Kyann Kassaï Koupaï

Senior CRM & E-commerce Manager

Salary / Daily rate

Paris, France

Freelance, open to permanent contract

Can come onsite

Skills

ShopifyE-commerce WebsitesEmailingMarketing StrategyNotionLead GenerationCRM

Languages

EnglishFrench

About me

Links

Work experience

Freelance Digital Manager

NAYYAR CONSULTINGFreelance

Nov 2023 - Present

3 years

Paris, France

Partnering with clients such as L’Oréal, ACCOR through WOLD Group, Mutuelle Nationale des Hospitaliers, and Ofa Karri to deliver high-level strategic guidance in Data, CRM, e-commerce, and digital marketing, with a strong focus on data-driven insights, international project leadership, and performance enhancement.

Customer Marketing - CRM Manager

Alan

Sep 2022 - Oct 2023

1 year 2 months

Paris, France

Senior Marketer @Alan Alan is your personal health care partner. 🤝 We use technologies to make your health journey frictionless, fair, and friendly. 💚 To do so we : - Raised more than €490M in less than 5 years 🏋‍♀ - Brought +500 Alaners together around common values of transparency, fairness, and excellence, since 2016. ✨ Become a member on alan.com 😉

One Young World Delegate for L’Oréal

One Young World

Jan 2022 - Aug 2022

8 months

L'Oréal

Jan 2019 - Aug 2022

3 years 8 months

Vétheuil, France

E-Commerce & CRM Manager - La Roche-Posay / CeraVe FR

Mar 2020 - Aug 2022

2 years 6 months

Vétheuil, France

Skills: Salesforce Commerce Cloud (SFCC) · Google Shopping · Microsoft Excel · Administration de site web · Google Ads · Google Analytics · Optimisation de la conversion · Test A/B · Email marketing

Business Analyst eCommerce - Consumer Products Divison France

Sep 2019 - Mar 2020

7 months

Skills: Visualisation de données · Amazon Marketing Services (AMS) · Business analytics

Global Digital Project Manager - Biotherm International

Jan 2019 - Aug 2019

8 months

Région de Paris, France

Skills: Planification stratégique · Création de contenu pour les médias sociaux · Marketing sur les réseaux sociaux

Assistant Integrated Marketing Manager B2B & B2C - Internship

Microsoft

Jul 2018 - Dec 2018

6 months

Région de Paris, France

External Consultant Digital Marketing - University Partnership

Parfums Christian Dior

Nov 2017 - Jun 2018

8 months

Assistant International Project Manager - YSL Beauty - Internship

L'Oréal

Jan 2017 - Jun 2017

6 months

Région de Paris, France

Assistant Product Manager - KENZO Parfums - Internship

LVMH Perfumes & Cosmetics

Jul 2016 - Dec 2016

6 months

Région de Paris, France

Business Analyst - Cross Carline - Internship

Groupe Renault

May 2015 - Sep 2015

5 months

Technocentre Guyancourt


Education

The London School of Economics and Political Science (LSE)

Summer School, Introduction to English Law

2014 - Present

12 years 9 months

Growth Tribe

Growth Hacking Immersive Course | 12-Week Intensive Program, Marketing

2021 - 2021

4 months

The Wharton School

Professional Certificate in Digital Marketing, Marketing

2018 - 2019

1 year

Université Paris Dauphine - PSL

Master, Marketing

2015 - 2019

3 years 4 months

La Salle - Passy Buzenval

French High School Diploma, Sciences

2003 - 2011

8 years


Licenses & certifications

Growth Hacking Certification | 12 Weeks Intensive Program

Issued: Nov 2021

Certified by Growth Tribe

Introduction to UX Principles and Processes

Issued: Jan 2021

Certified by University of Michigan

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