Marco TSITSELIS

Senior Agile Coach & Product Owner

42 recommendations

Salary / Daily rate

20+ people recommend

León, Spain

Mobility: Madrid, Amsterdam, ...

Freelance

Can come onsite

Skills

Product StrategyProduct ManagementProduct OwnershipProject Management (PMO)A/B TestingAgile CoachingKanbanScrumGrowth StrategyConsulting ITKnowledge ManagementManagement ConsultingStrategy & ConsultingBusiness TransformationDigital Transformation

Languages

Spanish (Native)Italian (Native)EnglishCatalan

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About me

Intro

Agile Coach & Product Owner with 15+ years bridging technology and business, delivering solutions for 6M+ users across global organizations like ING and Google. Proven expertise in mobile product development, team transformation, and AI-driven innovation with quantifiable results: 378% YoY growth, 100% occupancy rates, and 12% net returns. I help organizations accelerate digital transformation through Agile methodologies, strategic product leadership, and emerging AI technologies.

Links

Work experience

Co-Founder & AI Product Strategist

whitespresso

Feb 2025 - Present

1 year 9 months

Remote

*** whitespresso.ai: AI-powered platform enabling professional profiles to have intelligent conversations and connect users with opportunities autonomously *** Skills vs Responsibilities & Achievements: Product Strategy, Leadership - Conceptualize AI-powered platform, enabling professional profiles to have intelligent conversations and connect users with opportunities autonomously - Launch live v0.1 MVP and drive development toward v1.0, managing product and technical decisions Lean Startup Development, Co-Founder Management - Coordinate design and development capabilities while balancing hands-on development and strategic decisions - Pioneer conversational AI networking approach, proving business concept with minimal resources Market Validation, Business Development - Validate assumptions through user feedback, continuously refining product-market fit - Navigate early-stage challenges in emerging AI networking market

Agile Coach and Trainer Freelancer

ISDI

Sep 2017 - Present

9 years 2 months

Madrid Area, Spain

*** ISDI: Superior Institute for the Development of Internet *** *** Skills vs Responsibilities & Achievements: Training, Communication, Agile, Scrum, Product lifecycle - Prepare and present a 1,5 hours training on Agile methodologies applied to application development - Record 3 video webinars as part of the Global Executive Master in Digital Business program & the IMPACT Growth acceleration program by IMPACT Accelerator, the second largest startup accelerator in Europe - Ensure the training is suited to multinational professionals, CEOs and general managers who need to understand Agile from a management perspective

Director of Real Estate

TSITSELISFreelance

Jan 2023 - Jan 2025

2 years 1 month

León, Spain

*** TSITSELIS: Personal investment company focused on residential real estate acquisition, development and rental management *** Skills vs Responsibilities & Achievements: Strategic Investment Analysis, Market Research - Identify and acquire multiple high-potential residential properties through comprehensive market analysis and data-driven investment decisions - Analyze market gaps and develop innovative property solutions, ensuring 100% occupancy rate and considerable monthly income streams Project Management, Stakeholder Management - Deliver complete property renovation projects 15% ahead of schedule, orchestrating complex ecosystems with 15+ contractors, designers, suppliers, and financial institutions - Establish standardized renovation procedures, reducing time-to-market by 30% Business Development, Performance Optimization - Generate 12% annual net returns on property portfolio, exceeding typical Spanish market yields by 2x through strategic investment choices and cost optimization - Navigate regulatory challenges and market fluctuations, maintaining project timelines and profitability targets

