume occupancy by 4 m3 per one product reference.

Internship to understand how business works

Floquet monopole

Jul 2016 - Aug 2016

2 months

Fes, Morocco


Education

Ecole Nationale Supérieure des Ingénieurs en Arts Chimiques et Technologiques

Industrial Engineering

2015 - 2018

3 years 1 month


Licenses & certifications

Estimation des coûts

Issued: May 2025

Certified by IPMA: International Project Management Association

Business Math

Issued: May 2022

Certified by LinkedIn

Strategic Thinking

Issued: Feb 2021

Certified by LinkedIn

Decision-Making Strategies

Issued: Feb 2021

Certified by LinkedIn

Critical Thinking

Issued: Nov 2020

Certified by LinkedIn

Agile at Work: Reporting with Agile Charts and Boards

Issued: Nov 2020

Certified by LinkedIn

Agile at Work: Getting Better with Agile Retrospectives

Issued: Nov 2020

Certified by LinkedIn

Agile at Work: Planning with Agile User Stories

Issued: Sep 2020

Certified by LinkedIn

Agile at Work: Driving Productive Agile Meetings

Issued: Sep 2020

Certified by LinkedIn

Agile at Work: Building Your Agile Team

Issued: Aug 2020

Certified by LinkedIn

Transitioning from Waterfall to Agile Project Management

Issued: Jul 2020

Certified by LinkedIn

Agile Foundations

Issued: Jul 2020

Certified by LinkedIn

Solving Business Problems

Issued: May 2020

Certified by LinkedIn

Logistics Foundations

Issued: Jan 2020

Certified by LinkedIn

Business Analysis Foundations

Issued: Jan 2020

Certified by LinkedIn

Enterprise Design Thinking Practitioner

Issued: Jan 2019

Certified by IBM

Interskill - Blockchain Foundations

Issued: Jan 2019

Certified by IBM

IBM Blockchain Essentials

Issued: Jan 2019

Certified by IBM

IBM Agile Explorer

Issued: Jan 2019

Certified by IBM

TOEIC

Issued: Aug 2018

Certified by TOEIC® Program

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