Manal L.

Brand Marketing Manager | MBA | Board member.

6 recommandations

Salaire / Taux journalier

6 personnes recommandent

Ctre de Fyfi, Maroc

Freelance, ouvert au CDI

Expertises

Stratégie MarketingEmailingCRMTalent AcquisitionÉtude de marchéAnalyse concurrentielleÉvénementielBudgétisationPrévisionsNotion

Recommandé par

Adil Marzouk

ESCA Ecole de Management

Adjunct Lecturer

A recommandé le 04 mai 2024

Mouad Koudia

Hasta

Head of Operations

A recommandé le 19 février 2024

Abdellah BOURTI

Ecole Mohammadia Des Ingenieurs

ingenieur d etat Réseau et Telecom/Programmeur J2EE

A recommandé le 31 juillet 2023

Et 3 autres personnes

À propos

Introduction

Results-driven Marketing Manager with proven expertise in strategic marketing, brand communication, and accelerating business growth.

Liens

Expérience de travail

Associate

Mitsubishi Corporation

Casablanca Metropolitan Area

Sales And Marketing Associate

Celgene

Casablanca Metropolitan Area

Sales Marketing Manager

Morservs

Casablanca Metropolitan Area

Outlining and implementing strategic business plans Drawing up sales proposals: Drawing up offers and sales proposals tailored to customers' needs. Perform presentation of IT solutions to potential customers BtoB BtoC Play an integral part of driving inclusive culture Organization of special events 'webinars etc' Building new partnerships and strengthening existing ones In charge of recruitment, goals setting, and monitoring performance of sales representatives Identify & seek out new business opportunities Marketing budget monitoring and the marketing and event controlling. Building healthy, long-lasting customer relationships Presenting sales, revenue, and expenses reports and realistic predictions to top management Identifying rising markets and market shifts and gaps while being entirely informed about the new products ( softwares ) and competition Use of CRM , Infobip and other marketing tools

Marketing Manager

Groupe Scolaire la Résidence

Casablanca-Settat, Morocco

Create and execute digital marketing strategies aligned with business goals. Plan and manage digital campaigns (E-mail, social media, display advertising). Monitor and analyze campaign performance; provide insights for optimization. Develop and refine comprehensive marketing strategies that align with company goals. Develop and manage social media strategies and content. Design and manage email campaigns; analyze performance metrics. Oversee digital marketing budgets and resource allocation. Work with creative and other departments to align marketing initiatives. Design and oversee the implementation of multi-channel marketing campaigns. Collaborate with creative teams to ensure campaigns effectively communicate brand messages. Manage and organise events.

Consultant en stratégie marketing

Confidentiel

juil. 2024 - Présent

2 ans 4 mois

Country Brand Marketing Manager-Member of the Executive Committee

Yassir

juin 2023 - juil. 2024

1 an 2 mois

Member of ‘Board Committee'Conduct market Use of different tools for 'E-mail campaigns , META campaigns, project management, research and analysis. Strategic decision making. Oversee the development and execution of business plans . Collaborate with cross-functional teams to ensure implementation of agreed upon digital & business strategies Stackholders management External communication Creation and end-to-end execution of Marketing Services projects focusing on financial performance and impact. Monitor market trends, research consumer markets and competitors’ activities. Oversee new and ongoing marketing and advertising activities. Analyze brand positioning and consumer insights. Working effectively with other marketing disciplines and with cross-functional teams. Manage a team of marketing people working on brand initiatives. Working with design, innovation and research agencies. Tracking the performance of the brand's digital platforms. Analytical and creative skills—a balance of commercial and strategic acumen. Translating brand elements into plans and go-to-market strategies.

Commercial Marketing Manager

Confidential

juin 2019 - mai 2020

1 an

Casablanca, Maroc

Acquisition of new markets Research competition, investigate benchmarks and provide suggestions for improvement Manage team members ( Designers , Web developpers , Project manager ) Keep an excellent customer relationship Measure and manage online content Build inbound marketing plan & Com plan


Formation

ITHT

Gestion

EFCI

Bachelor of Commerce - BCom, International Business/Trade/Commerce/Supply chain management

Global & international logistics, Marketing, International payments ,Finance , sales ,Communication ,Business English, International regulations in commerce & management.

Coventry University

MBA | Master of Business Administration - MBA

Supply Chain management, Managerial Finance , Marketing in a Global age, Innovation & Entrepreneurship, Business English, Organisational Behaviour , Strategic HR Management , Leadership : Toward leading Self & Global cultures , Global Strategic management.


Licences et certifications

IELTS

Délivré le : janv. 2026

Certifié par British Council

Test of English for International Communication

Délivré le : janv. 2011

Certifié par Wall Street English

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