Mobile Product Owner

ING NederlandFreelance

Feb 2018 - Jan 2023

5 years

Amsterdam, Netherlands

*** ING: Global financial institution with omnichannel distribution strategy *** Skills vs Responsibilities & Achievements: Flexible, Self-starter, Proactive - Starting with the minor scope of replacing 2 legacy mobile components, I built up a delivery center in Spain, that offers >6 mobile solutions consumed by >6 millions customers in >5 countries - Provide clarity on business requirements and IT environments, I facilitate the Authenticated call solution design, coordinating the implementation of it by the experts in multiple teams/tribes. To save 40+ seconds per call on ~2M calls/year Strategy, Communication, Stakeholder mgm, Persistence - Orchestrate a complex international eco-systems of ambitious goals, various priorities, challenging stakeholders and tight timelines - Deliver a global Chat mobile solution, managing the interdependencies between various departments and local/global programs Product ownership, Accountable, Results oriented, Conflicts & Risk management - Enable Third parties in multiple countries to aggregate ING to their systems, granting the success of global projects such as PSD2 - Align Web and Mobile business objectives, combining native and Single Sign-on technologies to generate +15% of sales with the Product Shop - Define roadmaps, align on priorities, follow up on execution, manage interactions and expectations, to deliver the Unite Inbox to 5M of customers. Always balancing short and long term Vision to increase relevance Pragmatic, Energetic, Leadership, Engaging - Evangelize and start up initiatives, to move to one single App at ING globally, promoting standard procedures and efficient collaboration across countries - Transform a group of professionals in a truly Agile team eagers to innovate, that delivers in autonomy high quality code, document efficiently and communicate effectively

Agile Coach and Trainer Freelancer

Andaira Technology SL

Sep 2017 - Dec 2017

4 months

Madrid Area, Spain

*** Andaira: Consulting and social research services specialized in IT, coaching and training *** *** Skills vs Responsibilities & Achievements: Training, Product Ownership, Agile, Scrum, Kanban - Ensure the development of 3 sessions of 20 hours each of interactive knowledge sharing - Train >50 participants on Scrum Product Owner - Archive 90% of NPS Promoters, based on Net Promoter Score measure

Project Product Manager Freelancer

LUCKYLINK Recruitment

Apr 2017 - Dec 2017

9 months

London, UK

*** Luckylink: Recruitment company, powered by Artificial Intelligence *** *** Skills vs Responsibilities & Achievements: Strategy, Business Development, Product Ownership - Clarify business vision to maintain momentum and focus - Influence business strategy to plan and manage the product roadmap - Improve productivity by defining and implementing structures and procedures Project management, Scrum, Communication, UpWork - Deliver high-performance recruitment platform that dramatically reduces the work of recruiters - Release web and mobile platforms, powered by AI and machine learning, enabling us to be the faster and cheaper agency on the market - Manage a team of 7 experts working in remote. Constantly follow up ensuring all the pieces work together

Co-Founder / Strategist

Rolig

Oct 2014 - Mar 2017

2 years 6 months

Barcelona, Spain

*** Rolig: Digital agency specialized in business strategy, design and development *** *** Skills vs Responsibilities & Achievements: Responsible, Result oriented, Eye for details - Definition of structures and methodology - Projects & clients follow up, to ensure deadlines are respected and no issues are raised too late - Create value proposition/pitch deck to support sales Project management - Strategy definition for startups Problem solving, Thinking out of the box - Business and technical consultancy - Improve processes and structures Startup, Strategy, Virtual team - Ensure the company grows up as planned - Effective and efficient projects delivery through the use of virtual teams

Senior Technical Operations Specialist

Yahoo

Jan 2015 - May 2016

1 year 5 months

Dublin, Ireland

*** Yahoo: Multinational technology company invested in internet search, media websites and advertising technologies *** Skills vs Responsibilities & Achievements: Self-Starter, Accountable, Proactive, Communication - Own the Gemini API EMEA partners support infrastructure, with a significant impact in ensuring 378% Yahoo Gemini YoY growth - Grant >60 new clients integrations into Gemini (e.g. Booking.com, Skyscanner, Plista, Rakuten, Zalando Lounge and more clients) - Generate +43% active advertisers and +106% total spending (130k in Q4) for a single client (twiago) - Lead the Dot tag technology adoption in EMEA and ensure go-to-market (otherwise impossible) of >80 campaigns Management, Structured, Innovating, Training - Ensure the deployment of >20 sessions of intense knowledge sharing, for >10 teams and a total of ~150 Yahoos. Archive 93% positive feedback from participants - Introduce new Training score and reward system, to increase participants engage

