
kenza Serrhini
Project director - Digital
Salaire / Taux journalier
Paris, France
Freelance
À distance uniquement
Expertises
Langues
À propos
Introduction
Directrice de projets avec 9 ans d’expérience dans la conduite de projets digitaux stratégiques en France et à l’international, dans les secteurs du retail, luxe, énergie et banque. Fondatrice de KS Consulting, j’accompagne les directions métiers et IT dans la structuration, le pilotage et la réussite de projets digitaux complexes. Bilingue français / anglais, j’interviens dans des environnements exigeants, multiculturels et en constante évolution.
Expérience de travail
Retail Project Manager - Sales Performance
LacosteFreelance
nov. 2024 - Présent
2 ans
Paris, France
Digital Project Manager - Client Online experience
CHANELFreelance
nov. 2022 - Présent
4 ans
On-site
- Deployment of a Project for Globalization of Authentication and Improvement of eCommerce Customer Experience for Chanel Clients, across the Entire Application Scope: - Project Roadmap Management: Managing the project roadmap in synchronization with other project roadmaps from global programs. - Business Alignment: Coordinating with Chanel's global business teams: Project study, benchmarking, and conducting decision-making business workshops. - Deployment Strategy Formalization: Developing and presenting the project deployment strategy to various Chanel CIOs. - Creation of User Journeys: Designing user journeys in alignment with all the applications of the company. - Project Presentation: Presenting the project to different divisions within the company, establishing project committees and steering committees for top management. - Project Management: Monitoring the project, milestones, and coordinating with various stakeholders (business teams, divisions, IT teams).
Product Owner & Omnichannel Project Manager
LacosteFreelance
oct. 2021 - oct. 2022
1 an 1 mois
On-site
- Project Roadmap Development: Creation of the project roadmap, defining requirements with the business, formalizing customer journeys, designing operational processes, and developing a requirements specification with a solution provider. - Product Offering Definition: Collaborating with marketing teams to define the product offering, organizing product photoshoots, overseeing the creation of 3D product visuals using Adobe, and briefing and designing mockups with UX designers. - Product Owner Responsibilities: Creating user stories, overseeing developments, performing functional testing, implementing agile ceremonies, and tracking progress and updates. - Project Governance: Establishing and leading steering committees for sponsors and project committees to coordinate the project. - Project Monitoring: Managing and tracking all project phases and the associated budget. Change Management and Training: Training all key users on the tool. - Reporting and Performance Measurement: Implementing reporting mechanisms and measuring the tool's performance.
Digital omnichannel project manager
MARIONNAUDFreelance
nov. 2020 - oct. 2021
1 an
Paris, France
Implementation of an Omnichannel Ship from Store Project - Deployment in a Pilot Store and then 20 Points of Sale in France: - Strategic Project Framing: Development of the project roadmap, defining the project scope with the business side. - Customer Journey definition: Formalizing customer journeys, designing operational processes. Team Management: Supervising development teams, overseeing developments and updates, and monitoring RUN activities. - Change Management and Training: Training all store personnel on the tool. - Project Governance: Establishing and leading project governance for project monitoring. - Project Tracking: Managing, overseeing, and tracking all project phases and the associated budget. - GDSN (Global Data Synchronization Network): Conducting a call for tenders to change a PIM (Product Information Management) provider. - Data Enrichment: Enriching data in a PIM tool.
Consultante en transformation & Digital (Retail)
L'Oréal
mars 2019 - oct. 2020
1 an 8 mois
Région de Paris, France
Chef de projet Retail
Total
nov. 2017 - janv. 2019
1 an 3 mois
Région de Paris, France
Chef de projet Process & Monitoring - Conformité et Sécurité Financière
BNP Paribas
nov. 2016 - oct. 2017
1 an
Formation
Université de lille 2 FFBC
Management and Economics
1900 - 1900
1 mois
Université Paris Dauphine - PSL
Master 2 International Business and New Technologies projects
1900 - 1900
1 mois
Université Paris Dauphine - PSL
Master 1 Management des Systèmes D'informations
1900 - 1900
1 mois