Lysiane Barriol
Versatile and operational professional
Salaire / Taux journalier
Nice, France
Freelance
Peut venir sur site
Expertises
Langues
À propos
Introduction
I’m Lysiane Gasiglia, 33 years old, and passionate about skiing, rugby, and travel. After 4.5 years in various management roles at a CAC 40 company (Unibail-Rodamco-Westfield) and 4 years of entrepreneurship (I co-founded www.unio-preparation.com), I can confidently say I’m a true "Swiss army knife." I’m comfortable in both analytical and operational roles, as well as strategic functions. Based in Nice, I’m looking for hybrid roles in 360-degree positions (such as Chief of Staff).
Expérience de travail
Co-Founder
Unio PréparationFreelance
déc. 2020 - Présent
5 ans 11 mois
Lyon, France
Unio is the first 100% online and secular counseling program, designed for French speaking couples on their way to marriage: www.unio-preparation.com 1) Create the offer and the platform from scratch 2) Define the strategic and commercial vision, transmit it to the team (1 product manager, 1 developer) 3) Improve the product thanks to the feedbacks from 300+ client couples (test and learn approach) 4) Design and implement the marketing and acquisition strategy : - Social Media : 10k+ followers on Instagram - Emailing : newsletter followed by 30k+ people - SEO : 8k monthly visits on the blog - SEA / Meta Ads - Media plan and partnerships (general and specialized press)
Travel
Career Break
nov. 2020 - janv. 2022
1 an 3 mois
14 month trip around the world
Unibail-Rodamco-Westfield
oct. 2015 - mars 2020
4 ans 6 mois
Région de Lyon, France · On-site
Shopping Center Manager /// Confluence (Lyon) / Toison d'Or (Dijon)
juin 2018 - mars 2020
1 an 10 mois
Région de Lyon, France · On-site
4-star Shopping Center: 9.8M visits per year, 94 shops/restaurants/cinema, 54 000m2 GLA - Piloted the daily exploitation of the shopping center (profit center) - Created and deployed both the technical and marketing yearly budget to improve the customer journey and offer the best experience to our visitors - Managed directly a team of 8 people, as well as many on-site service providers (cleaning, security…)
Operating Business Analyst/Developer (Asset Management) - Specialty Leasing
déc. 2016 - juil. 2018
1 an 8 mois
Région de Paris, France
Specialty Leasing is an independent Business Unit within URW, in charge of additional revenues in shopping centers (pop-up stores, roadshows, services, digital advertising) for a yearly turnover of 17M€ - Defined the 5-year strategic plan of the BU on the whole French portfolio (25 shopping centers): financial planning, sales analysis - Actively developed the business and launched innovative projects regarding services and digital advertising
Analyst - European Graduate Program
oct. 2015 - déc. 2016
1 an 3 mois
Vienna, Austria - Paris, France · On-site
European Graduate Program with 3 rotations: 1) Leasing department in Austria (4 months) Designed and implemented the commercialization strategy of Shopping City Süd in Vienna (http://scs.at/) 2) UR Lab (Innovation department) in Paris (6 months) Launched the 1st season of UR Link, Unibail-Rodamco's acceleration program for retail startups 3) Specialty Leasing and Advertising division in Paris (4 months) Managed the services offer in 25 French shopping centers (negotiations, contracting, operational follow-up...)
Internal Consultant E-Commerce (Moet Hennesy)
LVMH Wines & SpiritsFreelance
févr. 2015 - mai 2015
4 mois
Région de Paris, France
Implemented a strategy to launch a multi-brand e-commerce website in the targeted countries
Consultant Intern
Mars & Co.
oct. 2013 - mars 2014
6 mois
Région de Paris, France
Redesigned the distribution channels strategy of one of the world’s leading players in the tire industry
Business Analyst Intern
Bretagne Diffusion, Textile trading company
mars 2013 - juil. 2013
5 mois
Shanghai, Chine
- Analyzed the sales and built a client segmentation to develop a distribution strategy - Developed a B-to-B e-commerce website
Assistante Marketing Circuits Découverte
Club Med
août 2012 - janv. 2013
6 mois
Région de Paris, France
- Developed various communication media (brochure, e-mailings...) and launched the website dedicated to the “organized tours” division - Studied the premium “organized tours” competitive environment to launch a new product range - Analyzed sales and launched promotional offers, partnerships with the press...
Formation
Télécom Paris
Master Management des Nouvelles Technologies
2014 - 2015
1 an 2 mois
HEC Paris
Programme Grande Ecole, Master of Science (M.Sc.)
2010 - 2015
5 ans 2 mois
Lycée Sainte Marie, Lyon
Classe préparatoire aux grandes écoles, voie ECS
2008 - 2010
2 ans 2 mois
Licences et certifications
SEO
Délivré le : sept. 2023
Copywriting
Délivré le : avr. 2023
Certification Google Ads sur le Réseau de Recherche
Délivré le : oct. 2022