Laura Sudraud

Senior Strategic Designer - User researcher

Salaire / Taux journalier

Nairobi, Kenya

Freelance, ouvert au CDI

À distance uniquement

Expertises

Design ThinkingDesign SystemStratégie & ConsultingUser ResearchService Client & CareKnowledge ManagementStratégie ProduitProduct MarketingData VizualizationProduct ManagementMonday.comGo-to-marketAdobe IllustratorBubbleJiraStratégie de ContenuStratégie de marqueAdobe PhotoshopRhinoSketchFigmaApplications No-codeNotionAsanaVidéo & FilmAdobe InDesignCanvaAirtableStratégie MarketingIdentité VisuelleGraphic DesignUX Product DesignRSECoaching

Langues

Anglais (Maternelle)Français (Maternelle)

À propos

Introduction

With a wealth of experience in strategic thinking, social behaviour change, prospective and collaborative research, innovation and entrepreneurship, I have spent over 9 years as a design consultant, helping organisations (public/private/ non-profit) and entrepreneurs to explore and design sustainable solutions.

Liens

Expérience de travail

Senior Strategic Designer

ThinkPlace Kenya

janv. 2024 - Présent

2 ans 10 mois

Nairobi, Kenya

Project management in Africa to help governments, the development sector and communities implement the United Nations Sustainable Development Goals. Main projects: > JSI / InSupply Health: Prototype of solutions to streamline the vaccination cold chain maintenance. > The Nature Conservancy: Facilitation of a workshop on Theory of Change Countries of application: Kenya / Tanzania / Gabon

Freelance Senior Designer

TDF

oct. 2023 - déc. 2023

3 mois

Paris, France

Support in setting up a service incubator - How to highlight in-house know-how and create project relevance? > Definition of the communication strategy plan / Design of the communication toolkit / Interviews with corporate ambassadors.

Lead Designer

KPMG Innovation Lab

janv. 2022 - juin 2023

1 an 6 mois

Paris, France

Support in setting up a design studio: Positioning and offering definition, Internal acculturation to the HCD approach, Project management, Coaching of entrepreneurial projects

Design consultant

Easis

nov. 2021 - janv. 2022

3 mois

Paris, France

Healthcare and social innovation consultancy: > Reflection around the creation of a design offer > Internal training > Support in the definition of the e-health roadmap for ARS Guyana

Service Designer

SPHÈRES

oct. 2017 - sept. 2021

4 ans

Région de Paris, France

Design skills: Management of an exploration and research phase / Ecosystem exploration and analysis / Exploration of new economic territories / Co-construction and animation of a methodological approach and test protocols / Creation and formalization of tools and methods according to each stage of a project / Creation and formalization of project solutions * Project management in collaboration with a business designer (Exploration - Analysis -Prototyping) Main projects : - Disneyland Paris : Designing the vision of the future service platform in line with the organization's practices of a door-to-door trip to Disneyland Paris - Ideal Meetings & Events ( groupe Châteauform’) : reposition a Company on the European MICE market ( meeting, Incentive, Convention, Event) and accelerate their digitalisation - SNCF : Defining the distribution model for a new travelers service offer / Revitalization of the high-speed services - BPCE : Monitoring the digital practices of in-store salespeople in their relations with customers * Management of a skills mentoring partnership with the incubator 21 of the French RedCross -- Spheres is an innovation & design firm. We help organisations shape their future. Design and Data is at the he(art) of our work. We bring a human centric approach augmented with data analysis to deliver a better customer experience and spread new ways to collaborate. We focus on delivering value and growth for organisations. We use our experience from various sectors and partner with our clients to the highest level of requirement, boldness & courtesy. We are Spheres, let’s meet & talk. www.wearespheres.com

Service designer

mai 2017 - sept. 2017

5 mois

Paris, France

* Action Against Hunger : Implementation of a methodological approach & coaching on the animation of workshops to recover and prioritize the problems encountered by agents in the field and create a list of priorities *Unu Motors : Development of the commercial activity of the Berlin electric scooter startup in Paris - User Test, User & market Research.

Consultant Lead UX Design

WeDigital.Garden

janv. 2017 - mars 2017

3 mois

Région de Paris, France

Support and definition of the positioning of the Seb Group's startup "Foodle".

Service Designer

We design services

juin 2015 - janv. 2017

1 an 8 mois

Région de Paris, France

/ Management of innovative service design projects / Digital and user experience transformation projects / Training in service design approach / Products development / Business development, recruitment - SNCF Infra : Co-construction of specifications that include the possibility for service providers to present breakthrough innovations. - Monabanq : Definition of a new brand promise - Groupe UP : Redesign of the user experience - Vedecom : Definition of new uses around the autonomous car - Ecos : Definition of a strategic planning solution that help you design and understand your R&D projects in all their complexities.

Product Design Intern

Futuring Design - India

sept. 2013 - déc. 2013

4 mois

Région de Pune, Inde

Design of an electric pruning shears for Indian vineyards - Field & ergonomic study, Target definition, Prototyping.

Product Design Intern

NestDesign

mars 2013 - juin 2013

4 mois

Paris, France

Design of furniture for modular nurseries


Formation

HEC Paris

Startup Launchpad, Entrepreneuriat digital

2016 - 2016

2 mois

Numa

Program CPI- Design Thinking, Design

2014 - 2015

1 an 2 mois

Strate, Ecole de Design

Product design, Design

2010 - 2015

5 ans 2 mois

École de Condé

Foundation year in applied arts , architecture / graphic design / fashion design / product design

2009 - 2010

1 an 2 mois

Lycée Saint-Joseph, Reims

High school diploma

2005 - 2008

3 ans 2 mois

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