Mathieu Seguy
Fractional VP Strategy & Growth for SaaS scale-ups
Salaire / Taux journalier
Aix-en-Provence, France
Mobilité : Paris, Lyon, ...
Freelance
À distance uniquement
Expertises
Langues
À propos
Introduction
With 15+ years in Product ecosystem, I have developed strong hard and soft skills throughout my various experience. Combining high efficiency in execution and team spirit, I always put the team first while developing others is at the heart of everything I undertake. I recruit, teach and talk about Product Marketing, Product Strategy & PLG. Obsessed by AI (LLM, RAG, MCP, automations, ollama, llama.cpp, local inference) & automations for productivity.
Expérience de travail
VP Strategy & Innovation
KolectoFreelance
déc. 2025 - Présent
11 mois
Paris, France
rocket.pm engagement — 3rd assignment with Kolecto Back at Kolecto to build the Strategy & Growth function within newly created structure, federating Kolecto's vision, multiple CA Group entities and future acquisitions. Multi-BU governance, resource allocation, and group-level performance management. I've drived & structured executive contents for a validated €100M Series B fundraise.
Founder
rocket.pm
juin 2023 - Présent
3 ans 5 mois
Aix-en-Provence, France
rocket.pm brings Strategy & Product Marketing expertise that puts business back at the core of Product teams. I partner with SaaS scale-ups on their most critical challenges: strategic vision, financial planning, go-to-market and Product-Led Growth. I operate as a fractional strategic executive (VP Strategy, Head of PMM/PLG), from building the business plan alongside the leadership team to executing GTM on the ground. Selected engagements: → Kolecto (Crédit Agricole): built the Strategy & Growth function; structured the executive deck for a validated €100M Series B. → Doctolib: led a Strategy & Performance team driving revenue and PLG. → Skello, Batch, and earlier-stage scale-ups: positioning, GTM and PLG.
Notion Champion (Certified)
NotionFreelance
avr. 2022 - janv. 2026
3 ans 10 mois
Paris, France
Notion Champions are passionate users inside of teams who want to connect and share tips, training resources, and tools for making Notion indispensable at their organizations.
Strategy & Performance Director
DoctolibFreelance
mai 2025 - déc. 2025
8 mois
92300 Levallois-Perret, France
rocket.pm engagement Led a team of 15 strategists, business partners and product marketing managers to drive performance and revenue through a comprehensive growth strategy, with strong leadership across Product-Led Growth initiatives.
VP Strategy
KolectoFreelance
nov. 2024 - mai 2025
7 mois
Paris, France
rocket.pm engagement — 2nd assignment with Kolecto In a fast-scaling context, I worked on strategic vision, financial projections and business planning, in close collaboration with the CEO, Chief of Staff and CFO. Led executive committee reporting and financial performance tracking.
Head of Product Marketing & PLG
SkelloFreelance
oct. 2024 - janv. 2025
4 mois
Paris, France
Product Marketing & PLG
Kolecto
août 2023 - juil. 2024
1 an
Paris, France
In charge of Product Marketing and Product-Led Growth Strategy. Working on positioning, GTM strategy and hard launch on French market. "Chief Sexiness Officer" in charge of VC and invests deck
Lead Product Marketing
Batch
oct. 2022 - mars 2023
6 mois
Paris, France
Skills: Leadership d’équipe transverse · Leadership d’équipe · Product Marketing
Trainer
Thiga Academy
avr. 2020 - oct. 2022
2 ans 7 mois
Certified instructor for Product Manager, Lead Product Manager and Product Marketing trainings.
Thiga
févr. 2020 - oct. 2022
2 ans 9 mois
Paris, France
Founder of Product Marketing BU
mai 2021 - oct. 2022
1 an 6 mois
Paris, France
Creating & leading a new Product Marketing offer for Thiga. In charge of recruitment, sales, staffing, marketing of our offer. Thought leadership on Product Marketing in France (events, blog articles, public speaker). Founder of “The Product Marketing framework” and “One team, one dream, the Product Marketing newsletter” (French audience).
Lead Product Marketing @ AXA Climate
déc. 2020 - août 2021
9 mois
Start-up launch, product positioning around MVP iteration to find PMF. In charge of Design, Marketing & Strategy.
Chief Product Officer @ OuiCar
mars 2020 - déc. 2020
10 mois
Paris, France
Leading OuiCar Product team (composed of 5 PM+UX). Working with CEO on strategy + company repositioning. Executive Committee member
Lead Product Design @ Edenred France
févr. 2020 - mars 2020
2 mois
Paris, France
Focusing on mobile app to optimise dematerialized payment through xPay wallet solutions ; Driving the onboarding experience for Digital Wallet purposes
Senior Product Manager
Molotov TV
juil. 2019 - déc. 2019
6 mois
Région de Paris, France
Steering TV Experience strategy & leading technical teams. Setting up a product organisation with rituals, process & tools.
SEWAN GROUPE
juin 2013 - juil. 2019
6 ans 2 mois
Paris, France
Head of Product Marketing
avr. 2017 - juil. 2019
2 ans 4 mois
Paris, France
In addition of operational PMM role, heading a team of product people. Driving Product Strategy in direct relationship with co-founder & CMO. Launched a new country (first move outside France, from national to European).
Lead Product Marketer
janv. 2015 - mars 2017
2 ans 3 mois
Région de Paris, France
Market study and competition intelligence on highly competitive landscape. Buyer research, focus group and win-loss analysis to enhance selling processes. Definition of Product strategy and Product positioning. Message crafting from features to emotional benefits through white labeled documents to support our partners & resellers. Daily support of teams (customer success, sales, pre-sales) and customers. Product launch : coordination, communication, thought leadership and public speaker to showcase product evolution & company strategy.
First Product
juin 2013 - déc. 2014
1 an 7 mois
Région de Paris, France
UX research, design & product management. Engineering & operations on unified communication application
Product Manager
Orange
juil. 2011 - juil. 2013
2 ans 1 mois
Région de Rennes, France
Orange Labs, Cesson-Sévigné (35). Engineering on Adaptive Streaming technologies for Orange TV apps. Leading a team responsible for study & implementation for Playready DRM (Digital Right Management) integration over HLS + PurpleDRM (provided by Viaccess to supply CAS security for Orange apps) Professional Scrum Product Owner (PSPO I) certification
Co-Founder
Pushing Box
févr. 2011 - oct. 2012
1 an 9 mois
Rennes, France
Pushing Box is a SaaS service allowing you to create homemade scenarios based on hardware events to get notifications on multiple channels (email, SMS, push, Prowl, custom URL). In charge of User Experience. Exit after 2 years.
Research And Development Engineer
Neli
oct. 2008 - oct. 2011
3 ans 1 mois
Rennes, France
Work on digital TV and set-top box development. UI implementation (using C++ and DirectFB framework on embedded Linux) Algorithm development for Time-Shifting and PVR features for a multi-room STB
Web Developer
Macadam GrafikFreelance
avr. 2008 - oct. 2008
7 mois
Région de Nice, France
Website development. Design & Integration Tags : HTML, PHP, CSS, MySQL, UI, Photoshop, eCommerce
Formation
IMT Atlantique
Ingénieur Telecom Bretagne
2008 - 2011
3 ans 2 mois
Thiga Academy
Head of Product
2021 - 1900
Thiga Academy
Product Marketing Manager
2021 - 1900
Thiga Academy
Product Manager
2020 - 1900
Thiga Academy
Lead Product Manager
2020 - 1900
Licences et certifications
CSPO
Délivré le : mars 2014