Co Founder

Rock your Meal

Jan 2014 - Jan 2015

1 year 1 month

Barcelona Area, Spain

*** Rock your Meal: Rock your Meal is the new recipes search engine by ingredients. *** Skills vs Responsibilities & Achievements: Entrepreneurship, Startup - Starting from an idea, made it real and released on the market in 1,5 months Strategy, Business development - Social media marketing, to increase the visits to the site up to 5.000 users - More than 3k followers, sharing and fans of the brand Project management, Agile - Definition and follow up of the execution strategy - Being Agila, improving our system weekly, to reach 30% of users fidelity Evangelist, Networking - Finalist at accelerator programs (Wayra, Plug&Play) - Started collaborations with other startups (FoodieAmateur, FoodSpare, and more)

Digital Specialist Freelancer

Buzzery

Nov 2012 - Mar 2014

1 year 5 months

Barcelona, Spain

*** Buzzery: Online Marketing consultancy specialized in digital marketing strategies *** Skills vs Responsibilities & Achievements: Social media, SEM, Google Adwords, Community management - Define and execute a digital marketing campaign for knowalzheimer.com - 20k followers (just in Facebook / 8 months), increment of 200% website visits, 200% KPIs effectiveness Web 2.0, UX, SEO, Google Analytics - Responsible for web development of logisfashion.com - Increment of 150% website visits Business, Sales - Detection of new business opportunities with +50% of revenue generated

Co-Founder / CEO

SmilingEffect

Jan 2012 - Jul 2013

1 year 7 months

Barcelona, Spain

*** SmilingEffect: SmilingEffect is the community of people who share happiness. We had the dream to turn small moments of happiness in a contagious wave of smiles, by a mobile App to start share photos, video and audio clips to spread your happiness all over the world *** Skills vs Responsibilities & Achievements: Self-Starter, Mobile business - Project definition from scratch to business - Product ownership of an innovating social media platform Product lifecycle, Apps - Release of iOS app, a twitter of smiles Project management, SCRUM, Virtual team - Build up a team of 12 members remotely located. Develop team-building strategies. Charismatic management of 1,5 years of work. No salary but self-accomplishment award Digital & Social marketing - 300 downloads from +20 countries - Community creation and management. >6k followers, with no paid campaigns Evangelist, Business development - 4 months of negotiations with Danone, for a possible partnership. Finally it didn’t happen

Project Manager

Google

Feb 2011 - Dec 2011

11 months

Madrid Area, Spain

*** Google: Multinational public corporation invested in internet search, cloud computing and advertising technologies *** Skills vs Responsibilities & Achievements: Project planification, Self-Starter, Agile - Lead the "Accounts Cleanup" project. Plan, execute and monitor the deployment of Google's new security policy framework. Worldwide scope Communication, Follow up, Virtual team - Define and manage a global communication strategy to reach >3k Google’s teams, from several different cultures - Follow up with internal users, stakeholders and upper management - Coordinate a virtual team. Manage work backlog. Prioritize team’s support Conflicts & Risk management, Accountable - Project delivered on time, on budget and with high quality

Project Manager

everis

Oct 2009 - Mar 2011

1 year 6 months

Barcelona Area, Spain

*** everis: Multinational consulting firm specialized in IT, outsourcing and professional services *** Skills vs Responsibilities & Achievements: Entrepreneurship, Management - Lead the “Base Support” project for the Documentation workstream - Team creation and management. 15 people, providing 95% SLA success - Personal development coaching Result oriented, Client satisfaction - Reporting to high management. Main responsible for the Zurich Insurance client - Being the key connection point between the business and the development

