Marion Jewell

CMO | Growth | Digital

Salary / Daily rate

Marseille, France

Mobility: Aix-en-Provence, Paris, ...

Freelance

Can come onsite

Skills

Go-to-marketStrategy & ConsultingGrowthMarketing StrategySquarespaceShopifyE-LearningProduct MarketingE-commerce WebsitesMonday.comAmplitudeCROCRMContent StrategySEOArticles CreationLead GenerationHubspotHotjarBufferWebsitesZapierWebflowConfluenceMeta AdsMailChimpGoogle AnalyticsNotionSEAEvent ManagementWeb AnalyticsLead NurturingEmailingSocial AdsCoaching

Languages

Dutch (Native)English (Native)French (Native)GermanSpanish

About me

Intro

Experienced senior digital freelancer with vast experience in marketing and growth.

Links

Work experience

Chief Growth Officer

Verdon VoyagesFreelance

Apr 2025 - Present

1 year 7 months

Remote

Driving Digital Growth for Adventure Tourism in the Verdon. Managing, growing, and implementing digital strategies, I work to position the Verdon as the #1 Adventure Tourism destination in Europe.

Digital Growth & Marketing Expert

JWLL ConsultingFreelance

Aug 2018 - Present

8 years 3 months

Self employed digital growth expert with 12+ years of experience in the digital tech ecosystem (B2C, B2B, B2G, C2C, D2C, G2B ...) Helping businesses grow sustainably, aiming to identify the right strategy and approach digital development, conversion and innovation.

Chief Marketing Officer

SIANAFreelance

Feb 2024 - Apr 2025

1 year 3 months

Remote, OR 97458, USA

SIANA is the AI copilot empowering real estate agents. The result : less effort, more impact. This powerful user-friendly tool centralises and simplifies all daily tasks, providing key insights at crucial moments. Built to seamlessly integrate with every real estate CRM on the market, SIANA allows agents to focus on what truly matters : closing transactions and customer satisfaction.

Fractional Chief Marketing Officer

Project BrainsFreelance

Oct 2022 - Oct 2024

2 years 1 month

London, UK

Building a Fractional Work platform. Project Brains is a fractional talent platform, matching business growth pains with vetted specialist expertise. Our fractional problem solving model allows for quick, affordable talent sourcing, tailored to specific business needs. Squarespace website creation, Sharetribe platform management, SEO content strategy & implementation, data analysis, value proposition testing, creative marketing efforts (business cards, flyers, imagery ...)

Digital Growth Coach

Marseille InnovationFreelance

May 2019 - Oct 2024

5 years 6 months

Marseille, France

Start-up coach and Fractional CMO for approximately 50 startups yearly. Building and implementing digital growth and marketing strategies for the Marseille Innovation network. - Individual coaching - Workshops - Partner conferences - Breakfast meets

Fractional Chief Growth Officer & Cofounder

reveryFreelance

Feb 2023 - May 2024

1 year 4 months

Building the first online sleep platform, dedicated to empowering each and every one with the best sleep. Helping users build their best sleep routine with curated content, personalised sleep recommendations by sleep coaches and all-natural sleep products. Shopify website creation, SEO content strategy & implementation, data analysis, identification of target users, paid & organic acquisition, CRM automation.

Speaker

Les DéterminésFreelance

Mar 2021 - Mar 2023

2 years 1 month

Marseille, France

Speaker and mentor for digital growth.

Fractional Chief Marketing Officer

Calimed SantéFreelance

Oct 2020 - Oct 2022

2 years 1 month

Marseille, France

Management of the marketing strategy and operations for Calimed ehealth solutions. Objective to increase B2B leads and optimise user journeys, working with the Head of Sales to automate the sales pipe. Also leading the new product launch strategy for EasyConsent. Direct report to the CEO, with fractional management of 3 individual contributors.

