Mathieu Lefebvre

▶ Driving business transformation through data with a strong ROI-focused approach ▶ Accelerating the adoption of data products and tools across the company (HQ & local entities) ▶ Evangelizing and integrating AI/GenAI into workflows to enhance productivity and innovation

I developed and deployed applications for private clients. ▶ NYT APPLICATION : PIPELINE/ETL/API Technical stack : Python (ETL), Elasticsearch, Plotly/Dash, FastAPI, Docker, Airflow ▶ FINANCIAL REPORTING DASHBOARD : DATA-VIZUALISATION Technical stack : Python, API, Excel, CSV, SQL, Cron, Microsoft Power BI ▶ PYTHON APPLICATION : INSTAGRAM BOT Technical stack : Python, CSV, GitHub, Google Cloud Platform, Compute Engine (GCP), Bash, Visual Studio Code, Proxys, Cron, Webhooks, Docker

I spearheaded and led Riding Zone TV, a video-on-demand service (SVOD) dedicated to action sports launched in 2020 on Web, iOS and Android devices. As the project's initiator, I oversaw every aspect of its development, from market research to operational management. ▶ Market study on SVOD/extreme sports ▶ Benchmarking of OTT technical solutions ▶ Project management with the tech team (web, iOS, Android) ▶ Acquisition of FR&INT content (€100k) ▶ Management of 5 people ▶ Strategy and development (Data analysis, BP, DECK)

Puzzle Media is an audiovisual production company specialized in creating and broadcasting sports & lifestyle content. I was responsible for identifying and directing growth opportunities for the company and showcasing new projects and partners. I notably led the following projects: ▶ Event Project Manager : Organizing Nathan Paulin's world record attempt (a highline crossing from the Eiffel Tower to Trocadéro in 2017) for AMF/Telethon, broadcasted live on France 2. ▶ E-commerce Project Manager : Launching the e-commerce website for the Riding Zone brand (14 years on TV, 3 million social media subscribers, 10 million monthly views) with over 500 products. ▶ SVOD Project Manager : Launching the Riding Zone TV video-on-demand service (SVOD), for which I assumed operational leadership in 2021. The application is available on Web, iOS, and Android, with a rating of 4.9/5 on the Apple Store. Puzzle Media was acquired by the Endemol group in January 2023.

Rue89 is a pure-player news website founded in 2007, primarily funded through advertising. As part of the newspaper's revenue diversification strategy, I contributed to the strategic and commercial development of a professional training activity. As a pioneer in online journalism, Rue89 leverages its experience and expertise to assist French journalists and media outlets in transitioning to the digital realm. Results from 2013 to 2015: ▶ Development of an innovative online training offering (MOOC) ▶ Rue89 pioneering and leading in MOOCs for web journalism ▶ Revenue of the activity : €400k (+400% in 2 years) ▶ Grants obtained from the Google Digital News Innovation Fund (FINP) : €300k Rue89 / L'Obs was acquired by Le Monde group in 2015.

Sales and financial manager at Dowith, a company specialized in the organization of sports events for other firms: - Prospecting, development and loyalty-building of client relationships in B to B, among them french companies: Cofidis, BNP Paribas, Arthur Loyd, CBRE, Alten, Experian, etc.. - Fundraising: writing a business plan, meetings with public and private investors

Master's scientific thesis in a team of engineers to develop new research laboratory meCagrO2 created by ICAM and ISA, specializing in issues of Food Industry: - Benchmarking of existing laboratories in Europe zone - Evaluation of equipment budget (1150 k€) - Exploration of market opportunities and negotiation with Food Industry

Final-year internship as civil engineer on Bata Sports Complex in Equatorial Guinea (Africa). The € 80 million project included the construction of three entities: a sports hall, a semi-covered pool and a three-storey hotel: - Construction site set-up - Team management of 20 people - Precast production follow-up