Léa AUDRAIN

I help companies build strong, human brands that resonate deeply and perform effectively, through clear strategies, powerful content, and impactful partnerships. 🧠 Strategy & Branding: • Defining brand platforms (positioning for brands, products, and services) • Naming and storytelling • Developing editorial and communication strategies • Employer branding and culture consulting 👂 Listening & Insight: My background in coaching has strengthened my ability to listen deeply, analyse complex contexts and understand both people and organisations, ensuring strategies are meaningful, tailored, and effective. 🎙 Activation & Content: • Producing and hosting conferences, podcasts, workshops, and events 🤝 Strategic Partnerships: • Designing and negotiating collaborations • Building ecosystems around Future of Work and employee wellbeing (QVCT) ❤️ Expertise: Future of Work, workplace wellbeing, mental health, career development, employer branding. 🤝 Clients: Worklib, Manpower, CoachHub, Skill and You, Urban Sports Club, Beager, Happypal, Splashr, Maison de la Conversation, Yemanja, Crème de la Crème…

⚪️ Podcast – Founder & Host I created and host Le Tilt, a podcast on the Future of Work and career transitions, with 120+ episodes listened to each month by 4,000 professionals and HR leaders. I design engaging interviews and editorial strategies, and have built partnerships with Blank, CoachHub, Manpower Talent Solutions, and others. ⚪️ Coaching – Career Transitions & Leadership I support professionals, managers, and executives to clarify their goals, overcome blocks, and build aligned careers. I’ve coached 65+ talents (600+ hours). People say I coach with both gentleness and firmness, combining deep listening, analysis, and action. ⚪️ Training & Conferences I design and deliver talks and trainings on the transformations of work for clients such as IDC, Assurance Maladie, CJD, and The Originals Hotels. 👉🏼 Through Le Tilt, I combine journalistic research, coaching, and strategy to help individuals and organisations thrive in a transforming world of work.

I co-founded Collectif SOWOW, France’s first collective fully dedicated to Human Relations and the Future of Work. 🔷 Our mission: Promoting an optimistic, human-centred, and responsible vision of work – and making it concrete. 🔷 We combine: • Field expertise in HR, management & transformation • Coaching (individual & collective) • Research on new ways of working and collaborating 🔷 Key achievements: • Led a major exploration with 4 Future of Work organisations (Beager, Yemanja, Skill & You, Urban Sports Club) • Interviewed 50+ leaders, talents & experts to rethink the talent-organisation relationship • Featured voices like Marie Robert, Stéphane Hugon, Anne Thévenet-Abitbol on our podcasts. 👉 Our belief: Restoring awareness and trust in human connections is urgent to reshape work.

World is a Village was a trusted network connecting families worldwide to enable their children to travel. Unfortunately, COVID hit in early 2020 and travel for teenagers came to a halt. It was an exciting early-stage startup experience! In charge of : - Building the Customer Success Strategy from scratch (tools and process) - Make the magic happen and provide easy and safe trips for our users' children ✈

This was a newly created role where I was in charge of creating and implementing the marketing strategy for three entities of the Qwamplify Group. • Developed and executed the 2019 marketing strategy, including budget management • Branding: managed brand identity and visual rebranding projects, as well as website redesigns, focusing on brand harmonisation and cross-selling opportunities • Designed and implemented the content strategy (articles, videos, events) • Managed an intern and a team of freelancers Key results: Website traffic +54% | Leads per month +200%

Within the startup’s Community team, my role was to increase platform awareness among freelancers, drive activation and conversion, and build retention. • Digital marketing: content creation; CRM; engagement strategy and Facebook group management; KPI tracking • Sourcing and qualifying IT profiles • Created and managed an ambassador programme with 13 students from top schools (HEC, ESSEC, 42, etc.) • Events: designed a masterclass programme; managed budgets; organised and coordinated logistics • Customer Success

- Press and public relations: press releases, press kits, media lists, journalist outreach, media monitoring - Contributed to strategic PR and event recommendations - Created graphic tools for web and print - Organised and produced events - Managed social media

As part of the events organised at the Palais des Festivals and Plage des Palmes with Rosalie Varda: - Logistics coordination, managing various suppliers - Set-up and decoration for dinners and cocktail events at Café des Palmes and the Agora during the 15 days of the Festival

Media monitoring Writing newsletters, biographies, and other content Assisted with event projects (season launches, red carpet events, etc.) Managed social media and live tweeting