Lara Vogel

Senior Digital Content Specialist

Salaire / Taux journalier

Paris, France

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Stratégie de ContenuCampagne de CommunicationRédaction d'articlesCommunity managementCopywriting

Langues

Anglais (Maternelle)Français (Maternelle)Italien (Courant)Allemand

À propos

Introduction

Digital content specialist with 7+ years creating multimedia strategies for luxury brands, hospitality and international clients. Expert in content creation (social media, podcast, video, newsletter, etc.) with proven success at ESCP Business School and leading agencies. Specialized in strategic content planning and cross-platform storytelling.

Liens

Expérience de travail

Head of Content

2LCollectionFreelance

janv. 2025 - Présent

1 an 10 mois

Paris, France

Digital Content Manager

août 2022 - Présent

4 ans 3 mois

Paris, France

ESCP Business School

janv. 2020 - déc. 2024

5 ans

Paris, France

Senior Digital Communications Manager

janv. 2022 - déc. 2024

3 ans

Paris, France

Digital Communications Manager

janv. 2020 - août 2022

2 ans 8 mois

Région de Paris, France

Podcast production I produced the ESCP podcast “Her Voice”, from conception to final delivery and promotion: - Working with freelance partners to create music and visuals - Finding and booking guests - Researching topics, writing script and interview questions - Planning run down of each episode - Conducting interviews - Overseeing post-production - Designing promotion strategy on social media Social media - Designing and implementing social media strategies - Creating, editing and publishing engaging content daily, both written and visual - Setting specific objectives and reporting on KPIs - Building an advocacy program to spark conversations around ESCP on social media - Training other staff and professors on the use of social media

Digital Account Executive

Burson

oct. 2017 - déc. 2019

2 ans 3 mois

Région de Paris, France

- Accompanied international clients in defining their social media strategy - Developed content curation editorial calendars for my clients - Managed the day-to-day handling of client's social media platforms - Designed and launched successful social media campaigns - Oversaw, planned and delivered multimedia content - Carried out qualitative studies and strategic monitoring of web data

Social Media Consultant (stage)

Reputation Squad

mai 2017 - oct. 2017

6 mois

Paris Area, France

- Community management - Social media analytics - Editorial planning management - Content creation

International Relations Intern

Università Bocconi

sept. 2015 - mai 2016

9 mois

Milan, Italie

- Welcomed and assisted exchange students - Managed social media accounts - Coordinated Bocconi's participation to international fairs

Content Writer

Hoosh Technology SA

mars 2013 - mars 2015

2 ans 1 mois

Lugano, Suisse

- Wrote 50+ articles on good SEO practices for the company's blog - Managed social media content - Performed online data reports - Designed visual content


Formation

University of Paris I: Panthéon-Sorbonne

Master's degree

2022 - 2024

2 ans

IFP - Institut français de presse

Master

2017 - 2018

2 ans

USI Università della Svizzera italiana

Bachelor of Science (B.S.)

2012 - 2015

4 ans

Portfolio

Gestion compte LinkedIn

Newsletter LinkedIn

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