Marie Touchelet
Experte Communication - Aéronautique & Tourisme ✈️
Salaire / Taux journalier
Paris, France
Freelance, ouvert au CDI
Peut venir sur site
Expertises
Langues
À propos
Introduction
Fille de pilote, j’ai grandi entourée d’avions. C’est pourquoi j’ai naturellement bâti ma carrière professionnelle autour de ma passion en accompagnant les acteurs majeurs de l’industrie aéronautique et du tourisme dans leurs stratégies de communication et de marketing en France et à l’international. ✈️ Depuis +5 ans, j’ai développé mon savoir-faire aux côtés de plusieurs compagnies aériennes françaises. Aujourd’hui, je vous offre mon expertise pour vous aider à renforcer votre notoriété.
Expérience de travail
Air Caraïbes
avr. 2023 - Présent
3 ans 7 mois
Orly, France
Marketing, PR & Social Media manager
déc. 2023 - Présent
2 ans 11 mois
Orly, France
Developing the communications strategy with a 360° approach : PR, brand content, digital communications, events, B2C campaigns and corporate communications. PR & Social Media : - Handled press relations, influencers/media trips, and ambassador programs - Monitored media coverage, managed e-reputation, and created content (+38% followers growth for French bee) Internal/External Communication & Events : - Managed and briefed press and creative agencies worldwide (US, France, and Caribbean markets) - Organized, supervised, and monitored the production of photoshoots, interviews, and events - Developed communications for US, Reunion Island, Caribbean, Canada and France markets to ensure alignment and consistency of campaigns - Drafted CEO speeches and statements - Coordinated communication efforts for the launch of the Montreal route - Managed crisis communication and responses Participated in the "Green Team" to promote eco-friendly procedures and drive internal/external advocacy.
Internal Communications manager
avr. 2023 - déc. 2023
9 mois
Orly, France
Developed, implemented, and monitored the internal communication strategy. - Crafted and distributed engaging internal communication content. - Designed branded merchandise aligned with corporate guidelines. - Trained and coached a team of 15 “Air Caraïbes Ambassadors.” - Organized and coordinated various internal events. - Executed promotional planning for onboard marketing campaigns, including Pink October, Halloween, and Movember.
Marketing, PR & Social Media manager
French bee
déc. 2023 - Présent
2 ans 11 mois
Orly, France
Internal Communications Officer
Air France
oct. 2021 - mars 2023
1 an 6 mois
Paris et périphérie
Supported the Economic & Finance teams in creating and managing their communication content. - Executed the communication strategy across multiple platforms, including Intraligne & SharePoint - Produced multichannel communication materials such as flyers, interviews, newsletters, and eBooks. - Planned and coordinated internal events.
Founder & Freelancer Consultant
MARIEV AGENCYFreelance
sept. 2020 - oct. 2021
1 an 2 mois
Paris, France
Communication Consultant & Content Creator - Empowering brands through strategic communication with creative and impactful content. - Helping businesses connect with audiences via tailored communication and content creation. - Bridging strategy and creativity to deliver effective communication and content solutions.
Communications and Shareholder Relations Officer
SEITOSEI - Corporate and Financial Communication
juin 2021 - juil. 2021
2 mois
92300 Levallois-Perret, France
Managed communication with shareholders of a €13.5 million company during a simplified tender offer. - Informed shareholders through targeted messaging related to the share buyback process. - Ensured transparent and effective communication throughout the offer period.
Brand & Content Marketing Intern
Allianz Trade
janv. 2020 - juil. 2020
7 mois
Région de Paris, France
Managed key communication projects, ensuring alignment and effectiveness across multiple markets. - Led the implementation of the internal communication strategy on the intranet and trained 15 employees worldwide in its use. - Ensured consistent brand identity across more than 40 countries. - Produced and distributed diverse communication content.
Communications & Events Assistant
Cohesion Singapore
avr. 2016 - juil. 2016
4 mois
Singapour
- Produced web & print communication materials such as flyers, brochures, and interviews. - Organized strategic events for 3 international customer including PayPal, HBO, and Google.
Formation
EIML Paris
MBA spécialisé, Marketing & Communication
2021 - 2023
1 an 6 mois
EDC Paris Business School
Master's degree, international business option marketing
2018 - 2020
3 ans
ESG
Bachelor's degree, Marketing
2017 - 2018
2 ans