Lidia Panio

Expertise in E-Commerce, Robotic, Finance, and Creative Digital Innovation Key Contributions & Impact – Defined UX and product strategy for banking and asset management platforms serving large-scale user bases – Built and scaled design systems improving consistency, governance, and delivery efficiency – Facilitated cross-functional workshops aligning product, tech, and business stakeholders – Led research programs (interviews, usability testing, journey mapping) driving data-informed decision-making – Delivered redesign initiatives increasing usability, engagement, and conversion performance – Translated complex regulatory and technical constraints into intuitive user experiences – Redesigned a digital platform used by 100k+ users, improving usability, clarity, and interaction consistency. – Mentored designers and facilitated knowledge-sharing to strengthen design quality

I led dynamic, international teams across Zurich, Munich, and Bregenz, driving innovative UX solutions for top clients in robotics and Industry 4.0. From managing design sprints to building cohesive design systems, I focused on user-centered strategies that pushed boundaries and enhanced product experiences. – Leadership & Strategy: Managed design pitches, team operations, and processes, ensuring high-quality outcomes and continuous team growth. Facilitated agile design sprints and workshops, delivering impactful results in fast-paced environments. – Innovation & Research: Managed user research, testing, and usability studies, presenting insights to stakeholders. Developed innovative design solutions in collaboration with industrial and service designers, focusing on interaction, accessibility, and ergonomics. – UI Design & Branding: Created and maintained design systems using Sketch and Abstract, ensuring consistency across all digital products while perfectly aligning with branding goals.

Collaborated with cross-functional teams (Product Management, Marketing, Developers, IT Architects) to develop design systems and pattern libraries (Atomic Design) using Sketch. – Viu Wear, Online Shop and Retail App: Created ideation, interaction, and workflow concepts, including sketching, prototyping, and UI design with micro animations. – Product Design Lead, Security App - Credit Suisse: Facilitated Design Thinking workshops, developed UX strategy, authored JIRA user stories, and re-engineered front-end libraries. Created wireframes, screen designs, and interactive prototypes, conducting testing in sprint cycles. – Google, Wave 2.0 Product Redesign Study (HSR Master Thesis): Conducted a redesign study, focusing on user experience and product improvements.

Led design and development for responsive web and e-commerce platforms, including: – Requirement engineering, ideation, wireframing, and user testing. – Mobile-first design, coding (HTML5, CSS, JS), and cross-device testing. – Front-end development for CMS like Drupal and Symfony. – UX reviews and supervision of junior developers.

– Visual and technical conception, Design/Technical Research, – UX, Information Architecture, Frontend Prototyping for web and mobile devices, – Pitch presentations, Project Management

Full-stack development across web and mobile platforms (HTML, CSS, JS, PHP, CMS). Led technical project management, architecture design, and client coordination. Delivered information architecture, wireframes, and interaction concepts for high-profile clients.

At Credit Suisse, I advanced from Banking Apprentice to Junior Application Consultant, co-managing release and change processes as Jr Consultant, as well functional testing, and user training for a Java-based financial application. I also handled Oracle database modelling and server management. Earlier, I supported IT operations and managed SME credits in Lausanne and Zürich. These roles strengthened my problem-solving, technical, and communication skills, providing a solid understanding of financial systems and operations, which laid the foundation for my transition into design and digital business.