Project Manager

Accenture Technology Solutions

Aug 2007 - Jul 2009

2 years

Barcelona Area, Spain

*** Accenture: Global management consulting, technology services and outsourcing company *** Skills vs Responsibilities & Achievements: Autonomy , Accountable, Analytical problem solving, Eye for details - Responsible for AIS (Accenture Insurance Solution) Product Factory workstream, international market investigation, definition and development of new products - New technology scouting - Proactive improvement of existing proprietary tools. Insurance new product definition was speed up by 60% Testing, Multicultural awareness - Responsible of product testing. Coordinating 30 people team, 90% located in India Sales, Client orientation - Creation of functional and technical document. Demo man for the UK market - Multiple clients relationship management: Banc Sabadell, Pelayo Insurance, AXA Insurance, Zurich Insurance and more

Analyst

Transcom

Oct 2006 - Aug 2007

11 months

Barcelona Area, Spain

*** Transcom Worldwide: Business Processing Outsourcing (BPO) provider, CRM and CMS consulting company *** Skills vs Responsibilities & Achievements: Developers team management - Coordinate 4 people. Providing 24/7 support to Signa client - Stakeholders management (3 clients in total) and Communication responsible Software development, CMS - Technical support for Orange clients - Development of ~15 telemarketing campaigns

Game Tester

Babel Media

Jul 2006 - Oct 2006

4 months

*** Babel Media Ltd: Web design, design & branding, testing, localisation and translation *** Skills vs Responsibilities & Achievements: Testing, Problem solving - Testing of video games - Issues analysis and Fixing proposal - Risk management

Researching

University of Florida

Oct 2005 - Mar 2006

6 months

Gainesville, FL, USA

University of Florida - Department of Industrial and Systems Engineering (Gainesville, U.S.A) Research about the heuristic GRASP for CCPM (Greedy Randomized Adaptive Search Procedure for a Cooperative Communication Problem in a MANET) GRASP: Greedy Randomized Adaptive Search Procedure Autors: C.W. Commander, P. Festa, C.A.S. Oliveira, P.M. Pardalos, M.G.C. Resende, and M. Tsitselis 2008 Published “A Greedy Randomized algorithm for the Cooperative Communication Problem Ad Hoc networks” - Scientific Commons (http://en.scientificcommons.org/40934904) 2008 Chapters in book “GRASP with path-relinking for the cooperative communication problem on ad hoc networks” in “Cooperative Networks: Control and Optimization” - D.A. Grundel, R.A. Murphey, P.M. Pardalos, and O.A. Prokopyev (editors), Edward Elgar Publishing, Chapter 10, pp. 187-207 2007 Published “Cooperative communication problems in ad-hoc networks” - Cooperative Networks: Control and Optimization, D.A. Grundel, R.A. Murphey, P.M. Pardalos, and O.A. Prokopyev (editors), Edward Elgar Publishing 2007 Chapters in book “Improved GRASP for the Cooperative Communication Problem in Ad Hoc Networks”, Submitted to: D.A. Grundel, R.A. Murphey, P.M. Pardalos and O.A. Prokopyev (editors), 6th International Conference on Cooperative Control and Optimization 2006 Published ”A greedy randomized algorithm for the cooperative communication problem on ad hoc networks”, Eighth INFORMS Telecommunications Conference


Education

Università degli Studi di Napoli Federico II

Computer Science, Computer Science

Grade: Final result 110 out of 110 plus "Cum Laude"​ honors distincti

Five year degree

ISDI, Superior Institute for the Development of Internet (Madrid, Spain)

Master's degree, MIB – Master in Internet Business

Activities and societies: http:// www.isdi.education/en/mib

*** ISDI: Superior Institute for the Development of Internet. *** MIB: The MIB (Master in Internet Business) is the first master's degree in integrated management of Internet, borned in Spain borned with the scope to train professionals with a comprehensive, practical and taught by leading experts active in the country *** Features: Master program of 400h, 13 modules dedicated to managing digital enterprises Analysis of business models taught by its creators Development of real business projects during all the course


Licenses & certifications

Generative AI for Everyone

Issued: Mar 2024

Certified by DeepLearning.AI

Generative AI Fundamentals

Issued: Feb 2024

Certified by Google Cloud Skills Boost

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