
Lara E.
Head of Product
Salaire / Taux journalier
Paris, France
Freelance, ouvert au CDI
Expertises
Langues
À propos
Introduction
Head of Product with 5+ years in B2B SaaS, specializing in customer onboarding optimization and data-driven product strategy. Reduced adoption time from 8 to 2 months while managing 100+ enterprise accounts including Saint-Gobain and EDF. Expert in product management, UX discovery, and translating customer insights into high-impact solutions using agile methodologies and analytics tools like Amplitude and HubSpot.
Expérience de travail
HumanCraft
mars 2025 - Présent
1 an 8 mois
Paris, France
Head of Product
sept. 2025 - Présent
1 an 2 mois
Paris, France
Product Manager
mars 2025 - Présent
1 an 8 mois
Paris, France
➤ B2B Saas Matching
Head of Customer Onboarding & Product Owner
Workelo - Onboarding & Offboarding
janv. 2023 - mars 2025
2 ans 3 mois
Paris, 75002
➤ B2B Saas Employee Experience 1️⃣ Led Customer Onboarding Team • Optimized onboarding processes to accelerate product adoption and enhance ROI, reducing average adoption time from 8 months to just 2 months • Developed a segmented onboarding journey tailored to diverse customer profiles, resulting in the creation of three distinct service packages: Self-Service, Essential, and Enterprise • Redesigned the onboarding journey to be milestone-driven, incorporating key stages such as Kick-off, Scope Definition, Design Thinking Workshops, Trainings, Webinars, Go Live, ... • Implemented reporting and analytics systems (e.g., Amplitude, HubSpot) to monitor key performance indicators, including CSAT, Time to Value (TTV), and Activation Rate • Fostered interdepartmental alignment with Sales, Tech, and Product teams by streamlining CRM implementation, defining technical integration requirements (API or flat file exchange), and managing backlog on Notion • Recruited, led, and developed a team of Customer Success Managers, utilizing OKRs to drive performance and ensure alignment with strategic goals 2️⃣ Product Owner • Aligned product strategy with customer insights by shaping the development roadmap and product sprint planning, directly boosting customer satisfaction as reflected in improved NPS scores • Refined the Discovery-to-Delivery process through user research, clear specifications and data-driven analysis, ensuring product decisions aligned with customer needs • Proactively monitored competitors and tech trends to spot innovation opportunities 3️⃣ Managed Strategic Accounts • Drove MRR growth of key accounts in retail, healthcare, IT and finance through upsell, cross-sell and API integration • Cultivated relationships with C-level executives, securing their sponsorship
Customer Success Manager
Workelo
janv. 2020 - déc. 2022
3 ans
Région de Paris, France
Managed over 100 accounts including industry leaders such as Saint-Gobain, EDF, Eiffage Construction, Bel Group, Crédit Mutuel Arkéa, Edenred, Webhelp, Arkopharma, ... guaranteeing client satisfaction and retention
Digital Transformation, HR & Change Management Consultant
Wavestone
mars 2019 - août 2019
6 mois
Région de Paris, France
➤ Management and Digital Transformation consulting firm 🎯 Key Achievements > Performance Evaluation & Strategy: Assessed the efficacy of the outsourced language-assessment solution, EasyRecrue, analyzing cost engagement, utilization, and its impact on the firm’s brand image. Recommended strategic adjustments for optimal deployment. > Systems Analysis & Optimization: Led functional testing and gap analysis for the new Applicant Tracking System (ATS), SmartRecruiters, ensuring seamless integration and functionality tailored to business needs. > Data Analysis & Reporting: Developed and standardized KPIs and calculation methods to enhance the accuracy and consistency of reporting. Also modeled the integration with Application Programming Interfaces (APIs) to streamline data processes. > Training & Development: Designed and implemented training programs to foster buy-in and engagement during the pilot phase of new system implementations. > Recruitment Process Leadership: Managed high-level recruitment processes across diverse sectors including Energy & Transport, Supply Chain, Change Management, and Marketing & Communication, enhancing recruitment efficiency and quality.
Talent Acquisition Consultant
UPTOO
sept. 2018 - mars 2019
7 mois
Paris, France
➤ Recruitment agency in Sales Force 🎯 Key Achievements > Recruitment Excellence: Conducted full-cycle recruitment processes, from proactive talent identification (headhunting) through to conducting pre-selection interviews, ensuring a high-quality candidate pipeline. > Strategic Initiatives: Actively participated in internal projects and strategic brainstorming sessions aimed at enhancing talent retention strategies, contributing innovative ideas that supported UPTOO’s growth and employee satisfaction. Recruitment scopes: IT & Digital
Customer Experience Manager
Nestor Paris
déc. 2017 - janv. 2018
2 mois
Région de Paris, France
➤ Foodtech start-up 🎯Key Achievements > Customer Service Management: delivered advice to customers on menus and services in company; > Complaints management; > Implementation of new processes to improve the quality of the Customer Service; > Analysis of customer data to increase retention rate and brand awareness.
B2C Salesperson
ALAIN FIGARET
juin 2016 - juil. 2016
2 mois
Paris, France
➤ Ready-to-wear brand 🎯 Key Achievements > Greeting customers and ascertaining what each customer wants or needs; > Opening and closing cash registers; > Managing inventory stocks.
Back Office
Schneider Electric
juin 2015 - juil. 2015
2 mois
Région de Madrid, Espagne
➤ Global leader in digital energy solutions and automation
Formation
Vrije Universiteit Amsterdam (VU Amsterdam)
International Business & Economics (Exchange Semester)
2018 - Présent
8 ans 10 mois
The Design Crew
Product Management & Product Design
2024 - 2024
3 mois
Le Wagon
Web Development
2023 - 2023
3 mois
IÉSEG School of Management
International Business & Economics, Management
2014 - 2020
7 ans
Universidad Nacional del Sur
Management & Entrepreneurship (Exchange Year)
2016 - 2017
2 ans
Centre Madeleine Daniélou
High School Diploma, Baccalauréat Economique et Social
2011 - 2014
4 ans
Licences et certifications
Test of English for International Communication (TOEIC) score : 975/990
Délivré le : nov. 2025
Concepteur développeur d'application web - Niveau 6
Délivré le : nov. 2023