Margaux Biancheri

As a freelancer, I cover all stages of a project, from user research and strategy to crafting tailored interfaces. I am particularly attentive to UX writing, accessibility, and eco-design challenges, integrating these aspects whenever possible to create more inclusive, responsible, and impactful experiences. AI-generated visuals have also become one of my specialties, allowing me to explore new creative approaches and maximize the visual impact of my projects. My Services ➡️ Design I specialise in crafting seamless user experiences and visually striking interfaces for applications and websites. I offer end-to-end support, from research and strategy to prototyping. ➡️ Art Direction I help brands develop and strengthen their visual identity across all touch points. By designing cohesive and impactful visual universes, I am involved in both the conceptualisation and execution of graphic elements. ➡️ AI-Generated Visuals Leveraging generative AI tools, I create static or video visuals tailored to brand needs. This includes concept creation, mood board design, and illustrations for landing pages.

Saegus is a consulting firm (consultech). Portfolio: - Co-pilot Adventure: Led the creation of a gamified app centered around prompt sharing, from concept to execution. Responsible for Artistic Direction, UX/UI design, and the development of both static and animated AI-generated visuals. - Toolbox: website revamp of a platform focused on Design Thinking tools, reshaping UX/UI and branding. - LVMH: Redesign of the LVMH group's showcase website (+500 web pages translated into 5 languages). Project management. Acting as an intermediary between the head of digital at LVMH, the development agency, the design agency, and the translation pole. - Created AI-generated visuals using MidJourney for a global beauty and cosmetics company's Innovation Lab - Contributed to the art direction of an internal communication project focused on digital continuity for a leading aerospace and defense company

A strategy consultancy and creative agency that helps brands, businesses and media companies grow, in visibility, singularity and efficiency. Represented in Paris, Bordeaux, London and Tunis. Portfolio : - National TV channel - TF1 (media - app) - National newspaper - La Tribune (media - app, desktop, mobile responsive) - Monetico (Big four major banking group - Parent brand's website revamp - desktop, mobile responsive) - Alvo (FinTech - M&A SaaS platform) - Richemont (major luxury group - knowledge share SaaS platform).  Other work : - UX writing strategy and implementation in the agency's workflow - Visuals generation on Midjourney, AI trainings for the team, creation of a magazine "Imagine" designed with the help of AI. - Moderator of roundtables reuniting guests such as TF1, Qonto, Disneyland.

A full service executive management organisation that partners with high-net worth individuals and organisations. - Portfolio: Global Entrepreneurs, VC. - Preparing international conferences, PR, benchmarking. - Operating across several time zones, extensive diary management and workflow, arranging travel bookings globally, team events.