Léonore Baquiast
Product Designer | Design Systems & Design Ops
Salaire / Taux journalier
Berlin, Allemagne
Mobilité : Paris, Marseille
Freelance, ouvert au CDI
Peut venir sur site
Expertises
Langues
À propos
Introduction
Product Designer with 6+ years specializing in Design Systems and Design Ops for Healthcare, Fintech, and Retail. Delivered scalable multi-brand design systems for TeleClinic and loyalty programs for Decathlon, driving both product excellence and team alignment. Expert in end-to-end product design with focus on system architecture and seamless design-dev collaboration. Portfolio: https://leonore-baquiast.fr/files/%F0%9F%87%AC%F0%9F%87%A7EN_book_leonore_baquiast.pdf
Expérience de travail
Speaker UX-UI / Product Design
École Intuit LabFreelance
juin 2024 - Présent
2 ans 5 mois
Paris, France
Workshops for the students of the Master in Art Direction and Brand Content: ↳ User Interface ↳ Design System
Product Designer - Design system expert
Léonore BaquiastFreelance
oct. 2019 - Présent
7 ans 1 mois
Berlin, Allemagne
With 6+ years of experience, I help industries such as Healthcare, Fintech, and Retail craft impactful products while empowering teams through scalable design systems and efficient collaboration. I focus on scaling solutions that align both users’ requirements and business goals. I’ve partnered with companies like Teleclinic, Decathlon, Mon Ami Poto, and The Invisible Collection, driving both product excellence and team alignment. Key expertises: - Design Systems: architecture, governance, and adoption - Design Ops: process optimization and team efficiency - Product Design: from user research to QA - Delivery & Collaboration: prototyping, developer handoff, and design–dev alignment
TeleClinic
juin 2023 - oct. 2025
2 ans 5 mois
Berlin, Allemagne
Freelance Designer Ops - Patient Partnerships
févr. 2025 - oct. 2025
9 mois
Berlin, Allemagne
↳ Built and maintained a scalable multi-brand design system to support the platform’s white-label strategy ↳ Defined and optimized design processes across functional teams ↳ Create end to end flows and improve pain points
Freelance Product Designer - Patient Growth
août 2024 - janv. 2025
6 mois
Berlin, Allemagne
↳ Ran design experiments on app screens and landing pages to drive user engagement
Freelance Product Designer - Design system
juin 2023 - août 2024
1 an 3 mois
Berlin, Allemagne
↳ Creation of the Core design system & the multi-brands system (ADAC, DAK, AOK...) ↳ Create a Figma Stack of each partners ↳ Create end to end flows and improve pain points
Speaker UX-UI / Product Design
LISAA - L'Institut Supérieur des Arts AppliquésFreelance
sept. 2021 - juil. 2025
3 ans 11 mois
Paris, France
Workshops for the students of the Master in Digital Art Direction: ↳ User Interface ↳ Design System ↳ Coaching on client cases ↳ Coaching on end-of-study projects ↳ Participation in juries
Product Designer
outsight.studioFreelance
janv. 2023 - juil. 2023
7 mois
↳ Integration of Outsight studio for startups website creation. + Creation of Outsight studio website : https://www.outsight.studio/
Design System Designer
ClosdFreelance
janv. 2023 - mars 2023
3 mois
Implementation of the first design system of the scale up ↳ Need : Creation of design consistency between all the existing screens. ↳ Set up : Implementation of components & templates.
Product Designer
playgrndFreelance
janv. 2022 - déc. 2022
1 an
Integrated in a team of 5 designers for Decathlon. Creation of the new global loyalty program ↳ Need : Creation of the cross-device MVP, V1 & V1+ for the application, the website and other products in the ecosystem ↳ Set up : Sitemap, user flows and UI based on the Vitamin Design System
Product Designer
MON AMI POTOFreelance
sept. 2021 - déc. 2021
4 mois
Creation of the MVP of Mon Ami Poto's application, a neo-bank helping associations and the most needy people with its own electronic money. ↳ Set up : Sitemap, user flows, design system and UI based on an established graphic charter
UX-UI Designer
TEBIORAFreelance
mai 2021 - juil. 2021
3 mois
Creation of the TEBIORA e-commerce website "The best of organic food for a fair price" ↳ Wireframing, Branding, UI
UX-UI Designer
BeeToGreen - Votre référent véloFreelance
mai 2021 - juil. 2021
3 mois
Redesign of the BeeToGreen e-commerce platform, a bicycle retailer for company employees. ↳ Need : Increased understanding of the service. Increased conversion rates. Modernise the look & feel ↳ Set up : Design Thinking Workshops, Audit, Road Map, Wireframing, Redesign
Formation
Sup de Pub
Master 2 UX Management et Design thinking
2019 - 2020
2 ans
Sup de Pub
Master 1 Design Digital & Multimédia
2018 - 2019
2 ans
iaelyon School of Management
Licence professionnelle Communication Multi Média (C2M)
2017 - 2018
2 ans
Iut de Tours
DUT Information-Communication option information numérique dans les organisations
2015 - 2017
3 ans
Lycée Rabelais Meudon
Baccalauréat ES
2012 - 2015
4 ans
Portfolio
Designing Decathlon’s Global Loyalty Program MVP
BeeToGreen
Building a Fintech MVP from scratch
