Manon Lepinay

Development of a mentoring mobile app for under-resourced women entrepreneurs in MENA, in collaboration with MicroMentor.org. ● Defined research strategy, objectives and project roadmap. ● Conducted exploratory and evaluative research, leveraging both quantitative & qualitative methodologies (interviews, data-web, surveys, usability testing, personas), leading to the launch of a new MicroMentor app (5k+ downloads in MENA).

● Delivered creative brand & product strategies based on powerful human insights, supported by qualitative & quantitative research for 60 clients across industries (e.g.: Accor, Air France, Match.com, Bouygues Telecom, Société Générale, LVMH, L’Oréal, GSK, French Government, etc.). Awards: 1 Silver Pencil for Rua Vieja campaign (creative effectiveness); 1 Gold Pencil and 2 nominations for MMG Awards 2020 for Old Spice Israel campaign. ● Designed and facilitated 18 design sprints (270 participants) for Google’s major clients. ● Mentored and upskilled internal teams on building data powered user insights across EMEA (+150 colleagues). ● Lead development of internal data solutions with engineering teams (AI powered social listening, search correlation). ● Keynotes & Jury: Jury member at Le Book Connections Digital Europe 2020/22. Speaker at Women Forum Global 2020

• Lead projects to increase participation & volunteering in Google Paris: set team OKRs & action plan, bult community of volunteers to exchange best practices (70+ active members). Lead a team of 5. • Organized Google Serve events in France (2022: 3 talks, 8 trainings, 5 mentoring sessions. 35 NGOs participated). • Sistech ambassador: responsible for volunteers’ recruitment, Google employees’ donations and access to Google Solutions.

● Analysed Google data & signals to help creative teams identify their target audience, understand user behaviours & craft brand strategies with Google Technologies (AR/VR for grocery shopping, Cloud, Maps, YouTube). Resulted in significant brand lift increases (+20% on avg.). ● Built in-depth industry knowledge and presented at external events (300+ C-level).

● Guided 46 key clients in their internationalisation journey: go-to-market strategies, payments, logistics, customer care. ● Led C-level workshops and keynotes (e.g.: VivaTech 2017) to accelerate FR clients’ digital growth (+15-30%).

Developed and nurtured strategic relationships with French enterprise accounts. • Top performer: Achieved 145% of Q4 2015 quota and 125% of Q1 2016 quota • Facilitated the deployment of Dropbox Business in one of the global top players in the media industry (built training material and gave 30 beginners and advanced presentations of our Business solution to 200 users)

I assisted Small and Medium sized businesses in working more efficiently across the EMEA market (especially from French, Spanish and English speaking countries) by managing the whole sales cycle, from understanding my leads’ business needs to communicating the Dropbox value, growing a successful client relationship and closing deals. • Top Performer of the SMB Team: achieved 160% of Q2 2015 quota • Trained and coached SMB Account Executives • Monitored the daily reporting sales metrics • Built a live knowledge library about the Sync and Share competitive landscape and improved internal processes • Led bi-weekly team meetings