Marc Doumeng
Head of Product | Streaming & E-commerce
Salaire / Taux journalier
Paris, France
Freelance, ouvert au CDI
Peut venir sur site
Expertises
Langues
À propos
Introduction
Head of Consumer Product with more than 10 years driving digital transformation across streaming, e-commerce, and ticketing. Led teams of 12+ product managers at Bedrock managing 50+ devices for RTL Group platforms; scaled Veepee to France's 3rd largest ticketing platform with 4x conversion improvement; doubled e-commerce sales at Aramisauto as CPO. Expert in AI/LLM integration, multi-model streaming (AVOD/SVOD), and data-driven product strategy to accelerate growth and optimize user experience.
Expérience de travail
Head of Consumer Product
Bedrock Streaming
janv. 2023 - Présent
3 ans 10 mois
Neuilly-sur-Seine, France
- Shape the product experience for M6+, RTL Group streaming platforms, overseeing a team (12 senior product managers) focused on cross-devices (around 50), cross-models (AVOD, SVOD, HVOD, TVOD, SaaS), cross-client initiatives. - Crafted and communicate the product vision and roadmap - Prioritize feature to align with company objectives (OKR) and market opportunities such as personalization, search AI / LLM, enhanced Live Sport experience etc. - Defined key deliverables and methodologies (Design thinking, ShapeUp, Scrum) to streamline product development processes. - Establish close collaboration with engineering and design teams to ensure cohesive product development and execution. - Manage the product lifecycle from ideation to market launch, ensuring alignment with user needs and business goals. - Recruit, manage and coach talents to empower and drive them to success - Conduct market trend analysis to identify growth opportunities and inform product direction.
CPO / Head of E-Commerce
Aramisauto
août 2021 - déc. 2022
1 an 5 mois
Paris, France
- Comex member / Manage P&L for e-commerce targeting from 10% to 20% of sales online to meet profit targets. - Lead cross-functional teams (4 PMs, 3 designers, 2 QA, 1 data analyst) to align product vision, strategy and roadmaps with business goals. - Double the car trade-in or buyback volume through better pricing algorithm, new web and mobile app UX. - Drive product development from conceptualization through launch, collaborating in a multi-channel eco-system with engineering, stores and marketing teams. - Implement data analytics and A/B testing approch to inform business decisions and optimize performance. - Support and deploy the lean management methodology accross the department.
Veepee
janv. 2014 - juil. 2021
7 ans 7 mois
Paris, France
Head of Product
janv. 2018 - juil. 2021
3 ans 7 mois
Paris, France
- Define and articulate product vision and strategy for Entertainment & immaterial tribe including Front B2C ticketing & Services (Carte rose, couponing, subscription offers) and Back B2B Production portal & Data. - Became the 3rd biggest ticketing plateform in France behind Fnac and Ticketmaster, driving teams to improve the conversion rate from 0.5 to 2%. - Lead cross-functional teams (4 PMs, 2 designers, 2 QA) to align product vision, strategy and roadmaps with business goals. - Collaborate with marketing to define go-to-market strategies and promotional activities, SEO/SEA. - Utilize data analytics to inform product decisions and measure performance post-launch, data centric, A/B test approch.
Senior Product Manager
janv. 2014 - déc. 2017
4 ans
- Led the redesign of search and homepage experience for Veepee.com, significantly enhancing user experience and private sales access. - Led the improvements of conversion rates for the Beverages and Alcohol business unit by +1pt, creation of a wine subscription offer. - Managed end-to-end product lifecycle from creation to go-to-market on veepee.com/entertainment and panda-ticket.com, full user journey from navigation through to booking/payment processes. - Accountable for requirement gathering, backlog management, user story creation, quality, stakeholder engagement, A/B testing, budget oversight and OKR definition, tracking.
Founder
MD CARS
juil. 2012 - déc. 2013
1 an 6 mois
Neuilly-sur-Seine, France
- Built and led a business end-to-end, from legal setup and financial management to digital marketing, sales and operations. - Drove digital website, SEO/SEA strategy, oversaw full customer journey to deliver business growth and operational excellence from 0 to 550k€ TO.
Product Manager / Product Owner
Thomas Cook
avr. 2005 - juil. 2012
7 ans 4 mois
Paris, London, Aachen
- Led a European migration project to consolidate all web and reservation platforms into a single platform. - Led UX improvements, conversion rate optimization, and booking path enhancements for thomascook.fr and jettours.fr, including platform migration and redesigns, as well as SEO/SEA strategies. - Managed an IT team for thomascook.fr and white label works council booking site, supervising 5 internal developers and external web agencies. - Started as developer for thomascook.fr and neckermann-travel.fr, contributing to the technical advancement of online booking services.
Web Developer
Carrefour
sept. 2003 - mars 2005
1 an 7 mois
Paris, France
- Web Developer for carrefour.fr and voyages.carrefour.fr, developing back office in collaboration with Redhat / front office interfaces, redesign, marketing operations (Contests, mini websites...), SEO / SEA in collaboration with Publicis.
Formation
Greta (Paris, France)
Master’s degree, Technologies de l''information
2000 - 2001
2 ans
Edmonds Community College (Seattle, USA)
Bachelor’s degree, Technologies de l''information
1999 - 2000
2 ans
ENC Bessières (Paris, France)
Technical degree (2 years developer engineer)
1997 - 1999
3 ans
Licences et certifications
Management
Délivré le : oct. 2019
Gestion de projet Agile / Scrum avancé
Délivré le : oct. 2018