Speaker

FabernovelFreelance

Jun 2019 - Jan 2021

1 year 8 months

Paris, France

Speaker on various digital topics: - Digital transformation within companies - The purpose of digital growth - The acceleration of the digital scope in traditional industries - Strategies of digital growth

Fractional Growth Marketing Manager

BNP ParibasFreelance

Sep 2019 - Jul 2020

11 months

Paris, France

As part of the internal digital factory working in the Bivwak! BNP Paribas incubator; building and growing user traction on Colivme, the first French coliving aggregator platform. Mid 2020 the platform was rebranded and relaunched as Flexliving.

Fractional Growth Marketing Manager

SodexoFreelance

Dec 2018 - Jan 2020

1 year 2 months

Paris, France

As part of the internal digital factory; digitalising, preparing and optimising the launch of the Pluxee Sodexo Meal Card for 6 European markets.

Fractional Senior Performance Marketing Manager

SideFreelance

Aug 2018 - Dec 2019

1 year 5 months

Paris, France

First performance marketing ressource, in the space of 12 months built an automated B2C acquisition machine from scratch. Equally consulted on the B2B user funnel and identified various bottlenecks: deployed optimisations to reduce business drop off. Scaled the team up to 3 junior individual contributors and recruited full time Head of Growth as a replacement.

Uber

Nov 2016 - Aug 2018

1 year 10 months

Paris Area, France

Senior Performance Marketing Lead - Western Europe

Sep 2017 - Aug 2018

1 year

Paris Area, France

As part of the EMEA Central Marketing Team - cross-functional management of the online acquisition channels for all markets in Western Europe. Allocation, supervision and analysis of the paid channel budgets, for increased strategic implementation of new campaign/city/market launches - hereby ensuring and measuring the success of all online efforts in each country. Regional scope - France, DACH, Southern Europe

Performance Marketing Manager - Western Europe

Nov 2016 - Aug 2017

10 months

Paris Area, France

As part of the EMEA Central Marketing Team - effective management and measurement of online performance campaigns and budgets for all markets in Western Europe. Regional scope - France, DACH, Southern Europe

Online Acquisition Strategist - Southern Europe

Meetic

Nov 2015 - Dec 2016

1 year 2 months

Paris Area, France

Online acquisition for large markets in Europe. Budget management, KPI follow up, operational implementation + follow up of online acquisition campaigns on various digital levers such as: Affiliation, Display, Email, Mobile App, Social media ... Markets under my responsibility: ES - IT - NL - BE - PT

International Account Strategist

TimeOne

Dec 2014 - Dec 2015

1 year 1 month

Paris Area, France

Management of the international accounts for the BE, NL, UK, DE markets. Implementation of display, social media, emailing, retargeting, remarketing, mobile and social reward strategies. Development of the respective digital KPIs, analysis and reporting, daily contact with the publishers and clients. Increase of the volume/pertinence of the publisher portfolio.

International Account Manager

ESV Digital

Jun 2012 - Dec 2014

2 years 7 months

Région de Paris , France

International project management (Benelux) in digital marketing. Traffic acquisition and development of SEM, and display CPC strategy. Client relationship management, consulting & recommendations, planning and execution.

International Product Manager

L'Oréal

Feb 2011 - Mar 2012

1 year 2 months

Paris, France

International Product Manager

The Estée Lauder Companies Inc.

Oct 2008 - Jul 2009

10 months

Paris, France


Education

Universidad de Alcalá

Specialisation, Business Strategy and Consulting, Specialisation, Business Strategy and Consulting

2011 - 2012

1 year 2 months

OMNES Education

Master in International Business Management, Management International, Master in International Business Management, Management International

2010 - 2012

2 years 2 months

Birmingham City University

Bachelor in Marketing, Advertising and Public Relations, Marketing, Publicité et Relations Publiques, Bachelor in Marketing, Advertising and Public Relations, Marketing, Publicité et Relations Publiques

2006 - 2010

4 years 2 months

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